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Gini Dietrich

Introducing Megan Beausang!

By: Gini Dietrich | December 2, 2010 | 
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As promised, I have a little treat for you! Rather than listen to me all congested and sniffling up a storm, you get to hear our new chief financial officer, Megan Beausang, talk about what it’s like to work here and what she plans to do to help us achieve Global Domination.  Plus, you can’t tell by looking at her, but she has a little surprise to share at the end!

For those of you who started businesses because you really love what you do or your career is in PR or marketing, you’ll understand when I say it’s such a relief having a financial mind on our team!  Now I can focus on what I do best and leave the number crunching to Megan!

So, here she is answering, “What do you plan to do in your first six months?” and “What is it really like to work here?”

If you’re reading this in your Reader and you don’t want to miss the video (and you know you don’t!), click here and it’ll magically appear!

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger here at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Her second book, Spin Sucks, is available now.

28 comments
jeanniecw
jeanniecw

Megan...welcome! You did a great job and deserve the holiday bonus!
Gini - FAB nail color. Love it. (and psst...you still need work at accepting compliments.)

KensViews
KensViews

Megan. Make sure Gini gives you that check for your positive comments on that segment. BTW, Gini has given you permission to tell me in advance what Project Jack Bauer is. Call me!

sydcon_mktg
sydcon_mktg

Another fun video...YEAH!! Congrats on the baby Megan...I am sure @ginidietrich will share the news like a proud mother hen when the bundle arrives! I am sure you will bring great things to Arment Dietrich!

Howie Goldfarb
Howie Goldfarb

That was really fun. Grats on the new expected Baby Megan. Plus now that I comment so much on this blog I hope you can figure out how to monetize all my page views and participation into increased ROI but with a branding and engagement bent that helps get the Spin Sucks message into a more viral channel trajectory via Transmedia without losing the essence and story of what Spin Sucks is all about.

Simply put rent a Billboard in the LOOP and put my mug on it and say 'This Alien Reads Spinsucks'. That should get you at least a 5% increase in readership and maybe a loss of only one Arment Dietrich client but well worth the investment. Remember its about the ROI and negative NPV and IRR.

meganbeausang
meganbeausang

@ginidietrich @jeanniecw First, and most important, let me tell you the video did not do Gini's nails justice. I am running out to get my 'no chip' done this weekend. Second, THANK YOU! I cannot believe how lucky I am!

ginidietrich
ginidietrich moderator

@jeanniecw OMG! It's the OPI "no chip" manicure. I've had it for two weeks and it made it through Thanksgiving and cooking a ton of meals! I'm really, really pleased. And you're right...I was totally embarrassed. :)

meganbeausang
meganbeausang

@sydcon_mktg @ginidietrich Maybe we can teach him to skate to Starbucks?!?! (This is Chicago, anything can happen)...Thank you. I agree, I think Gini is just as excited for the little guy to get here as I am, maybe even a little more. :)

ginidietrich
ginidietrich moderator

@sydcon_mktg I CANNOT WAIT!! I'm going to have him going to Starbucks by the time he is two!

meganbeausang
meganbeausang

@HowieG I have never thought of myself as Cod Liver Oil...but give me six months, I'm sure that will change.

Howie Goldfarb
Howie Goldfarb

@meganbeausang This is what happens when us finance folks invade the realm of Marketing and PR. Everyone runs scared. We are like Cod Liver oil. But its for their own good!