Gini Dietrich

The Week’s Biggest Social Media News

By: Gini Dietrich | October 8, 2015 | 
In a pure lazy moment, we used the opportunity to write a blog post as a way to share the latest social media news. Check out what's happening right now... Read More
Gini Dietrich

How to Build Landing Pages for PR Pros

By: Gini Dietrich | October 7, 2015 | 
Want to prove you are an investment and not an expense? Think about how to create landing pages so you can track your PR efforts. Here is one way to do that... Read More
Gini Dietrich

How to Work with Journalists: Straight from a Tribune Panel

By: Gini Dietrich | October 6, 2015 | 
On September 17, our own Gini Dietrich moderated a panel with three Chicago Tribune journalists. Here are 10 things every PR pro can learn from it... Read More
Gini Dietrich

Gin and Topics: Can’t We All Just Be Friends?

By: Gini Dietrich | October 2, 2015 | 
On this week's Gin and Topics, we have two adorable little girls: One who lectures her divorced parents and one who catches a huge fish with her Barbie pole... Read More
Gini Dietrich

Q4 is Here: Planning for 2016 is Upon Us

By: Gini Dietrich | October 1, 2015 | 
It's hard to believe it's already fourth quarter, but here we are. It's time to begin planning for 2016 in earnest. Here is how to do it... Read More
Gini Dietrich

Caught in the Email Trap

By: Gini Dietrich | September 30, 2015 | 
We are a society that places importance on being "so busy," on being available 24/7/365, and on being ultra responsive to email. But it's counter-productive... Read More
Gini Dietrich

Thirteen Ways to Get the Best Out of Networking

By: Gini Dietrich | September 29, 2015 | 
There are people who want to get free advice from experts, which is why so many meetings are turned down. Here are 13 ways to get the most out of networking... Read More
Gini Dietrich

Gin and Topics: Old People Nae Nae

By: Gini Dietrich | September 25, 2015 | 
In this week's Gin and Topics, we have some old people who learn to chair dance to "Watch Me." Yes, that means they nae nae and whip and it is spectacular... Read More