Gini Dietrich

How We Work: Determining If It’s for You and Building a Culture

By: Gini Dietrich | November 9, 2017 | 
17
In a series about how we work, CEO Gini Dietrich takes a look at how to determine if a virtual office is for you and how to build a culture if you do it
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Gini Dietrich

The 16 Things Every Communications Plan Should Include

By: Gini Dietrich | November 8, 2017 | 
13
It's time to craft your annual communications plan, but do you know what to include? Most jump directly to tactics, but here's what you need ahead of them
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Gini Dietrich

Content Creation Series: How to Create Your Content Plan

By: Gini Dietrich | November 7, 2017 | 
11
In this first in a series about crafting your content plan for 2018, Gini Dietrich walks you through which tools to use and how to begin your research
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Gini Dietrich

Gin and Topics: What, Exactly, IS a Photocopier?

By: Gini Dietrich | November 3, 2017 | 
4
On this week's Gin and Topics, you'll watch an attorney get fired up about a photocopier, a Halloween Bhangra dance, a student council vote, and more!
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Gini Dietrich

The Five Parts of Brand Storytelling to Include Every Time

By: Gini Dietrich | November 2, 2017 | 
72
Too often, we sit down at our computers and pump out crap. Why not focus on the five parts of brand storytelling and put a stop to all the crap
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Gini Dietrich

Rev Up Your Engines! It’s the Start of NaNoWriMo!

By: Gini Dietrich | November 1, 2017 | 
43
It's the start of NaNoWriMo (National Novel Writing Month) and it's not too late to commit and get started. Here are the rules and the first step to take
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Gini Dietrich

Don’t Be Scared: PR Metrics and Performance Are Good!

By: Gini Dietrich | October 31, 2017 | 
10
Because most communicators hate math, PR metrics are hard. But they don't have to be scary or hard! You are reading data to tell a story. Here's how.
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Gini Dietrich

Gin and Topics: Spill Your Guts and Wiping Ellen’s Nose

By: Gini Dietrich | October 27, 2017 | 
2
On this week's Gin and Topics, James Corden plays spill your guts, Sean Hayes wipes Ellen's nose, and lots, lots more fun.
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Gini Dietrich

The Fireside Chat: The Future of the PR Industry with Heidi Sullivan

By: Gini Dietrich | October 27, 2017 | 
8
Heidi Sullivan joins Gini Dietrich for the Spin Sucks Fireside Chat. They discuss women in leadership, PR trends, and the future of the PR industry
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Gini Dietrich

Online Learning Will Make You Richer, Healthier, and More Popular

By: Gini Dietrich | October 26, 2017 | 
11
It has been scientifically documented that online learning will make you richer, healthier, and more popular. Here is how you can plan and get started now
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