Gini Dietrich

The 2015 Summer Reading List

By: Gini Dietrich | May 21, 2015 | 
67
It's the start of summer in the States and Gini Dietrich has her annual summer reading list. Get the good and the bad so you know what to savor and what to skip... Read More
Gini Dietrich

Get a Bad Review Off the First Page of Search Results

By: Gini Dietrich | May 19, 2015 | 
15
Many of us panic when someone writes a bad review about our organization, and it's smart to be responsive. Here are four tips for content when this happens... Read More
Gini Dietrich

Gin and Topics: Goodbye Letterman

By: Gini Dietrich | May 15, 2015 | 
21
In this week's Gin and Topics, we have a couple of videos that say goodbye to David Letterman, deep thoughts with Anna Kendrick, Bono rides a bike, and more... Read More
Gini Dietrich

Join Jim Mitchem for a Special Author Q&A Today

By: Gini Dietrich | May 13, 2015 | 
156
Join Jim Mitchem for a Q&A about Minor King, his latest novel, where Jim Christianson, the book's protagonist, fights his way to provide for his family... Read More
Gini Dietrich

Qualities of a Prospective Employee

By: Gini Dietrich | May 12, 2015 | 
62
There are many things that go into interviewing a prospective employee. Qualities, skill, talent, passion, and a curiosity for the industry. Gini Dietrich has more... Read More
Gini Dietrich

PR Executive in Residence at the University of Oregon

By: Gini Dietrich | May 11, 2015 | 
69
Our own Gini Dietrich spent the week at the University of Oregon as their PR Executive in Residence. She taught classes, broke bread, and spoke. Here is what she learned... Read More
Gini Dietrich

Gin and Topics: Mother’s Day Tribute

By: Gini Dietrich | May 8, 2015 | 
10
This week's Gin and Topics has a great tribute to Mother's Day from Sean Hayes and Scott Icenogle. We also have the Black Widow trailer, Ryan Gosling, and more... Read More
Gini Dietrich

Podcast: A Behind-the-Scenes Look at a Popular PR Show

By: Gini Dietrich | May 5, 2015 | 
13
The podcast has become a very popular content form. Gini Dietrich co-hosts FIR with Shel Holtz and provides a behind-the-scenes look at how its made... Read More