Gini Dietrich

A Blog Post About Nothing

By: Gini Dietrich | June 1, 2011 | 
375
I’m looking at a blank screen this morning, wondering what I’m going to write about today. It’s 6:06 am and inspiration hasn’t hit yet. This is unusual. You see, what I really want to write about, what I really want to get out of my system, is how embarrassed I am at the uproar caused by Danny Brown and me having to change the title of [&hellip... Read More
Gini Dietrich

Failing In Order to Learn

By: Gini Dietrich | May 24, 2011 | 
122
Yesterday I had a very frank conversation with a close friend. He was describing a situation where he felt like he had failed. You see, he tried this whole entrepreneur thing and he recently had to get a full-time job. He had to go back working for the man; being an employee. And, in his mind, he failed. We talked about how hard entrepreneurship is: Not [&hellip... Read More
Arment Dietrich

Three Ways to Create Culture

By: Arment Dietrich | May 18, 2011 | 
32
We just returned from Counselors Academy,  a PRSA conference for PR firm leaders. It’s one of my favorite times of the year. I can hardly believe it’s been two years since I was the newbie there. Back then, I was intimidated as hell to go. As a small PR practitioner based in Sandpoint, Idaho, I assumed everyone would wonder what I was doing there. I was [&hellip... Read More
Guest

Seven Reasons Moms Rock as Entrepreneurs

By: Guest | May 12, 2011 | 
98
Erica Allison is a mom, wife, and entrepreneur/owner of Allison Development Group: Strategic public relations and marketing firm in Western, N.C. Many of you know by now that I’m a mom. I also consider myself to be an entrepreneur. I jumped into running my own business four years ago, with a brief interruption to have baby #2, then got back in the saddle this past June [&hellip... Read More
Gini Dietrich

Competing for Who Is Most Stressed

By: Gini Dietrich | May 11, 2011 | 
137
I’ve been doing a lot of self-talk lately. You know. The kind where you have to convince yourself to behave differently than you feel because you’re a leader and you set the example. You see, the launch of Spin Sucks Pro didn’t go exactly as planned and I’m not in control of what needs to be changed and fixed for it to be valuable to you [&hellip... Read More
Gini Dietrich

Executives and the Ostrich Syndrome

By: Gini Dietrich | May 10, 2011 | 
100
This first ran on DIY Blogger, Dino Dogan’s blog, during his Fear of Marketing week. If you don’t know Dino, DIY Blogger, or what he and Dan Cristo are doing with Triberr, I suggest you check it all out! And, if you read this over there, just move to the comments. We all know that’s where the real action is anyway. I spend a good amount [&hellip... Read More
Gini Dietrich

Happy Mother’s Day!

By: Gini Dietrich | May 8, 2011 | 
42
Ah... Read More
Arment Dietrich

The Art of the Apology

By: Arment Dietrich | May 4, 2011 | 
56
It’s been said, that the hardest words in the English language are I love you and I’m sorry. Last week a colleague no-showed for a scheduled conference call. It wasn’t really that big of a deal, because I was at my desk, and had other things to work on (you know, like the Spin Sucks Pro launch), but I did have errands to run and I was [&hellip... Read More
Gini Dietrich

The Launch of Spin Sucks Pro

By: Gini Dietrich | May 3, 2011 | 
109
No, it’s not Facebook question of the week time. So why the video, you ask? Because it’s here! It’s finally here. The launch of Spin Sucks Pro. Yesterday was, um, challenging (to say the least) and, at 5:00, we decided it was better to wait until this morning than to launch after everyone had gone home for the night... Read More
Arment Dietrich

The Three Stages of the Entrepreneurial Mind

By: Arment Dietrich | April 27, 2011 | 
15
During the past five years, I’ve had the opportunity to work directly under someone (cough, Gini Dietrich) as she has evolved through each of the following entrepreneurial minds. I’ve now come to a point where I think I’ve figured out how these minds work.  Yes, they say it’s lonely at the top for this select group of individuals, but because they move too fast for the [&hellip... Read More