Gini Dietrich

Gin and Topics: Lip-Sync Battle and the Sprinkler Rainbow Conspiracy

By: Gini Dietrich | May 2, 2014 | 
22
In this week's Gin and Topics we have a lip-sync battle with Emma Stone, the big sprinkler rainbow conspiracy, a synchronized swimming talent show, and more... Read More
Gini Dietrich

Women Can’t Be Awesome: What’s Really the Root of the Problem

By: Gini Dietrich | May 1, 2014 | 
107
The root at the empowerment for women isn't that we don't lean in or that we're bossy, it's that we instinctually scorn other women for being awesome... Read More
Gini Dietrich

Google+ is Not Dead. Long Live Google+!

By: Gini Dietrich | April 29, 2014 | 
61
There has been a lot of speculation about the demise of Google+, now that its visionary has left the company. Don't shut down your account just yet... Read More
Gini Dietrich

Neuromarketing: The Brain Science of Web Marketing

By: Gini Dietrich | April 28, 2014 | 
30
In the May 1 Spin Sucks Pro webinar with Andy Crestodina, we cover neuromarketing and how to use the brain science of it in your web marketing. ... Read More
Gini Dietrich

Gin and Topics: Alex Trebek Gets Even

By: Gini Dietrich | April 25, 2014 | 
19
In this week's Gin and Topics, Alex Trebek gets even with Conan O'Brien, an 80-year-old stuns audiences, Aaron Sorkin makes a short movie, and more... Read More
Gini Dietrich

The Spin Sucks Brand Ambassador Program: A Case Study

By: Gini Dietrich | April 24, 2014 | 
138
The launch of Spin Sucks is finished and we have a great case study on how to mobilize a brand ambassador program. We cover the plan, the results, and the lessons... Read More
Gini Dietrich

31 Questions to Ask Yourself Before You Die

By: Gini Dietrich | April 22, 2014 | 
66
Andrea Balt turned 30 and asked herself the meaning of life. Here are 31 questions you should ask yourself before you die and still have time to change... Read More
Gini Dietrich

Fiction Makes You a Better Storyteller and Content Producer

By: Gini Dietrich | April 21, 2014 | 
83
Two new studies by researchers at The New School and in the Netherlands have found reading literary fiction makes you more empathetic, which leads to better storytelling... Read More