Gini Dietrich

The Important PR Trends Affecting the Industry in the Next Five Years

By: Gini Dietrich | July 20, 2017 | 
7
The Center for Public Relations at USC Anneneberg recently released a study that shows the important PR trends affecting the industry in the next five years
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Gini Dietrich

Content Marketing + Media Relations = SEO Success

By: Gini Dietrich | July 19, 2017 | 
4
One of the keys to SEO is earning links from high domain authority sites. Communicators are in a unique position to do this and help an organization win
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Gini Dietrich

Twenty-Four Reasons You Hate Your Job and What to Do About it

By: Gini Dietrich | July 18, 2017 | 
37
It turns out a good majority of you—70 percent—hate your job, which is a sad statement on the American Dream. If that's you, here's what you can do about it
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Gini Dietrich

Gin and Topics: Kevin Durant as a Gymnast?

By: Gini Dietrich | July 14, 2017 | 
4
On this week's Gin and Topics, Peyton Manning suggest Kevin Durant "play" for the gymnastics team. That, a song dedicated to a pug, and more
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Gini Dietrich

The Big Question: Virtual Assistants, Yes or No?

By: Gini Dietrich | July 14, 2017 | 
10
There has been much discussion and documentation around virtual offices, and getting the help we need through virtual teams. Therefore on this week's The Big Question, we asked "Do you use virtual services? How? What are the pros and cons?" Here is what nine experts answered
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Gini Dietrich

Will All the Slack Haters Please Sit Down?

By: Gini Dietrich | July 13, 2017 | 
13
Technology has allowed us to evolve in significantly, including collaboration, brainstorming, and teamwork. Slack is your answer for that and more
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Gini Dietrich

When Email isn’t the Right Channel for Your Message

By: Gini Dietrich | July 12, 2017 | 
2
There are times email is a good communications channel for a leader, but those times are few. Think about when a conversation is more effective
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Gini Dietrich

The Death of AVEs is Imminent—It’s Time to Take Note

By: Gini Dietrich | July 11, 2017 | 
17
The death of AVEs, or advertising equivalencies, is imminent and it's time for communicators to take note. It could mean disciplinary action
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Gini Dietrich

Gin and Topics: This Donkey is Smarter Than You

By: Gini Dietrich | July 7, 2017 | 
1
On this week's Gin and Topics, we have a donkey who is smarter than all of us, kids who grow up with dogs, Julie Andrews, and more
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Gini Dietrich

The Big Question: How Important Are Social Media Stories?

By: Gini Dietrich | July 7, 2017 | 
2
On this week's The Big Question, we asked "What are the pros vs. cons of social media Stories? Do you use them, and what’s the biggest value, if any, in a PR context?" Nine experts answered
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