Lindsay Bell

Ring in December with Spin Sucks

By: Lindsay Bell | December 2, 2014 | 
It's no holds barred on Spin Sucks in December. Help us ring in the holidays with with sleigh bells, hot chocloate, and a chance to "ask Gini anything!"... Read More
Gini Dietrich

The PR Win of 2014

By: Gini Dietrich | December 2, 2014 | 
On the first day of Christmas, Spin Sucks gave to you... a PR win for the year. And that PR win is the integrated communications of one Taylor Swift... Read More
Gini Dietrich

AMA: The Spin Sucks December Webinar

By: Gini Dietrich | December 1, 2014 | 
The Spin Sucks December webinar is an AMA: Ask Me Anything. Ask fearless leader, Gini Dietrich, all of the burning communications questions you have... Read More
Sue Duris

Direction Plus Planning Equals Happy Customers

By: Sue Duris | November 26, 2014 | 
A well-planned organization makes for happy employees. And happy employees engage happy customers! Are you planning ahead to make your customers happy... Read More
Anthony Hardman

How to Winterize Your Public Relations Plan

By: Anthony Hardman | November 25, 2014 | 
Is your public relations plan ready for winter? Consider these three important tips as you update your company's communications strategy... Read More
Gini Dietrich

14 Books to Read…or Skip

By: Gini Dietrich | November 25, 2014 | 
Author, Gini Dietrich, has read 14 books in 2014 and she gives you details about every one of them, with thumbs up, thumbs down, or thumbs halfway up... Read More
Heather Thompson

Five Things You Need to Know About Planning a Media Event

By: Heather Thompson | November 24, 2014 | 
Planning a media event? Here are five things to keep in mind as you seek to engage journalists to create something they want to attend and cover... Read More
Gini Dietrich

The Grateful Challenge

By: Gini Dietrich | November 24, 2014 | 
With only three days until Thanksgiving, Jennifer Devitt and I issue a challenge: See how many things you can list you are grateful for in only 10 minutes... Read More
Laura Petrolino

Planning a PESO Strategy with Integrated Teams

By: Laura Petrolino | November 20, 2014 | 
Not sure how to implement an integrated PESO strategy that includes the four media types? Here's a look at the Arment Dietrich team's process for success... Read More
Gini Dietrich

The Uber Issues Cannot Be Fixed by PR

By: Gini Dietrich | November 20, 2014 | 
The latest news from Uber is that they want to hire opposition researchers to dig up dirt about journalists. No amount of PR can fix this company... Read More