Gini Dietrich

Gin and Topics: A Blind Dog and a Phone Talking Elephant

By: Gini Dietrich | March 30, 2012 | 
41
Tweet Share Share +1 Pin EmailShares 64Holy. Cow. What a week! You know how I say I’m an introvert and all of you exclaim, “No way!”? Well, today is very apparent I am introvert. I haven’t had more than three hours of sleep since Sunday night. I spoke yesterday morning, attended the conference, had dinner with my fellow speakers and the conference sponsors, and then I [&hellip... Read More
Gini Dietrich

Seven Principles to Building an Online Reputation

By: Gini Dietrich | March 29, 2012 | 
100
Tweet Share Share +1 Pin EmailShares 299Today I’m speaking at re:think in Oslo, Norway (more on the city later). The conference organizer, Arnt Eriksen, asked me to consider speaking on something that is near and dear to my heart, but a topic I hadn’t yet created a presentation around. The topic? Principles of Building an Online Reputation. So I thought I’d do something a little bit [&hellip... Read More
Gini Dietrich

Facebook Speaks Out Against Employers Asking for Passwords

By: Gini Dietrich | March 28, 2012 | 
116
Tweet Share Share +1 Pin EmailShares 243I’m having a really hard time understanding some employers today. As I travel the country and spend time with business leaders, it’s very disturbing to me how many have firewalls installed that prevent their employees from using the social networks during business hours. As if they aren’t just using their phones to get online during the day. Some business leaders [&hellip... Read More
Gini Dietrich

Why Goldman Sachs Needed a Crisis Plan

By: Gini Dietrich | March 27, 2012 | 
38
Tweet Share Share +1 Pin EmailShares 102 It was just a couple of weeks ago that Greg Smith wrote a scathing OpEd for the New York Times about his former employer, Goldman Sachs, on his way out the door. But it feels like an eternity. Smith wrote, during his 12 year tenure, the culture at Goldman shifted from valuing teamwork and “always doing right by clients” [&hellip... Read More
Gini Dietrich

Apple Should Not Buy Twitter

By: Gini Dietrich | March 26, 2012 | 
100
Tweet Share Share +1 Pin EmailShares 136I was just reading a GigaOm article titled, “Should Apple Buy Twitter?” It likely comes as no surprise to you that I’m shocked Twitter is still around. While I love it and spend a good amount of time on it, I have no idea how they’re surviving. Yes, they were just valued at $9 billion. Yes, they have tons of [&hellip... Read More
Gini Dietrich

Gin and Topics: Explaining MPH In Blond Terms and Bacon

By: Gini Dietrich | March 23, 2012 | 
26
Tweet Share Share +1 Pin EmailShares 59It’s Friday! It’s Friday! Is it warm where you are as it is in Chicago? I already have the start of my cycling tan. In March. Three months early. As much as I love snow, I’m pretty happy being outside on my bike this early. Maybe Chicago is the new San Diego? Perhaps, with Global Warming, the Great Lakes will [&hellip... Read More
Gini Dietrich

Book Review: The Power of Unpopular

By: Gini Dietrich | March 22, 2012 | 
89
Tweet Share Share +1 Pin EmailShares 188I was not popular in high school. I was not popular in college. It took me well into my career before I had enough confidence to speak without mumbling because I was so painfully shy. We also moved around so much that I didn’t have a set group of friends. So I’d move into a new school (particularly in high [&hellip... Read More
Gini Dietrich

10 Additional Ideas to Generate Comments and Shares

By: Gini Dietrich | March 21, 2012 | 
79
Tweet Share Share +1 Pin EmailShares 320Nearly two months ago, we talked about 10 content ideas that generate comments and shares. Apparently the seventh idea in that blog post (lists) worked because it had 190 comments and a gazillion shares on all of the networks. The moral of the story? Write lists! But that’s not my point. In the comments, there were a lot of really [&hellip... Read More
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