Gini Dietrich

Women Entrepreneurs and Business Owners Have Social Network

By: Gini Dietrich | April 23, 2012 | 
57

This blog post is for all of the women in the Spin Sucks community.

Guys, you can read it too, but I’m not sure it’ll mean much to you. I hate to lose half our audience on a Monday morning, but it’s going to be worth it to the girls.

There is a new social network worth checking out…and it’s for women entrepreneurs and business owners.

Project Eve , launched just a month ago by two recovering investment bankers, is dedicated to furthering women’s understanding about business and overcoming hindrances to action.

Sorry, guys. Of the nearly 1,000 members only a couple are men (who I’m convinced are trolling for dates). Co-founder Kim Oksenberg says the reason for this is to allow women to communicate, collaborate,and share actionable solutions minus the “sharp elbows.”

She says, “The male-dominated start-up community can be intimidating; it seems to thrive on competition and bravado. Meridith (co-founder Meridith Dennes) and I wanted to create a safe, positive, constructive forum for women to discuss and fully develop their ideas before having to defend them.” 

In addition to relieving some of the fear and uncertainty tied to starting a business, Project Eve provides its members access to hard to find business resources, the ability to develop relationships with people previously thought out of reach, and a receptive platform to demonstrate their expertise, market, and grow their business.

Having spent some time on the social network (I am, after all, a woman entrepreneur), I’d describe it as LinkedIn Groups on steroids. While you can create lists of other women who work in similar industries, I think the real value is in having access to other business owners where you need to outsource or partner. LinkedIn doesn’t allow you to do that without joining a myriad of groups and digging through all of its members.

The site also features members in order to help grow and build your following and sends a daily email with those asking for help, which you can answer easily and quickly if you have the expertise they need.

Complete with videos, discussion forums, and Q&A sections, you can find information on VC funding, growth, accounts receivables, and even juggling everything.

Project Eve launched just three weeks ago and already has 630 members, which shows there clearly is a need for women business leaders to have an outlet for discussion, resources, and community.

I recommend joining the site. It won’t be a huge suck of your time; rather you’ll easily find things of value.

If you’d rather dip your toe in the water and learn more about it first, you can find them on Twitter, Facebook, LinkedIn, and (my favorite) Pinterest.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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