Gini Dietrich

The Launch of Spin Sucks Pro

By: Gini Dietrich | May 3, 2011 | 
109
No, it’s not Facebook question of the week time. So why the video, you ask? Because it’s here! It’s finally here. The launch of Spin Sucks Pro. Yesterday was, um, challenging (to say the least) and, at 5:00, we decided it was better to wait until this morning than to launch after everyone had gone home for the night... Read More
Arment Dietrich

The Three Stages of the Entrepreneurial Mind

By: Arment Dietrich | April 27, 2011 | 
15
During the past five years, I’ve had the opportunity to work directly under someone (cough, Gini Dietrich) as she has evolved through each of the following entrepreneurial minds. I’ve now come to a point where I think I’ve figured out how these minds work.  Yes, they say it’s lonely at the top for this select group of individuals, but because they move too fast for the [&hellip... Read More
Gini Dietrich

Get Rich Quick! Lose Weight Tomorrow!

By: Gini Dietrich | April 27, 2011 | 
176
Yesterday Joey Strawn wrote a blog post called “There’s no ‘I’ in brands, but they’re surrounded by a lot of BS.” His whole point is that our brands, the way people feel about our companies, is determined not by a creative ad or the news release that was just distributed; rather by our customers. Really great point and I agree with him. In fact, I agree [&hellip... Read More
Guest

When Metrics Lie

By: Guest | April 25, 2011 | 
2
Steve McKee is a BusinessWeek.com columnist and chief blogger at StalledStuckorStale.com. The other night I had the most amazing bite of peanut butter chocolate cheesecake. I say “bite” because, while I did my best to clean my plate, by the time the slice was halfway done I was all done. It was too rich to finish, and I went from shoveling it in to shoving it [&hellip... Read More
Gini Dietrich

Always Obey Your Gut

By: Gini Dietrich | April 21, 2011 | 
29
It’s Facebook question of the week time and this week I was not too lazy to shower and record a video. I even rode for my 13th day of #30daysofbiking and it’s not even 7 a.m. yet. I love mornings. No interruptions. Tons of work gets accomplished. You get to watch the sun rise. But, I’ll be completely brain dead by 7:00 tonight. So there’s the [&hellip... Read More
Gini Dietrich

The 12 Traits of Managers and of Leaders

By: Gini Dietrich | April 18, 2011 | 
73
This first ran on HMA Time, the blog for the agency where my dear friend, Abbie Fink, is a partner. If you saw it there first, you can skip to the comments today. That’s the good stuff anyway! I remember being a young whippersnapper in the big agency world (come on; it wasn’t THAT long ago!). I could not wait until someone gave me a chance [&hellip... Read More
Gini Dietrich

An Entrepreneur’s Journey: Mine

By: Gini Dietrich | April 11, 2011 | 
107
My good friend Troy Claus asked me to write this for his blog, where he has a fabulous series called “The Entrepreneur’s Journey.” So, if you read it there first, there is nothing new to see here. Move along until tomorrow. It’s a very vivid memory. Sitting in the conference room at Fleishman-Hillard with our Ocean Spray clients. There are five or six three-inch binders full [&hellip... Read More
Gini Dietrich

Two Qualities Every CEO Needs

By: Gini Dietrich | April 7, 2011 | 
109
It’s Facebook question of the week time! I always want to write “Clap! Clap! Clap!” when I say that. Kind of like I always want to say, “Hello. I’m Johnny Cash.” when I get in front of a microphone. But I never do because I’m afraid no one will get it and then I’ll have flopped before I even began. Wow. That was quite a tangent. [&hellip... Read More
Arment Dietrich

Teach Yourself to Work in Uncertainty

By: Arment Dietrich | April 6, 2011 | 
38
Its 7:30 am and my blog post should have been queued up and scheduled to go by now. As I edited and finalized it, it suddenly dawned on me, for reasons I won’t go into here, that I can’t use it. I was suddenly scrambling for a solution. I need something quick. So I started clicking around frantically, looking for inspiration (which by the way, is [&hellip... Read More
Gini Dietrich

Is Happiness the Same As Being Dumb?

By: Gini Dietrich | March 23, 2011 | 
132
Are happy people dumb? I just read that phrase in a Harvard Business Review blog and was offended. Because I’m happy. And I’m not dumb. But, of course, it enticed me to read on. The blogger, Shawn Achor, says, These sentiments are not uncommon. I believe we have a cultural assumption that happy people are anti-intellectual, delusional, or shallow. We’ve all heard the saying that “ignorance is [&hellip... Read More