Gini Dietrich

Applied Analytics with Andy Crestodina

By: Gini Dietrich | October 22, 2015 | 
For the October free webinar, we have invited Andy Crestodina to come hang out and talk with us about Applied Analytics. Attend live or download on-demand... Read More
Gini Dietrich

The PR Model is Broken and it’s Up to Us to Fix it

By: Gini Dietrich | October 21, 2015 | 
The PR agency model is broken, but it can only be fixed if clients require more and agencies do more. This is a challenge to both sides to fix the issue... Read More
Gini Dietrich

Eight Social Media Tactics Designed for Big Return

By: Gini Dietrich | October 20, 2015 | 
Though social media is entering its teen years, there are organizations that have not yet adapted it across every discipline. Try these eight things... Read More
Gini Dietrich

Gin and Topics: #FlyTheW

By: Gini Dietrich | October 16, 2015 | 
To be fair, this episode of Gin and Topics has only one Cubs video in it, but we're about to play in the NLCS! Go Cubs Go! That and four other videos... Read More
Gini Dietrich

Ten Ways to Treat Media Relations Like Dating

By: Gini Dietrich | October 15, 2015 | 
Just like if you were dating, you’d never send out a bunch of emails to see who responded. Use these 10 tips to treat media relations like dating... Read More
Gini Dietrich

Six Things to Know Before You Hire a PR Firm

By: Gini Dietrich | October 14, 2015 | 
Most business leaders know they need to hire a PR firm, but they have no idea what that PR firm should do for them. Before you outsource, read this... Read More
Gini Dietrich

The Five Traits of Great Leaders

By: Gini Dietrich | October 13, 2015 | 
Great leaders have skills that can be learned; they don't have to solely be genetic. Here are the five traits of every great leaders and books you can read... Read More
Gini Dietrich

Gin and Topics: Men are from Mars, Women are from Venus

By: Gini Dietrich | October 9, 2015 | 
In this week's Gin and Topics, we make fun of men AND women and hilarity ensues. Check that out and other funny videos to end your week... Read More