I typically like to recommend a blog to read on Fridays, but with the holiday and the iPad released on Saturday, we thought we’d wait until today.
If you don’t already know Steve McKee, he is a must in your blog reading repertoire. He has quite the resume – a founding partner of ad agency, McKee Wallwork Cleveland, BusinessWeek columnist, speaker, and author of “When Growth Stalls,” – and, thinking about all he’s accomplished, he’s pretty intimidating. Continue Reading »
Michael Rogers, a blogger who was on NewsChannel 8 promoting “Outrage,” a new documentary on closet homosexual politicians and activists who “out them.” Rogers could barely get his promotional explanation out on what the video entails, which is the sole purpose he was invited on the show.
We have a running game with our out-of-state friends; we stop at every Mexican place that says, “The world’s {insert adjective} margaritas!” In Chicago, that’s quite a game as you only have to get in a cab and drive up and down Lincoln before you’ve had a few too many.
My good friend Martin Waxman last week blogged about this very topic, but in terms of sweepstakes. You know that letter you receive that says, “The fact that you are now in possession of enclosed documents that are proof of your chance of becoming a prize winner is all but confirmed.”
There are many instances of this in our lives and some advertisers have been sued over extraneous words that can’t be proven (most know my favorite is “The Funnest iPod Ever”, mostly because “funnest” isn’t a word). But this is spin in it’s finest flair.
Martin is right; the excellent PR professionals will stop this practice through social media and honest and transparent communication and it will eventually trickle to the rest of our lives. Well, one can hope!
Are you a Lovie Smith fan? I am.
Maybe not for the reasons one might think, considering he is an NFL coach of a very popular team in one of the largest cities in the good ole’ US of A. Sure, there is that important fact that he coached the Bears to a Super Bowl, and he won the Associated Press NFL Coach of the Year Award and there are some pretty decent stats attached to his tenure thus far with the Bears. But no, that’s not what impresses me.
For a second year in a row we have been anonymously nominated for the Blogger’s Choice Awards!
What a great feeling for our team of avid bloggers here at F.A.D.S. We are honored and as my best friend Wiki told me “honour is as real to the human condition as love, and likewise derives from the formative personal bonds that establish one’s personal dignity and character.”
So if you feel the love feel free to vote!
We are in an industry and era where digital success equals company greatness. The hard part is proving it to the old fashioned. I just got an email from my good friend who decided to pack up and travel the world before settling down with his life. Staying in touch with someone who is traveling the world can be very tough or expensive if you dare to make an international phone call. My friend created his own RSS feed so his friends and family could keep in touch and witness his adventure through maps, pictures, and exciting stories.
With new design comes new opportunities! We found out just this morning that your one-and-only spinsucks.com is nominated for best marketing blog by the Blogger’s Choice Awards! And by somebody we don’t even know. So thank you “lamsemjaza”, we appreciate the readership and the love for the nomination.
So, if you hate spin and love FADS, vote here!
We went to the PRSA social media luncheon earlier this week, and it turned out to be pretty interesting. And the food was good, for a change! We weren’t going to blog about this. But yesterday, we saw that one of the panelists, the Chicago Tribune’s Eric Benderoff, blogged on it. As if that wasn’t a sign we should jump in, the comments on his blog got us talking.
Molli: Did Cyrano just call Eric a knucklehead?
Brigitte: Pretty much. Didn’t he realize he was commenting on a blog?
Blog written by Thomas Short
I came a crossed an interesting social media blog the other day discussing the importance of blogging and whether or not PR firms are participating in the highly social media world we live in. The blog was about a man who runs an agency and believes his agency should blog, but has been told by “experts” he should not. I understand it may depend on the audience you are trying to reach, but that is exactly the point as well. There are many business professionals that look at blogs as a great opportunity to show your organization’s culture, views, and most importantly how your business participates in change. In order for your business to grow and compete, you need to adapt to change in the business environment.
Invincible, this troubles me. How can you grow by staying invincible? I don’t get that and I would like to hear an “expert” convince me how staying invincible can benefit an organization. Blog writing is just one of several ways to create brand name awareness. Blog writing gives your audience and consumers another reason to interact or report with your agency. The only thing or someone who should be attempting an invincibility act is Sam Zell, of the Chicago Tribune, for the fear of his life. With times changing, social media is a big part of business success. Whether you enjoy blogging or not, you better get on board, because customers and clients who believe social media promotes their products or services are increasing by the day.
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