By: Gini Dietrich | May 8, 2011 |
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Ah... Read More
By: Arment Dietrich | May 4, 2011 |
It’s been said, that the hardest words in the English language are I love you and I’m sorry. Last week a colleague no-showed for a scheduled conference call. It wasn’t really that big of a deal, because I was at my desk, and had other things to work on (you know, like the Spin Sucks Pro launch), but I did have errands to run and I was ... Read More
By: Gini Dietrich | May 3, 2011 |
No, it’s not Facebook question of the week time. So why the video, you ask? Because it’s here! It’s finally here. The launch of Spin Sucks Pro. Yesterday was, um, challenging (to say the least) and, at 5:00, we decided it was better to wait until this morning than to launch after everyone had gone home for the night... Read More
By: Arment Dietrich | April 27, 2011 |
During the past five years, I’ve had the opportunity to work directly under someone (cough, Gini Dietrich) as she has evolved through each of the following entrepreneurial minds. I’ve now come to a point where I think I’ve figured out how these minds work. Yes, they say it’s lonely at the top for this select group of individuals, but because they move too fast for the ... Read More
By: Gini Dietrich | April 27, 2011 |
Yesterday Joey Strawn wrote a blog post called “There’s no ‘I’ in brands, but they’re surrounded by a lot of BS.” His whole point is that our brands, the way people feel about our companies, is determined not by a creative ad or the news release that was just distributed; rather by our customers. Really great point and I agree with him. In fact, I agree ... Read More
By: Guest | April 25, 2011 |
Steve McKee is a BusinessWeek.com columnist and chief blogger at StalledStuckorStale.com. The other night I had the most amazing bite of peanut butter chocolate cheesecake. I say “bite” because, while I did my best to clean my plate, by the time the slice was halfway done I was all done. It was too rich to finish, and I went from shoveling it in to shoving it ... Read More
By: Gini Dietrich | April 21, 2011 |
It’s Facebook question of the week time and this week I was not too lazy to shower and record a video. I even rode for my 13th day of #30daysofbiking and it’s not even 7 a.m. yet. I love mornings. No interruptions. Tons of work gets accomplished. You get to watch the sun rise. But, I’ll be completely brain dead by 7:00 tonight. So there’s the ... Read More
By: Gini Dietrich | April 18, 2011 |
This first ran on HMA Time, the blog for the agency where my dear friend, Abbie Fink, is a partner. If you saw it there first, you can skip to the comments today. That’s the good stuff anyway! I remember being a young whippersnapper in the big agency world (come on; it wasn’t THAT long ago!). I could not wait until someone gave me a chance ... Read More
By: Gini Dietrich | April 11, 2011 |
My good friend Troy Claus asked me to write this for his blog, where he has a fabulous series called “The Entrepreneur’s Journey.” So, if you read it there first, there is nothing new to see here. Move along until tomorrow. It’s a very vivid memory. Sitting in the conference room at Fleishman-Hillard with our Ocean Spray clients. There are five or six three-inch binders full ... Read More
By: Gini Dietrich | April 7, 2011 |
It’s Facebook question of the week time! I always want to write “Clap! Clap! Clap!” when I say that. Kind of like I always want to say, “Hello. I’m Johnny Cash.” when I get in front of a microphone. But I never do because I’m afraid no one will get it and then I’ll have flopped before I even began. Wow. That was quite a tangent. ... Read More
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