Gini Dietrich

How to Find the Right Content Distribution

By: Gini Dietrich | November 6, 2014 | 
Typically getting the right content distribution in the beginning is easy. You go to your own networks. And then you have to grow beyond them. But how... Read More
Gini Dietrich

Grow Your Communications Firm in 2015

By: Gini Dietrich | November 4, 2014 | 
It's the time of year when plans are made for the new year. While it isn't easy to grow a communications firm, there are some things you can do with the web... Read More
Gini Dietrich

How to Use Traction for Business Planning

By: Gini Dietrich | November 3, 2014 | 
It's not easy to scale a business, particularly when you've grown by flying by the seat of your pants. To have true growth, business planning is imperative... Read More
Gini Dietrich

Gin and Topics: A Halloween Episode

By: Gini Dietrich | October 31, 2014 | 
This week's Gin and Topics is a Halloween episode, complete with mombies, porcupines eating pumpkin, a supermodel, Harry Potter raps, and my amazing team... Read More
Gini Dietrich

Adult Bullying is a Problem

By: Gini Dietrich | October 30, 2014 | 
We spend a lot of time talking about bullying in schools, but adult bullying is a huge problem, as well. Our kids are learning it from us. We must do better... Read More
Gini Dietrich

Structured Meetings Make for Better Internal Communications

By: Gini Dietrich | October 28, 2014 | 
Internal communications is oftentimes the role a specific professional, but there are structured meetings leaders should have to provide transparency. ... Read More
Gini Dietrich

The Five Parts to Brand Storytelling Nearly Everyone Misses

By: Gini Dietrich | October 27, 2014 | 
If an organization is effectively doing brand storytelling, it's likely they stop with way too soon. Here are five parts every story must include... Read More
Gini Dietrich

Gin and Topics: Brad Pitt Makes Us Uncomfortable

By: Gini Dietrich | October 24, 2014 | 
This week's Gin and Topics has Brad Pitt on Between Two Ferns, which makes us so uncomfortable, we have to watch with our eyes mostly covered. That and more!... Read More