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	<title>Comments on: Online Reputation Management: A How-to Guide</title>
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	<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/</link>
	<description>Professional Development for PR and Marketing Pros</description>
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		<title>By: Personal Branding, Reputation Management, and Character</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-122971</link>
		<dc:creator>Personal Branding, Reputation Management, and Character</dc:creator>
		<pubDate>Fri, 01 Mar 2013 14:43:28 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-122971</guid>
		<description><![CDATA[[...] branding; however, I don’t feel the same hesitance toward it as I do toward personal branding. Reputation management is a necessary thing, particularly for people who are business owners or who are charged with monitoring the public’s [...]]]></description>
		<content:encoded><![CDATA[<p>[...] branding; however, I don’t feel the same hesitance toward it as I do toward personal branding. Reputation management is a necessary thing, particularly for people who are business owners or who are charged with monitoring the public’s [...]</p>
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	<item>
		<title>By: abdulrahmanazalomran</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-126116</link>
		<dc:creator>abdulrahmanazalomran</dc:creator>
		<pubDate>Tue, 25 Dec 2012 07:17:19 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-126116</guid>
		<description><![CDATA[I am planning to start my own business in ORM how I can go about doing that]]></description>
		<content:encoded><![CDATA[<p>I am planning to start my own business in ORM how I can go about doing that</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Online Reputation Management in 6 Easy Steps</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-119553</link>
		<dc:creator>Online Reputation Management in 6 Easy Steps</dc:creator>
		<pubDate>Fri, 26 Oct 2012 12:23:48 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-119553</guid>
		<description><![CDATA[[...] A version of this article originally appeared on the Spin Sucks blog. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] A version of this article originally appeared on the Spin Sucks blog. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Trolls, Smear Campaigns, and Reputation Management &#124; Spin Sucks</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-118664</link>
		<dc:creator>Trolls, Smear Campaigns, and Reputation Management &#124; Spin Sucks</dc:creator>
		<pubDate>Thu, 18 Oct 2012 12:41:23 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-118664</guid>
		<description><![CDATA[[...] your business model fixed first so people aren&#8217;t enraged. Then a good reputation management program will help. Digg Diggvar dd_offset_from_content = 40; var dd_top_offset_from_content = 0; [...]]]></description>
		<content:encoded><![CDATA[<p>[...] your business model fixed first so people aren&#8217;t enraged. Then a good reputation management program will help. Digg Diggvar dd_offset_from_content = 40; var dd_top_offset_from_content = 0; [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: wallestate</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-118351</link>
		<dc:creator>wallestate</dc:creator>
		<pubDate>Mon, 15 Oct 2012 21:11:48 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-118351</guid>
		<description><![CDATA[Reputation management does work. Although negative comments are pushed off the first page and still may be found on the second or third page. When I have a new client, before I charge them anything I will review the situation. I once had someone inquire about my services and the negative link they wanted to remove was from a major newspapers website. I told them it was most likely not going to be realistic to remove it from the first page and would not take the clients money. 
A lot of times the negative reviews come from sites that allow people to give negative reviews to businesses with no merit. I&#039;m not going to mention them by name, but there are tons of them. When I review a individuals or companies situation if I know it can be pushed off the first page we will proceed. 
There is a trust factor when hiring a reputation management company. For example, when I&#039;m hired I will need to create at least one or more email accounts for the client and create some new accounts on the net for the purpose of creating positive links in the place of the negative one. Any company that doesn&#039;t ask for this, I would be suspect of. You have to create new accounts for the client to remove bad links.
Another strategy that has to be discussed before any work is done, is what kind of links would be acceptable to use to replace the bad links. In short, reputation management does work and is extremely valuable because potential customers will run if they see negative reviews, regardless if they are truthful or not.]]></description>
		<content:encoded><![CDATA[<p>Reputation management does work. Although negative comments are pushed off the first page and still may be found on the second or third page. When I have a new client, before I charge them anything I will review the situation. I once had someone inquire about my services and the negative link they wanted to remove was from a major newspapers website. I told them it was most likely not going to be realistic to remove it from the first page and would not take the clients money. <br />
A lot of times the negative reviews come from sites that allow people to give negative reviews to businesses with no merit. I&#8217;m not going to mention them by name, but there are tons of them. When I review a individuals or companies situation if I know it can be pushed off the first page we will proceed. <br />
There is a trust factor when hiring a reputation management company. For example, when I&#8217;m hired I will need to create at least one or more email accounts for the client and create some new accounts on the net for the purpose of creating positive links in the place of the negative one. Any company that doesn&#8217;t ask for this, I would be suspect of. You have to create new accounts for the client to remove bad links.<br />
Another strategy that has to be discussed before any work is done, is what kind of links would be acceptable to use to replace the bad links. In short, reputation management does work and is extremely valuable because potential customers will run if they see negative reviews, regardless if they are truthful or not.</p>
]]></content:encoded>
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	<item>
		<title>By: EDTECH 543: My Positive Digital Footprint &#171; Darla Grant: EDTECH Learning Log</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-116676</link>
		<dc:creator>EDTECH 543: My Positive Digital Footprint &#171; Darla Grant: EDTECH Learning Log</dc:creator>
		<pubDate>Mon, 01 Oct 2012 20:48:54 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-116676</guid>
		<description><![CDATA[[...] McGinnis, S. (2012). Online reputation management: A how-to guide. Retrieved from: http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/ [...]]]></description>
		<content:encoded><![CDATA[<p>[...] McGinnis, S. (2012). Online reputation management: A how-to guide. Retrieved from: <a href="http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/" rel="nofollow">http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/</a> [...]</p>
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	<item>
		<title>By: stanleymathis98</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-115647</link>
		<dc:creator>stanleymathis98</dc:creator>
		<pubDate>Mon, 24 Sep 2012 07:09:30 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-115647</guid>
		<description><![CDATA[Hello i am new to this term and i must say you have explained it in a very simplest way . Liked you style of writing . Thanks !
 
http://pictoguard.com/]]></description>
		<content:encoded><![CDATA[<p>Hello i am new to this term and i must say you have explained it in a very simplest way . Liked you style of writing . Thanks !<br />
 <br />
<a href="http://pictoguard.com/" rel="nofollow">http://pictoguard.com/</a></p>
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	<item>
		<title>By: Four Common Online Reputation Problems by @richgorman101 &#124; Spin Sucks</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-115415</link>
		<dc:creator>Four Common Online Reputation Problems by @richgorman101 &#124; Spin Sucks</dc:creator>
		<pubDate>Fri, 21 Sep 2012 11:35:06 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-115415</guid>
		<description><![CDATA[[...] Anyone with a vendetta and enough determination can eventually tarnish a company or an individual&#8217;s online reputation. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Anyone with a vendetta and enough determination can eventually tarnish a company or an individual&#8217;s online reputation. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: How to Manage Your Online Reputation &#171; Small Firm Innovation</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-115228</link>
		<dc:creator>How to Manage Your Online Reputation &#171; Small Firm Innovation</dc:creator>
		<pubDate>Wed, 19 Sep 2012 13:03:50 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-115228</guid>
		<description><![CDATA[[...] version of this article originally appeared on the Spin Sucks blog.   Sean McGinnis is VP Sales &amp; Marketing at DotCO Law Marketing, a digital media network that [...]]]></description>
		<content:encoded><![CDATA[<p>[...] version of this article originally appeared on the Spin Sucks blog.   Sean McGinnis is VP Sales &amp; Marketing at DotCO Law Marketing, a digital media network that [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Online Reputation Management for Small Businesses</title>
		<link>http://spinsucks.com/communication/online-reputation-management-a-how-to-guide/#comment-114923</link>
		<dc:creator>Online Reputation Management for Small Businesses</dc:creator>
		<pubDate>Tue, 18 Sep 2012 05:28:26 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=13397#comment-114923</guid>
		<description><![CDATA[[...] Online Reputation Management: A How-to Guide   Garth Garth is a web marketing specialist and small business advocate at Web Marketing Rx.No tags for this post.  Filed Under: Reputation Management [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Online Reputation Management: A How-to Guide   Garth Garth is a web marketing specialist and small business advocate at Web Marketing Rx.No tags for this post.  Filed Under: Reputation Management [...]</p>
]]></content:encoded>
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