Gini Dietrich

Gin and Topics: Rap Songs, Royal Doctor, and Social Media

By: Gini Dietrich | January 4, 2013 | 
36
Happy New Year! Did anyone else feel like this was the longest short week of their life? One of my goals this year is to work no more than 12 hours a day and I blew that on Wednesday, my first day back. But I managed only 12 hours yesterday. Baby steps! Hopefully your New Year’s resolutions are going better than that. I’m sorry for those [&hellip
... Read More
Gini Dietrich

Spin Sucks: The Book

By: Gini Dietrich | January 3, 2013 | 
161
It’s official! During the holidays, I submitted and signed a contract to write Spin Sucks. I know I said I wasn’t going to write another book so quickly, but the opportunity presented itself and this is the book I’ve always wanted to write (at least for the past six years). It’ll come out in December of this year, but my first deadline is one month away! [&hellip
... Read More
Gini Dietrich

Six Tips to Improve Your Leadership through Communication

By: Gini Dietrich | January 2, 2013 | 
55
It’s a new year. The Mayans were wrong. That means it’s time to buckle down and be an even better leader this year. Study after study has been done that shows the very best leaders are great communicators. And, as a communications professional, I run into people all the time who think everyone communicates so there must be nothing to do it. Right? Wrong! Being a [&hellip
... Read More
Gini Dietrich

Tips for Using Evernote Effectively

By: Gini Dietrich | December 27, 2012 | 
38
I’m taking a few days off to recharge before hitting it hard again next week. But in order to not go completely dark here, I took a look at some of the most popular blog posts of 2011. This blog post about Evernote was in the top five AND I have some things to add to it that will be helpful for you each month in [&hellip
... Read More
Gini Dietrich

The 10 Most Popular Blog Posts of 2012

By: Gini Dietrich | December 26, 2012 | 
46
Last summer, I spoke at the Vocus Users Conference, where I got to meet Valeria Maltoni, Steve Farnsworth, and Adam Singer in person for the first time. At the time, Adam was working for Lewis PR and we had a good time sharing agency stories (along with a crazy meal that Steve found on Yelp, which turned out to be not nearly as good as the [&hellip
... Read More
Gini Dietrich

The Three Things, Edition 13

By: Gini Dietrich | December 23, 2012 | 
1
Welcome to the 13th edition of The Three Things by  Michael Schechter, Howie Goldfarb, and me! Two days until Christmas. How many of you will be at the mall tomorrow? Thankfully, I will not see you there. I am finished. Before I give you this week’s links, everyone wish a very happy birthday to my dad! Growing up, I thought it would suck to have your birthday [&hellip
... Read More
Gini Dietrich

Gin and Topics: The Holiday Edition

By: Gini Dietrich | December 21, 2012 | 
35
T minus four days until Christmas. Do you have your shopping done? During the Bears/Packers game on Sunday (I don’t want to talk about it), I got all of my shopping done. Thank heaven for the Internet and free shipping! Though, as Josh Wilner pointed out last week, I could have been done before Thanksgiving if I were Jewish. Seeing as December is our busiest month [&hellip
... Read More