Gini Dietrich

Eight Common Blogging Mistakes

By: Gini Dietrich | August 9, 2012 | 
160
When we started Spin Sucks nearly six years ago (go ahead and look at the very first post; it’s TERRIBLE), we thought we were pretty darn clever. Not only was the spinsucks.com URL available, but we had a fun little acronym: FADS – the Fight Against Destructive Spin. We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. [&hellip
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Gini Dietrich

London Olympics Show Female Athletes Fighting Stereotypes

By: Gini Dietrich | August 8, 2012 | 
125
Growing up, I was taught girls don’t do certain things. They don’t burp, they don’t toot, they don’t snore, they don’t swear, and, by all means, they don’t sweat. I vividly remember doing something unladylike to make my brothers laugh (probably burping) and my dad pulling me aside to lecture me. I remember him saying, “Have you ever heard your mom do that? Girls don’t act like [&hellip
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Gini Dietrich

Pintology Tests Pinterest Ideas to Save You Time

By: Gini Dietrich | August 7, 2012 | 
37
For most of the second half of last year, my only sister (I also have four brothers) kept asking me if I was on Pinterest yet. Not needing yet another addiction, I kept telling her no. So, when I was home for the holidays, not only did she make me get on there, she got me completely addicted. I’m pretty sure I spent at least 30 [&hellip
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Gini Dietrich

Blogging Mistakes Equal Lessons Learned

By: Gini Dietrich | August 6, 2012 | 
111
A couple of weeks ago, I made a blogging mistake. I didn’t do all of my research before I posted something and it came back to bite me in the butt. You see, I’ve been traveling. A ton. And I was getting ready to go on stage for the fourth time in as many days, in another country, and I was tired and missing home and trying [&hellip
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Gini Dietrich

Gin and Topics: Nationals Bullpen Reads Fifty Shades of Grey

By: Gini Dietrich | August 3, 2012 | 
34
Happy full Olympics week! I have to say, even among all the controversy with NBC and tape delays and Twitter accounts being suspended, I’ve really enjoyed the Games this year. This morning, I started to cry when they told the story of Oscar Pistorius running the 400 meter race for South Africa…on prosthetic legs. It’s pretty freaking amazing what human beings can do when they put their minds [&hellip
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Gini Dietrich

Convergence is the Name of the Game for PR Pros of Tomorrow

By: Gini Dietrich | August 2, 2012 | 
36
Earlier this year, PRSA undertook the big task of redefining public relations. Before that, the industry was working with a definition that was 40 years old. A lot has changed since 1982. Social media has turned the industry on its head. And technology is changing more quickly than ever before
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Gini Dietrich

Get Your Summer Reading On While You Still Can

By: Gini Dietrich | August 1, 2012 | 
72
Summer is coming to an end. Some even go back to school in two weeks! But August also represents the biggest vacation month of the year, which means some of you still have some time to catch up on this year’s reading. So we’ve put together a list of books you should read this summer, if only to get you ready for the kicking butt the [&hellip
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Gini Dietrich

Reporter’s Twitter Account Suspended for Critiquing Olympics Coverage

By: Gini Dietrich | July 31, 2012 | 
130
Have you ever heard of censorship? According to Dictionary.com, censor means, “An official who examines books, plays, news reports, motion pictures, radio and television programs, letters, cablegrams, etc., for the purpose of suppressing parts deemed objectionable on moral, political, military or othergrounds.” And now the “etc.” has extended to Twitter. A critic of NBC and it’s coverage of the Olympics has had his Twitter account suspended…with [&hellip
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Gini Dietrich

Changing the World for Women…One Organization at a Time

By: Gini Dietrich | July 30, 2012 | 
48
A couple of weeks ago, we learned about Marissa Mayer joining Yahoo! and the conversation in the media began to circle not around her qualifications, but the fact that she’s a pregnant woman. In the comments of the blog post I wrote about it, Marianne Griebler suggested we talk about what we can do to “combat this offensive nonsense, mentor young people, support each other, and dream together [&hellip
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