Gini Dietrich

Gin and Topics: Kids Read Mean Tweets and it’s Not Funny

By: Gini Dietrich | March 20, 2015 | 
9
On this week's Gin and Topics, we look at the things people say to one another behind a computer screen. It's just awful. It's worse when it's to kids... Read More
Gini Dietrich

Freelancer vs. Communications Firm: Which is Better?

By: Gini Dietrich | March 19, 2015 | 
69
In the great debate of 2015, Paul Sutton and Gini Dietrich take on whether it's better to work with a freelancer or a communications firm. You can weigh in!... Read More
Gini Dietrich

The Business Guide to Using Instagram

By: Gini Dietrich | March 17, 2015 | 
17
Instagram is no longer just for consumer businesses to use, it has broader use for B2B and B2C Here is a guide for its use in all business and non-profits... Read More
Gini Dietrich

PR Industry Salary Survey Has Bad News for Women

By: Gini Dietrich | March 16, 2015 | 
59
The 2015 Bloom, Gross & Associates salary survey shows women in the PR industry are severely underpaid. They make $47,500 less than their male colleagues... Read More
Gini Dietrich

Gin and Topics: I Heart RDJ (For Real)

By: Gini Dietrich | March 13, 2015 | 
15
On this week's Gin and Topics, we have RDJ giving an Iron Man arm to a seven-year-old, Obama reading mean tweets, babies sneezing, and more... Read More
Gini Dietrich

You Can Call Me “Boss”: Smart PR Measurement

By: Gini Dietrich | March 12, 2015 | 
51
It's time for the monthly Spin Sucks webinar and we have Shonali Burke. She is going to walk you through PR measurement: The good, the bad, and the deadly... Read More
Gini Dietrich

The Spin Sucks Scavenger Hunt Results

By: Gini Dietrich | March 10, 2015 | 
71
The Spin Sucks Scavenger Hunt is complete and the results are in. We learned a ton about what works and what doesn't work. Join the journey and learn more... Read More
Gini Dietrich

Where Does Content Marketing Belong?

By: Gini Dietrich | March 9, 2015 | 
49
It's a silly fight that many organization have: Where does content marketing belong? Perhaps it doesn't belong to a discipline, but to everyone... Read More