Guest

On Continuous Improvement through Honest Feedback

By: Guest | December 17, 2012 | 
27
Today’s guest post is by Rebecca Todd. I have to admit the whole idea of writing thoughts that will be read on the Internet scares the bejesus out of me. When Lindsay Bell first asked if I may be able to conjure up some words to be shared on Spin Sucks, the excitement and honor of being asked propelled me down the street, my dance-walking stylings garnering [&hellip... Read More
Guest

Business Results: The Good, the Bad and the Gorgeous

By: Guest | December 13, 2012 | 
9
Today’s guest post is by Sharon Gilmour-Glover. When it comes to business results, we’re pretty good at looking at the good and the bad. In fact, we’re experts when it comes to looking at the bad. Often, we only  focus on bad business results because we mistakenly believe that focusing on our weaknesses and what’s not working is the best way to achieve success. Actually, decades of [&hellip... Read More
Guest

Memes and Marketing: Sell it Like You Meme it!

By: Guest | December 11, 2012 | 
8
Today’s guest post is by Thomas Ford.  Whether or not you’re a fan of golf, you’ve probably heard about the 2012 U.S. Open. Not just because young underdog Webb Simpson beat fantastic odds and won the championship by one stroke, but because of the guy who interrupted his victory speech. Just as the camera panned to a grinning Simpson cradling his silver trophy, a golf fan [&hellip... Read More
Guest

Are Forums the Forgotten Medium?

By: Guest | December 10, 2012 | 
56
Today’s guest post is by Jessica Malnik. I’m just going to say it. Online forums are the forgotten medium. During the past few years, brands have become enamoured by sexier social media platforms, such as Facebook, Twitter, Pinterest, and Instagram. These channels have a massive reach, and because of that there is a perception everyone is active on them. Often times, companies get so busy optimizing [&hellip... Read More
Guest

Career Subreddits to Inspire, Motivate, and Empower You

By: Guest | December 6, 2012 | 
25
Today’s guest post is by Bryce Christianson. Reddit is like a jungle in the tropics. When you take your first step into the canopy, you are quickly overwhelmed by what to do there. There are lots of paths to take, you see hints of things that interest you, and you want to explore more, but you have no guide. Maybe you’ve heard Reddit is just full of [&hellip... Read More
Guest

Is it Time to Breakup With Facebook?

By: Guest | December 4, 2012 | 
101
Today’s guest post is by Amy McCloskey Tobin. Facebook was my first great social media love. I resisted at first, but once I jumped in back in 2009, I was head over heels. Other networks turned my head periodically, but Facebook claimed my time and my business heart. I used it to build up one of my own small businesses – at one point 50 percent of our [&hellip... Read More
Guest

I Hate Social Media

By: Guest | December 3, 2012 | 
25
Today’s guest post is by Andy Crestodina. We all know someone who scoffs at Twitter, fears Facebook, and has no interest in Pinterest. Some of these people are lawyers, some are boomers. They call it trivial, narcissistic, and the end of quality human interaction. They hate social media. But, they don’t need to be completely left out. Here are three set-it-and-forget-it tips for people who will [&hellip... Read More
Guest

Curating Content and Community

By: Guest | November 29, 2012 | 
5
Today’s guest post is by Mark Nicholson. While engaging through social media is essential, few things measure up to creating a dialogue on your own website that create referrals, repeat visitors, and even a sense of community. The value this can provide is a huge win for your brand, although difficult to achieve. In some markets, it might not be feasible to attain a level of regular [&hellip... Read More
Guest

The Importance of Making Your Content Mobile

By: Guest | November 27, 2012 | 
12
Today’s guest post is by Whitney Adams. Over the years, smartphones and tablets have changed how people shop, bank, chat with friends and family, and surf the web. There are about 1.2 billion mobile web users worldwide, which accounts for eight percent of website hits globally. In the United States, mobile web users make up about 25 percent of Internet users. These numbers are very significant, [&hellip... Read More
Guest

How to Get Your Social Community Dancing

By: Guest | November 26, 2012 | 
16
Today’s guest post is by Jeremy Miller. Do you remember your middle school dances? Before 2010 I hadn’t given mine a second thought. They were distant memories until I started building my company’s social media community. Then the memories came rushing back. In May 2010, my team and I launched a small LinkedIn Group called Sticky Branding. We formed the group, seeded it with content and [&hellip... Read More