http://spinsucks.com/marketing/four-benefits-of-charitable-content-strategies/ Professional Development for PR and Marketing Pros Wed, 19 Jun 2013 07:42:15 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://spinsucks.com/marketing/four-benefits-of-charitable-content-strategies/#comment-100225 adriasaracino Wed, 18 Apr 2012 21:11:42 +0000 http://spinsucks.com/?p=11382#comment-100225 Thanks for your comment. I don’t believe I explained this well, apologies for that. By easy to execute, I meant having a clear process and doesn’t need much coordination with a lot of different internal teams to create. Some ideas would need to get PR, branding, marketing, search marketing, etc. involved, whereas infographics can generally be created with content, research, design, and promotional team – so a lot less sign off is required. While they are challenging to create in terms of time, I was thinking from an agency perspective in that they can usually be pitched and executed with very little sig noff. I hope this makes sense and I thank you for your taking the time to point out my glide over.  @joe_keenan 

]]> http://spinsucks.com/marketing/four-benefits-of-charitable-content-strategies/#comment-100044 joe_keenan Mon, 16 Apr 2012 21:26:09 +0000 http://spinsucks.com/?p=11382#comment-100044 Hi,  great post — very helpful.   However, I would disagree that infographics are easy to execute.  I’d say “accurate, effective, great infographics are very challenging to create.”   Cheers.

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