Arment Dietrich

British Airways Caught in Spin?

By: Arment Dietrich | May 1, 2007 | 
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Question: In an airplane, if someone passes away, what is a flight crew to do? Answer (courtesy of British Airways): Strap the deceased passenger into a seat in a less congested area of the plane until the flight ends. Last month a British Airways flight crew encountered a difficult situation: A woman passed away just after take-off.  Since flights are rarely diverted in instances such as [&hellip... Read More
Arment Dietrich

College credit for social networking?

By: Arment Dietrich | April 30, 2007 | 
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Social media is here to stay.  But surprisingly, some professionals refuse to change their paradigm and still find it hard to see the truth in blogs, and frown upon personal networking sites.  As these sites keep emerging, making more and more competition, we are finding that soon this group of individuals will be left in the dust. Social media is no longer just a trend for [&hellip... Read More
Arment Dietrich

Shameful PR

By: Arment Dietrich | April 22, 2007 | 
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I’m going to piggyback on the Bad Pitch Blog, which blasted a company called USNetCom this week.  The company used the tragedy at Virginia Tech to promote a product that assists in quickly dispersing information to people via cell phones and land lines.  I won’t go too much into it because I don’t want to give their spin any more credit than what’s already been mentioned. [&hellip... Read More
Arment Dietrich

Guilty Until Proven Innocent?

By: Arment Dietrich | April 15, 2007 | 
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Prosecutorial misconduct happens across the country all the time and it’s not covered by the media because most of the victims are poor or minorities? Is he implying that, because these kids went to Duke, the media paid attention? I guess we should only feel sorry for those wrongly accused if they’re poor or minorities. Not those who are smart enough to go to a really good university and whose lives are ruined when they are accused of a crime they did not commit... Read More
Arment Dietrich

The Façade of Talking Points: New Orleans

By: Arment Dietrich | April 11, 2007 | 
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Fading from the news these days is coverage of New Orleans’ struggle to rebuild.  We heard lots of rhetoric following Hurricane Katrina about how the city would once again reclaim its spot as one of America’s great cities.  Yet it was conspicuously absent from President Bush’s State of the Union address in January.  It has been usurped in the news by fluff and bickering. New Orleans [&hellip... Read More
Arment Dietrich

Can Mexico City Spin Itself Into Profits?

By: Arment Dietrich | April 10, 2007 | 
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Stuck in between two congested roadways, the newly created inner city beach in downtown Mexico City is a man-made tourist destination and the first of four to be developed. Complete with sand, palm trees, beach volleyball, and plenty of bikini-clad visitors, the site is drawing tremendous criticism regarding the spending priorities of the city’s mayor. The project, built on a sports field and surrounding by traffic [&hellip... Read More
Arment Dietrich

Cover up: Bad. Getting caught nationally: Worse.

By: Arment Dietrich | April 8, 2007 | 
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So your friend George borrows your favorite CD, tape, or vinyl record depending on your age and does not tell you when George loses it.  George does not tell you right away because he does not want to upset you.  Then George tells you that the CD is missing, but it was actually your dog named Walter who took it. Finally, George says it was him [&hellip... Read More
Arment Dietrich

Hilary Clinton According to South Park

By: Arment Dietrich | April 2, 2007 | 
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The importance of the relationship between television and politics has continually grown during the past few decades.  Television is an important outlet for politicians to use to share their views; thus, the nature of television has consequently evolved into a means in which the people behind television also are able to express their opinions.  As the race for the 2008 election begins, television shows are beginning [&hellip... Read More
Arment Dietrich

Publicity stunt or brilliant idea?

By: Arment Dietrich | March 27, 2007 | 
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I am certain everyone has heard by now that paying $1,000 for a pizza is no joke.  There is such thing as a Luxury Pizza, and people are eating it up; well, at least one person is. Nino Selimaj, the owner of Nino’s Bellisima Pizza in New York, tops his pizza with fresh lobster, different kinds of caviar, and some of the world’s best cheeses, making [&hellip... Read More
Arment Dietrich

Controlling spin in a YouTube world

By: Arment Dietrich | March 26, 2007 | 
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This week, some members of my team and I attended a PRSA luncheon about citizen journalism.  It featured Web savvy media folks from CNN, the Chicago Tribune, Backfence.com, and our friend Mark Scheffler from BusinessPOV.  They talked about how news dissemination is no longer the sole domain of mainstream media. Rather, anybody with a computer and, heck, even a modem can be a news outlet.  They [&hellip... Read More