Is content marketing dead? Or maybe your strategies are? In this article, Eric Sachs explains how communicators can stand out in today's noisy world. Tactics include a strong understanding of the content marketing landscape and a willingness to update the strategies used. Read the rest here

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Social media is a great tool to connect and share with others. But even though it's been around for more than a decade, there are many that use it to scream from the rooftops about their business or rant about what makes them angry. Eric Sachs shares social media habits PR professionals should avoid

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