Gini Dietrich

Social Media and Its Effect On Suicide

By: Gini Dietrich | May 31, 2012 | 
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Tweet106 Buffer Share19 Share22 +111 Pin1Shares 159Last year, friend and colleague Trey Pennington took his own life on the grounds of the church where he and his family attended for many years. When the news spread, first on Mashable and then through the more traditional channels, people on Twitter and Facebook were astounded. Though many didn’t know him in real life, they felt like they’d built [&hellip... Read More
Gini Dietrich

Self-Publishing vs. Publisher: Why You Should Do Both

By: Gini Dietrich | May 30, 2012 | 
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Tweet140 Buffer Share35 Share33 +129 Pin4Shares 241Last night, Mark Schaefer was in town and we held a little TweetUp with 70 of his closest friends. He and I were talking to Bob Reed about the book publishing process – Mark having just published Return On Influence and Geoff Livingston and me having just published Marketing in the Round. I said people think the writing the book part [&hellip... Read More
Gini Dietrich

Three Reasons Facebook Camera Will Work

By: Gini Dietrich | May 29, 2012 | 
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Tweet132 Buffer Share22 Share24 +1 Pin2Shares 180Just a few short weeks after Facebook bought Instagram for $1 billion, the social network has released its own mobile photo sharing app, aptly called Facebook Camera. It reportedly is just like Instagram, but with a few improvements: It allows full-bleed photos, you can comment and “like” right from the app (instead of going into the Facebook app), it has [&hellip... Read More
Gini Dietrich

Gin and Topics: Dog Rides Bicycle and Squirrel Learns to Purr

By: Gini Dietrich | May 25, 2012 | 
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Tweet57 Buffer Share3 Share6 +14 Pin6Shares 76It’s time for a long weekend (sorry Canadians, you got yours last weekend)! YAY! And so begins summer in Chicago – the best season this city has to offer. And many days of cycling, which means an awkward tan requiring me to always wear sleeves and skirts at least knee length. I hope you have fun plans for the weekend [&hellip... Read More
Gini Dietrich

Five Step Process for Using the Social Web

By: Gini Dietrich | May 24, 2012 | 
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Tweet238 Buffer Share25 Share65 +131 Pin14Shares 373I had a different blog topic in mind today when I read Danny Brown’s, “Being Where YOU Need to Be, Not Where ‘They’ Say You Should.” He relates a story of a small business owner who went to a conference and the social media expert who spoke advised attendees use all of the social media networks because “you never know [&hellip... Read More
Gini Dietrich

Social Media to Replace Traditional Media Says CEO Study

By: Gini Dietrich | May 23, 2012 | 
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Tweet393 Buffer Share61 Share167 +144 Pin1Shares 666Four years ago, I was invited to do my very first webinar. It was for Vistage and it launched my speaking career. I’ll never forget the very first speaking engagement I did for them. It was in Washington, D.C. I was 30 minutes late to the meeting because I got lost and traffic was worse than I expected. Then, when [&hellip... Read More
Gini Dietrich

Arment Dietrich Creates Partnership with Thornley Fallis

By: Gini Dietrich | May 22, 2012 | 
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Tweet100 Buffer Share103 Share34 +123 Pin3Shares 263 You know how you plan and plan and plan for something so things fall into place one big event at a time and then it never goes that way? Kind of like when you get married and suddenly you’re also moving to a new city, buying a new house, and starting a new job. Lots of changes at once [&hellip... Read More
Gini Dietrich

Five Things Facebook Must Do Now that They’re Public

By: Gini Dietrich | May 21, 2012 | 
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Tweet135 Buffer Share10 Share45 +1 Pin1Shares 191It’s been an interesting few days in the social media/tech world. Facebook went public, began trading at $42.05 (and then dropped to it’s original $38) per share, and it’s founder, Mark Zuckerberg got married in a surprise wedding that was supposed to be a celebration of his now wife’s graduation from medical school. Named the 29th richest man in America, [&hellip... Read More
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