Gini Dietrich

A Gigantic Hole In the Online World

By: Gini Dietrich | September 5, 2011 | 
80
I didn’t know Trey Pennington, like many of you knew him. Sure, I knew him online and we chatted on Twitter. I also ran into him a couple of times on the speaking circuit. But I didn’t have the same experiences like Mark Schaefer and Olivier Blanchard. I can’t even say I’ve dealt with depression like Geoff Livingston and Bridget Pilloud. But I watched Trey, from [&hellip... Read More
Gini Dietrich

The Best Blogging Platform and Plugins

By: Gini Dietrich | September 1, 2011 | 
114
It’s Facebook question of the week time (clap, clap, clap!). Jeremy Whittaker, my Utah turned Germany friend, asks, “Could you give a rundown of the the best technologies for a corporate blog? I’m looking for the best platforms and plugins that make a blog rock.” Sure, Jeremy! This is a question we get a lot so I have a handy dandy list already created. The video has [&hellip... Read More
Gini Dietrich

Groupon IPO In Jeopardy As They Violate SEC Rules

By: Gini Dietrich | August 31, 2011 | 
135
On the radio yesterday, they did an interview with Daniel Kibblesmith, a 27-year-old comedy writer for Groupon. Rumor has it he’s one of Chicago’s most eligible bachelors. And, apparently last night, he was the guy date on The Millionaire Matchmaker. I’ve never seen the show, but I’ve heard the guys who are typically on there are douchebags. But that’s neither here nor there... Read More
Gini Dietrich

Using LinkedIn to Prospect

By: Gini Dietrich | August 30, 2011 | 
149
When I speak to CEO groups, the first thing I ask the audience is what they want to learn during our three hours together. More often than not, they want to know how to use LinkedIn for prospecting. It’s so simple, it’s a wonder hardly anyone uses it. If you love to make cold calls, you’re sick in the head and there is no need for [&hellip... Read More
Gini Dietrich

Be the Leader In Your Industry: Blaze the Trail

By: Gini Dietrich | August 29, 2011 | 
223
Steve Jobs resigned last week. This is likely not news to you. But what is interesting is it likely will cripple the consumer electronics industry. Spending quite a bit of time on the speaking circuit, I constantly hear from leaders that they’re afraid to use the web for business reasons because they don’t want the competition to know what they’re doing... Read More
Gini Dietrich

We Interrupt Your Regularly Scheduled Programming

By: Gini Dietrich | August 28, 2011 | 
213
We interrupt your regularly scheduled programming to bring you some news. I’m writing a book. With Geoff Livingston. Yes, the guy who dresses in drag. But he only does it for charity, so he can’t be all that bad. Right? The problem? ... Read More
Gini Dietrich

Gin and Topics: Mourning, Whining, and Rolling

By: Gini Dietrich | August 26, 2011 | 
70
What a crazy week! First there is an earthquake on the East Coast (I know it’s not a big deal to you West Coasters, but those buildings can’t withstand that kind of shaking). Then Steve Jobs resigned (which makes me really sad because I think we’ll soon hear of his death). What’s going to be the third big piece of news this week? I hope it’s [&hellip... Read More
Gini Dietrich

The Key to Starting a Blogger Outreach Program

By: Gini Dietrich | August 25, 2011 | 
149
I’m going to be frank. Between two speaking engagements, an earthquake, an airport evacuation, sitting on the tarmac for three hours, and missing my bike ride two days in a row, I’m grouchy, tired, and I look like poop. So instead of Facebook question of the week (clap, clap, clap or long whistle as John Trader does), I’m going to post the video I did with [&hellip... Read More