Comments on: How to Get Big Things Done

By: ginidietrich

ginidietrich — Fri, 07 Dec 2012 22:55:56 +0000

@DanielRowles1 Headed there now!

By: DanielRowles1

DanielRowles1 — Wed, 28 Nov 2012 21:00:49 +0000

Excellent post – inspired this: http://goo.gl/3i1sv

By: RebeccaTodd

RebeccaTodd — Wed, 28 Nov 2012 18:17:47 +0000

@ginidietrich Thank you! I will explore this option further.

By: ginidietrich

ginidietrich — Wed, 28 Nov 2012 10:22:29 +0000

@Quintain This? I love this. It always kills me when people say small businesses shouldn’t use social media. You’re a testament to that being the wrong kind of advice!

By: ginidietrich

ginidietrich — Wed, 28 Nov 2012 10:21:28 +0000

@RebeccaTodd I use Infusionsoft and it works REALLY well. I don’t use it for hot leads, but the people I meet who I think may want to work with us eventually? For sure I use the automated emails. I have it set up so it’s personal, as if I sat down and wrote the email as soon as I got back to my desk. It was painful to get set up, but now that it’s working, it’s like magic.

By: rdopping

rdopping — Wed, 28 Nov 2012 01:32:05 +0000

@Carmelo @ginidietrich Anyone who calls me old IS a turkey.

By: Quintain

Quintain — Tue, 27 Nov 2012 22:33:20 +0000

Thanks Gini for posting this fantastic blog. I always enjoy reading your posts, but this time I feel a particular kinship. My husband and I started our firm (Quintain Marketing) seven years ago at the same time you started Arment Dietrich. In early 2009, the bottom fell out and we, like you, decided to invest some time in social media to find out if we could expand our network and grow our business. It did succeed in doing that, but it also fundamentally changed our business model. Prior to 2009, we were not selling social media services. After using social media to market ourselves, clients began asking us if we could do it for them and a new business line was born. Fast forward to today and we have also added marketing automation to our list of services (we started using HubSpot about a year ago and love it, and now we have about 6 clients on it as well – AND I got to meet @geoffliving at the HubSpot conference this past August!). The truth is, social media works. In the last 6 months along, we’ve gotten 4 new clients just from LinkedIn and several more from our blog. I’ll be honest – we’re not neary as consistent as you are with blogging (the Cobbler’s child, you know!) and as a result our growth isn’t quite as astronomical – but the effort we’ve put in has more than paid off. Now, you are a huge inspiration to me to take it to the next level!

By: RebeccaTodd

RebeccaTodd — Tue, 27 Nov 2012 22:18:11 +0000

Wow you are some sort of Wonder Woman! You touched on one of my key struggles here- Follow Up. While I am not on the road as much as you, you know my aggressive calling schedule (30 individual meetings in one day being my record), and I am sure you can imagine the follow up that this creates. Short of cloning myself (something the UN has specifically ruled against), I am still struggling with the duality of creating new business through meeting new customers and strengthening the relationships I have already formed. I have hesitated to use automated follow ups thus far- i would love to hear how that works for you. I am beginning to think I should don my Charles Arment cape and fly to The ‘Dam with you to talk strategy!

By: jeanniecw

jeanniecw — Tue, 27 Nov 2012 18:09:09 +0000

@ginidietrich Bwahahahaha!!!

By: Carmelo

Carmelo — Tue, 27 Nov 2012 17:50:13 +0000

@ginidietrich @rdopping WooHoo! What shall we bring Ralph? Something really nice, but don’t you think it should challenge her too? She’d love that.

Thanks, Gini … you are a treasure.