By: Gini Dietrich | May 9, 2011 |
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This year, at BlogWorld and New Media Expo, Danny Brown and I are speaking! Yes, together and yes, it’s going to be legen (wait for it) dary! Initially our blog topic was “Doucheblogs and Spin Doctors,” but some corporate suit was offended by that title so they asked us to change it. I guess he didn’t want to fly across the country to listen to all ... Read More
By: Gini Dietrich | April 14, 2011 |
All you people have failed me. I have not a single Facebook question to answer this week. So, instead of seeing my pretty face, you get some written something instead. OH WAIT! I’m wrong. I just scrolled through a lot of status updates and found this from Andy Donovan. Yay Andy! You saved everyone from failure! “Coming off the presentation this week with you, Carol Roth ... Read More
By: Guest | April 7, 2011 |
Neicole Crepeau is a partner in Coherent Interactive, which specializes in web, mobile, and social media design and implementation for small and midsized businesses. I’m not a PR person. That’s not my background or my training. I don’t have to be a PR person to know that the debate over PR and its definition is the same debate that other disciplines have had, with much the same resolution. ... Read More
By: Gini Dietrich | March 24, 2011 |
It’s Facebook question of the week time (clap, clap, clap)! This week’s question comes from Danny Brown, the co-founder at Bonsai Interactive, founder of 12for12K, and all-around good guy (most days). He asks: What are your top three tools if you’re a small business and want to bootstrap your PR? I give you two tools in the video, but leave the third to you. If you ... Read More
By: Gini Dietrich | March 22, 2011 |
On Friday, I received an email from the New York Times telling me, that as a subscriber, I now have the option to get my news on my phone or iPad and that they’re going to begin charging for that news. My first reaction was, “GOOD! We all deserve to make money on our content and this should help us begin to find ways to charge.” ... Read More
By: Gini Dietrich | March 16, 2011 |
I spoke last night at the Lake County Social Networking event that’s put on every month by Tim McDonald. If you live in the Chicago area and don’t already know about these events, check them out. Tim does a phenomenal job of making it fun and relaxed, but also informative and valuable. Not my point. My point is that we talked a little bit about what ... Read More
By: Guest | March 15, 2011 |
Erik Hare is a freelance writer and social media consultant for (very) small businesses in Saint Paul, Minnesota. Good writing, as a craft, starts with a rough piece that needs sanding, polishing, and a good coat of lacquer before it shines. The skills you must learn to edit your own writing are not difficult, but they are critical. Here are a few tips and ways of ... Read More
By: Guest | March 14, 2011 |
Esther Steinfeld is the public relations manager for Blinds.com, the premier online retailer of custom window treatments. Recall a few weeks back when Spin Sucks featured a post called “How ‘No Comment’ Has Edelman in Trouble.” It revealed how both Edelman and Best Buy dropped the ball on having someone on-hand and well-versed to discuss the new video program they were launching. Though the situation could ... Read More
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