Gini Dietrich

Media Relations: Increase Your Search Engine Optimization

By: Gini Dietrich | April 16, 2015 | 
20
In the second prong of our media relations approach, we use the PR tactic to increase your search engine optimization. Follow this 10 step process... Read More
Gini Dietrich

Introducing the Spin Sucks Workbook

By: Gini Dietrich | March 5, 2015 | 
53
Working through Spin Sucks, the book, and through the scavenger hunt exercises can be a bit intimidating. That's why we've created the Spin Sucks Workbook... Read More
Gini Dietrich

How to Build a Community that Thrives

By: Gini Dietrich | February 26, 2015 | 
51
There is a big debate about whether a business should build a community because of lack of ROI. If you follow the Gini Dietrich plan, it will drive sales... Read More
Gini Dietrich

The Spin Sucks Scavenger Hunt

By: Gini Dietrich | February 9, 2015 | 
78
In honor of Gini Dietrich's birthday, we thought it would be fun to have a Spin Sucks scavenger hunt. Find details and rules to win all sorts of prizes here... Read More
Gini Dietrich

How to Write Blog Posts that Get Read and Shared

By: Gini Dietrich | February 5, 2015 | 
62
Back by popular demand, Gini Dietrich hosts the second Spin Sucks webinar of the year on how to write blog posts that get read and shared. Register now!... Read More
Gini Dietrich

Offsite Content Marketing: Six Tactics to Reach New Audiences

By: Gini Dietrich | January 28, 2015 | 
79
While producing new content is important, offsite content marketing is almost equally important. Gini Dietrich shares six tactics to reach new audiences... Read More
Gini Dietrich

Influencer Relations: Tips to Extend Your Current Campaigns

By: Gini Dietrich | January 22, 2015 | 
44
Influencer relations isn't a new thing and, while you're building relationships with human beings, there are tips to accelerate what you're already doing... Read More