Gini Dietrich

Introducing the Spin Sucks Workbook

By: Gini Dietrich | March 5, 2015 | 
53
Working through Spin Sucks, the book, and through the scavenger hunt exercises can be a bit intimidating. That's why we've created the Spin Sucks Workbook... Read More
Gini Dietrich

The Future of Content Marketing is Now

By: Gini Dietrich | March 3, 2015 | 
44
There is a content marketing overload because many organizations execute poorly. Gini Dietrich has tips on how to build a program that exceeds expectations... Read More
Gini Dietrich

Reputation Management: Eight Steps for Online Repair

By: Gini Dietrich | March 2, 2015 | 
25
Reputation management is a hard thing for many organizations to understand because it's not measurable. Gini Dietrich provides eight steps to get you going... Read More
Gini Dietrich

Gin and Topics: Farewell, Lindsay Bell

By: Gini Dietrich | February 27, 2015 | 
29
This week's Gin and Topics is a farewell to Lindsay Bell, a fantastic employee and trusted friend. We'll miss her, but have funny videos to ease our minds... Read More
Gini Dietrich

How to Build a Community that Thrives

By: Gini Dietrich | February 26, 2015 | 
50
There is a big debate about whether a business should build a community because of lack of ROI. If you follow the Gini Dietrich plan, it will drive sales... Read More
Gini Dietrich

Communications Done Well: Seven Things to Do Immediately

By: Gini Dietrich | February 25, 2015 | 
18
It's hard not to get defensive over negative comments, but it has to happen for communications to be done well. Gini Dietrich has seven tips to get you there... Read More
Gini Dietrich

Four Ways to Fight Content Thieves

By: Gini Dietrich | February 23, 2015 | 
47
It doesn't matter if your content is widely read or it's a niche publication, the content thieves will get you. Gini Dietrich shares four ways to prepare... Read More
Gini Dietrich

Gin and Topics: The Daughter Edition

By: Gini Dietrich | February 20, 2015 | 
27
On this week's Gin and Topics, we celebrate the birth of Ellie Pierce's baby girl by giving her videos of things she can look forward to with a daughter... Read More