Sherrilynne Starkie

Why Social Media Certification is a Necessity Today

By: Sherrilynne Starkie | May 22, 2018 | 
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In today's digital world, social media certification won't only give you a leg up, it's a necessity to grow your career or bring on new clients

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Gini Dietrich

The PR Firm Debate: Should Startups Hire One or Not?

By: Gini Dietrich | May 22, 2018 | 
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Mark Cuban wrote the 12 Rules for Startups, which included why you should never hire a PR firm. We hate to argue with The Man, but he's wrong. Here's why

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Margaret Kerr-Jarrett

Is the Communications Solopreneur Life for Me?

By: Margaret Kerr-Jarrett | May 17, 2018 | 
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Going out on your own is one of the hardest decisions you'll make as a solopreneur. Margaret Jarrett helps you decide if it's the right one for you

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Gini Dietrich

Failure is Not an F Word: What You Can Learn from Failing

By: Gini Dietrich | May 15, 2018 | 
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One of our greatest glories is not in falling down, but in how we get up when we do. So says Confucius, which proves failure is not an F word

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Gini Dietrich

How to Work On the Business Instead of In It

By: Gini Dietrich | May 1, 2018 | 
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One of the biggest challenges we hear from business owners is they don't know how to work on the business instead of in it. Here, Gini Dietrich offers some ideas

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Ken Jacobs

How Business Coaching Differs from Consulting and Mentoring

By: Ken Jacobs | April 18, 2018 | 
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There is a difference between business coaching, consulting, and mentoring. Ken Jacobs is here to explain them all and help you decide which you need

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Gini Dietrich

Starting a Business: The 20 Things You Should Know

By: Gini Dietrich | April 17, 2018 | 
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Starting a business isn't easy, but we oftentimes overanalyze and overthink it versus just making a decision and going for it. Gini Dietrich has more

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Gini Dietrich

The Qualities that Breed Level 5 Effectiveness

By: Gini Dietrich | April 11, 2018 | 
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There are myriad of qualities that breed a Level 5 CEO, but what if you're not a company leader? You can become a Level 5 team members. Gini Dietrich explains how

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Gini Dietrich

Four Pricing Alternatives to Consider in a Communications Firm

By: Gini Dietrich | April 4, 2018 | 
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In a service business, we make money on our time, but that doesn't mean we have to always bill our time. Here are four pricing alternatives to consider

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Cathy Atkins

Conflict at Work Enhances Creativity

By: Cathy Atkins | March 22, 2018 | 
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We tend to shy away from conflict at work because it's seen as negative and uncomfortable. Cathy Atkins makes a case for embracing it for creativity sake

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