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By: Gini Dietrich | May 20, 2013 |
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If you are reading this in your email or Reader today, click over and stop by the blog today. Something new and exciting is there. If you’re reading on the blog, surprise! Thanks to Nick Harrison at Dashal and our fearless content director, Lindsay Bell-Wheeler, the site has a brand, spanking new design. A few things to note: The big orange “Go Pro” button takes you ... Read More
By: Gini Dietrich | May 17, 2013 |
I’ve been holding on to this one for a long time because I wanted to wait until her birthday. Happy Birthday, Aimee West! For those of you who don’t know Aimee, allow me to introduce you. She began her career as a printer and then became pretty adept at creating and designing websites. But when social media hit the scene, she dug in to learn some ... Read More
By: Gini Dietrich | May 10, 2013 |
If you spend any times in the comments here (with the crazies), you already know Joe Cardillo. He’s become a permanent part of the community and was welcomed with open arms. He’s smart, he’s witty, and he’s obsessed with Big Data, which makes him definitely a friend of mine. I learned something new about him today as I wrote this. He no longer works for PR ... Read More
By: Gini Dietrich | May 3, 2013 |
At the now infamous Social Slam, where I keynoted last year, I met one Ms. Liz Reusswig in the lobby of the hotel. Our fate was sealed from that moment on. A communicator and marketer by heart, she not only runs a boutique agency focusing on those services for clients, she founded Kids Theatre News. Which makes total sense. If you missed her daughters performing in ... Read More
By: Gini Dietrich | April 26, 2013 |
If you saw last week’s #FollowFriday, which Chuck Kent produced while I was still on vacation, you’ll know precisely why he’s today’s recommendation. I met Chuck first online – either here on the blog or on Twitter – and then when I spoke at the Orbit Media Wine and Web event in December. From there, our friendship was sealed and we keep finding ways to work ... Read More
By: Lindsay Bell | April 19, 2013 |
Well friends, our fearless leader Gini has returned from Paris. She ate a lot of fabulous food, did a lot of walking and sight seeing, and spent a lot of time in cafes – all while managing to avoid causing a national incident of some sort. Word on the street was she had the U.S. Embassy’s number on speed dial, just in case. In another shocking ... Read More
By: Yvette Pistorio | April 15, 2013 |
Social media matters because everyone likes it. Even if you detest some (or all!) of the platforms, using the big ones is almost mandatory for brands at this point. Each day millions of people all around the world log into their social networks and brands work hard to accumulate and connect with just a fraction of those people. Companies are always looking for creative ways to ... Read More
By: Rebecca Todd | April 12, 2013 |
Let’s go back, waaaayyy back, back in time… It is Sunday night, and your pre-teen self is sitting in your bedroom, listening to the local radio station. You hear the DJ dedicating songs to listeners from other listeners, wishing and hoping that your name will be called. Maybe you even pick up the phone and call in a dedication of your very own… “And now, here ... Read More
By: Jay Dolan | April 12, 2013 |
A few weeks ago Gini and team asked me to fill in while she’s out writing a book or saving the world. I suspect Gini calls it prioritizing. I call it getting poor, defenseless bloggers to do your dirty work. I wasn’t too excited about the gig. I was going to do my usual song and dance that my cat is better at social media than ... Read More
By: Gini Dietrich | April 5, 2013 |
In order to introduce you to today’s #FollowFriday, I have to come clean about something. I love Boy Bands. Particularly One Direction. When I saw them on SNL about a year ago, I fell in love. I realize this is going to reduce my cool factor in many of your eyes. I blame it on the fact that I didn’t grow up like most of you ... Read More
