Comments on: Netflix Screws Up In Canada

By: Netflix….Hello? McFly? | PRBreakfastClub

Netflix….Hello? McFly? | PRBreakfastClub — Wed, 12 Oct 2011 04:02:33 +0000

[...] the service even going as far as to conduct media interviews to extol the virtues. In the wake of a clear breach of ethics, they apologized and we forgave them for their transparency ignorance. A slap on the [...]

By: ginidietrich

ginidietrich — Sat, 04 Dec 2010 01:16:54 +0000

@neon Great point about Netflix screwing up operations, which causes mass exodus of customers. Because my expertise is communication, that’s the lens I use when I blog. And, from that lens, it’s a HUGE no-no to hire actors to pretend like they’re customers and talk to reporters.

By: neon

neon — Fri, 03 Dec 2010 05:40:21 +0000

i think none of this really matters. who cares if people who were excited about netflix were really excited or actors. it is a meaningless opinion at best.

netflix canada screwed up with selection, I canceled my account. which is really a shame. they got everything else right. they got it working on the consoles, and tv boxes. worked well even. did mass marketing. got everyone excited. offered a free month. then content fell short. i stuck it out for a couple months but ultimately there isnt nearly enough to watch, and almost nothing new..

By: R_Steingard (Rachel Steingard)

R_Steingard (Rachel Steingard) — Thu, 30 Sep 2010 20:15:01 +0000

RT @MADMENTWEETS: RT @mberbling This real life incident reminded me of the clip we watched in class from the show "Mad Men", http://bit.ly/cXEKc3 #jmc310

By: Tweets that mention Netflix Screws Up In Canada | Spin Sucks -- Topsy.com

Tweets that mention Netflix Screws Up In Canada | Spin Sucks -- Topsy.com — Thu, 30 Sep 2010 19:25:59 +0000

[...] This post was mentioned on Twitter by AssociatedIndustries, Andrew Park. Andrew Park said: This is a good example of what not to do and what to do. RT @ginidietrich Netflix Screws Up In Canada | Spin Sucks http://bit.ly/baf54R [...]

By: MADMENTWEETS (Mad Men Tweets)

MADMENTWEETS (Mad Men Tweets) — Thu, 30 Sep 2010 14:36:48 +0000

RT @mberbling This real life incident reminded me of the clip we watched in class from the show “Mad Men”, http://bit.ly/cXEKc3 #jmc310

By: mberbling (Michelle Berbling)

mberbling (Michelle Berbling) — Thu, 30 Sep 2010 13:33:19 +0000

This real life incident reminded me of the clip we watched in class from the show “Mad Men”, http://bit.ly/cXEKc3 #jmc310

By: Michael Koehler

Michael Koehler — Wed, 29 Sep 2010 23:09:02 +0000

Seriously?!?! In this day and age of rapid news and the ability to find out almost anything in a seconds notice, they tried to pull this off? Really? THAT blows my mind that Companies still try to get away with stuff like this.

By: Gini Dietrich

Gini Dietrich — Wed, 29 Sep 2010 20:34:01 +0000

Samantha: I accept your apology on behalf of all Americans.

Kelly: A really good lesson for American companies going into Canada is that you’re typically envious and dying for something already here (BlackBerry store, Amazon, etc.) before they get there. Find influencers on the web and have them (YOU!) tell the story!

Anna: I LOVE that you bring everything back to the customer experience. That brain works so well!!

Christina: I don’t think it was the PR firm. From what I’m hearing, it sounds like it was the ad agency, who hired the actors for a corporate video and let them loose on the street.

Barry: Sigh…yes!

Andy: I really doubt they’ll use the firm again. I can’t imagine doing something that required our client to make an apology and created news that overshadowed the real news and not being fired over it.

Jelena: It sounds like it wasn’t up to Netflix…that’s one of those not knowing the right questions to ask things, I think.

Katrina: EXACTLY! Like I said to Kelly, find the high influencers and let you tell the story!

Monica: Another great example of “what were they thinking.” I love The Daily Show.

Bill: I hope so, too!

By: Bill Smith

Bill Smith — Wed, 29 Sep 2010 20:25:09 +0000

I hope Netflix parted company with the agency in question.