Gini Dietrich

The Top 10 Reasons the Packers Suck

By: Gini Dietrich | September 28, 2010 | 
21
I have Bears season tickets so Jeannie Walters, Mr. W., Mr. D, and I made our way to Soldier Field last night for the game. Fully expecting a disappointing night, I felt like I was going to throw up with anticipation. Sure we’d won against the Lions in the season home opener (a gift, really) and we stunned the Cowboys last week, but I had more [&hellip... Read More
Gini Dietrich

Innovation and Creativity As Part of Everyone’s Jobs

By: Gini Dietrich | September 21, 2010 | 
33
Last week we conducted a mini poll to see how many of you have skunkworks teams at work. Turns out, with the exception of one, none of us formally have skunkworks teams, or a team of people whose sole job is to come up with new and innovative products or services. The reason I wanted to know is because I’ve been reading a lot about skunkworks [&hellip... Read More
Gini Dietrich

The American Dream: Growing a Business

By: Gini Dietrich | September 20, 2010 | 
21
This was first published on Mark Schaefer’s blog, Businesses Grow. So if you’ve already read it there, it won’t hurt my feelings if you ignore me today. Ah…the American dream. We all want to work for ourselves, in some fashion. If we work for The Man, it’s to have autonomy to do what we think best for the company. If we work for ourselves, it’s to [&hellip... Read More
Arment Dietrich

Seven Questions to Reflect On In the New Year

By: Arment Dietrich | September 15, 2010 | 
18
Guest post by Abbie S. Fink, vice president/general manager of HMA Public Relations. As Jewish people around the world welcome the year 5771, I thought I’d take this opportunity to share with the readers of Spin Sucks seven questions to reflect on in the New Year. I know, I know, it’s September. But the Jewish New Year, Rosh Hashanah, took place last week. The High Holidays, [&hellip... Read More
Gini Dietrich

Does Your Company Have a Skunkworks Team?

By: Gini Dietrich | September 14, 2010 | 
28
I’ve been reading a lot recently about skunkworks teams and why they don’t work. If you aren’t familiar, according to Wikipedia, “skunkworks is used to describe a group within an organization given a high degree of autonomy and unhampered by bureaucracy, tasked with working on advanced or secret projects.” In other words, it’s a formal group of people who work solely on innovation – coming up [&hellip... Read More
Gini Dietrich

Seven Things I Learned from Tony Hsieh

By: Gini Dietrich | September 8, 2010 | 
37
On Friday morning, the Entrepreneurs’ Organization hosted Tony Hsieh, the CEO of Zappos and author of “Delivering Happiness”. Daniel Hindin and I went to hear him speak and to see if we could learn something we hadn’t already considered about building Arment Dietrich and Spin Sucks. I have to say, I was a tiny bit disappointed. Tony is not a great speaker. He’s not charismatic or [&hellip... Read More
Arment Dietrich

How to Motivate Employees without Money

By: Arment Dietrich | September 6, 2010 | 
11
Guest post by Dallas Kincaid, founder and operations manager of Xecunet. Following Gini Dietrich’s recent post about why paying employees for innovative ideas doesn’t work, I told her about my recent attempt to motivate my employees without money. As a business owner, one challenge I have faced over the years is that, as you grow, you become further away from working hands-on with your customers and [&hellip... Read More
Gini Dietrich

Equality in the Workplace for Women

By: Gini Dietrich | September 1, 2010 | 
45
As of late, there has been quite a bit written about equality in the workplace for women. First an absolutely scathing article, “Equality, Suffrage, and a Fetish for Money” was posted on the U.S. Chamber of Commerce blog about how ridiculous women are being in wanting equality (read the comments – it absolutely blows my mind people like Harrytoo exist in our country). Yes, on the [&hellip... Read More
Gini Dietrich

You No Longer Control Your Company’s Brand

By: Gini Dietrich | August 31, 2010 | 
21
Steve McKee, the founder of McKee Wallwork Cleveland, BusinessWeek advertising columnist, author of When Growth Stalls, and friend wrote recently here about branding and how the tide has shifted. He says you no longer control your company’s brand; your customers do. Think about that for a second. You no longer control your company’s brand; your customers do. It used to be that the big, Fortune 500 [&hellip... Read More
Arment Dietrich

David and Goliath: How Small Businesses Can Defeat Their Large Competitors

By: Arment Dietrich | August 30, 2010 | 
8
Guest post by John Heaney of Orange Envelopes. Entrepreneurs perpetually play the role of David against their Goliath corporate competitors. And, just like their biblical counterpart, small businesses can defeat their large competitors by outmaneuvering, out-imagining, and outperforming them. In a recent scholarly analysis, “How the Weak Win Wars: A Theory of Asymmetric Conflict,” author Ivan Arreguin-Toft analyzed battles between very large armies and small forces and concluded that during the [&hellip... Read More