Gini Dietrich

Content Marketing with Your Reputation in Mind

By: Gini Dietrich | March 23, 2016 | 
It's not enough to have great content marketing and have it shared far and wide. Today we have have to think about how it creates a stellar reputation... Read More
Gini Dietrich

A Stroll Down Memory Lane for the 10th Birthday of Twitter

By: Gini Dietrich | March 22, 2016 | 
It's the 10th birthday of Twitter and we take a stroll down memory lane that goes all the way back to Robert Scoble in June of ... Read More
Gini Dietrich

Gin and Topics: POTUS is Crazy Cool

By: Gini Dietrich | March 18, 2016 | 
This week's Gin and Topics features not one, but two videos with POTUS, who is exercising his cool factor his last few months in office... Read More
Gini Dietrich

Crisis Communications Lessons from the FBI and Apple

By: Gini Dietrich | March 17, 2016 | 
Not every brand is Apple and not every brand will be asked by the FBI to work on anti-terrorism, but there are crisis communications lessons to be had... Read More
Gini Dietrich

New York State Wants You to Register As a Lobbyist

By: Gini Dietrich | March 16, 2016 | 
The great state of New York wants every PR pro to register as a lobbyist because they consider media relations work lobbying. This could be bad... Read More
Gini Dietrich

Gin and Topics: The Weather Edition

By: Gini Dietrich | March 11, 2016 | 
This week's edition of Gin and Topics is all about the weather with Frankie MacDonald achieving more deserved fame and Flavor Flav in Salt Lake City... Read More
Gini Dietrich

Above The Noise: A New Book for Communicators

By: Gini Dietrich | March 10, 2016 | 
Above The Noise is a new book for communicators by Carrie Morgan. In it, she describes how you can build your brand, visibility, and trust through online media. But not just that, our own Gini Dietrich wrote the foreword. ... Read More
Gini Dietrich

Man Convicted of Fraud for Falsifying Contracts at Agency

By: Gini Dietrich | March 9, 2016 | 
A North Carolina man has been convicted of fraud after he created fake contracts with clients to earn himself a partnership... Read More