Lauren Jung

How to Get Creative with Influencer Marketing

By: Lauren Jung | February 24, 2015 | 
Influencer marketing is hot, hot, hot for 2015. Lauren Jung shares how you can get creative with your campaigns so you don't blend in with the crowd... Read More
Lindsay Bell

Content Creators: Enough with the Boring

By: Lindsay Bell | February 23, 2015 | 
Do you fall into the "that's not cool, innovative, edgy enough" trap when creating content. Lindsay Bell says stop! Don't allow that trap to paralyze you... Read More
Ashley Stein

CSR: A Feel-Good Investment or Digital Strategy?

By: Ashley Stein | February 11, 2015 | 
Corporate Social Responsibility (CSR) is today's “it” initiative for companies looking to shine. Where do you fit in? Ashley Stein provides a checklist. ... Read More
Robert Nachum

Six Strategies to Boost eCommerce Conversions

By: Robert Nachum | February 3, 2015 | 
Are your eCommerce efforts tanking? Conversion rates down? Think you're doing everything right? Maybe not. Robert Nachum shares his six steps to success!... Read More
Eleanor Pierce

Influencer Relations and the Target Plus-Sized Win

By: Eleanor Pierce | February 2, 2015 | 
Target's new influencer relations campaign is smart on a lot of levels. We're digging into the plus-sized problems the brand has had in the past, and how they're using influential bloggers to turn things around. ... Read More
Laura Petrolino

Effective Marketing from Bob the House

By: Laura Petrolino | January 22, 2015 | 
Think your product is boring? Too dull to make hearts race? Read on, as Laura Petrolino shares a love story - and how effective marketing made it happen. ... Read More
Francois Bondiguel

Seven Effective DIY Market Research Tactics

By: Francois Bondiguel | January 20, 2015 | 
Market research can be very pricey! But there are many types of market research you can do on the cheap, and even for free. Francois Bondiguel explains. ... Read More
Jeremy Durant

Beyond SEO: The Power of Brand Building

By: Jeremy Durant | January 13, 2015 | 
John Deere. AllState. Kleenex. They are brands that immediately bring to mind their industries. Here's why you must focus on brand building for your company... Read More
Monique Craig

Brand Consistency Engages Employees and Creates Loyalty

By: Monique Craig | January 6, 2015 | 
If you believe only your marketers are responsible for maintaining brand consistency, you are wrong. Here's how to extend brand engagement to every employee... Read More
Stacie Zinn Roberts

How to Write a Killer Lead

By: Stacie Zinn Roberts | December 30, 2014 | 
Do you struggle to write interesting content about boring subjects? Here's how to write a killer lead that will compel your audience to read on... Read More