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	<title>Comments on: How Content Creators Can Think Like Fiction Writers</title>
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	<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/</link>
	<description>Professional Development for PR and Marketing Pros</description>
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		<title>By: Best of Remix: Why I Hate Reality TV</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-109837</link>
		<dc:creator>Best of Remix: Why I Hate Reality TV</dc:creator>
		<pubDate>Fri, 27 Jul 2012 10:00:56 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-109837</guid>
		<description><![CDATA[[...] How Content Creators Can Think Like Fiction Writers (spinsucks.com) [...]]]></description>
		<content:encoded><![CDATA[<p>[...] How Content Creators Can Think Like Fiction Writers (spinsucks.com) [...]</p>
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		<title>By: Jillwritergrrl</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-102378</link>
		<dc:creator>Jillwritergrrl</dc:creator>
		<pubDate>Wed, 16 May 2012 14:13:53 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-102378</guid>
		<description><![CDATA[ @bradmarley Brad, I love that you use the word &quot;investment.&quot; The writer AND reader have to both feel invested. Of course, that&#039;s the theory of content marketing to begin with, fomenting useful conversation.
 
Thanks for reading.
 
j]]></description>
		<content:encoded><![CDATA[<p> @bradmarley Brad, I love that you use the word &#8220;investment.&#8221; The writer AND reader have to both feel invested. Of course, that&#8217;s the theory of content marketing to begin with, fomenting useful conversation.<br />
 <br />
Thanks for reading.<br />
 <br />
j</p>
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		<title>By: Lewis LaLanne aka Nerd #2</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-102327</link>
		<dc:creator>Lewis LaLanne aka Nerd #2</dc:creator>
		<pubDate>Tue, 15 May 2012 21:55:48 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-102327</guid>
		<description><![CDATA[I love the idea of holding in your mind and presenting both sides of the argument Jill. I believe doing so molds you into a truly compassionate person. It directly coincides with the common sense practice of getting into the conversation your reader is already having with themselves.
 
One way I think anyone can cultivate the ability to do this by holding on tightly - 50% at most - to the belief that there is no &quot;right&quot; and &quot;wrong&quot;. There&#039;s only perspective. And the best we can have is a partial perspective.
 
Openness and flexibility are indeed attractive traits is us humans. ]]></description>
		<content:encoded><![CDATA[<p>I love the idea of holding in your mind and presenting both sides of the argument Jill. I believe doing so molds you into a truly compassionate person. It directly coincides with the common sense practice of getting into the conversation your reader is already having with themselves.<br />
 <br />
One way I think anyone can cultivate the ability to do this by holding on tightly &#8211; 50% at most &#8211; to the belief that there is no &#8220;right&#8221; and &#8220;wrong&#8221;. There&#8217;s only perspective. And the best we can have is a partial perspective.<br />
 <br />
Openness and flexibility are indeed attractive traits is us humans. </p>
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		<title>By: bradmarley</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-102306</link>
		<dc:creator>bradmarley</dc:creator>
		<pubDate>Tue, 15 May 2012 20:33:10 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-102306</guid>
		<description><![CDATA[Good points, Jill.
 
There is certainly a time and a place for shorter bursts of information. But getting the reader invested in your story is a great way to get them invested in your company, as a whole.
 
I&#039;m going to think about this the next time I sit down to tell a story for my client.]]></description>
		<content:encoded><![CDATA[<p>Good points, Jill.<br />
 <br />
There is certainly a time and a place for shorter bursts of information. But getting the reader invested in your story is a great way to get them invested in your company, as a whole.<br />
 <br />
I&#8217;m going to think about this the next time I sit down to tell a story for my client.</p>
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		<title>By: Jillwritergrrl</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-102297</link>
		<dc:creator>Jillwritergrrl</dc:creator>
		<pubDate>Tue, 15 May 2012 18:05:22 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-102297</guid>
		<description><![CDATA[I don&#039;t like to admit just how much I like stale doughnuts; they go down well, but don&#039;t sit well. Same with mindless content.  Cheers, J]]></description>
		<content:encoded><![CDATA[<p>I don&#8217;t like to admit just how much I like stale doughnuts; they go down well, but don&#8217;t sit well. Same with mindless content.  Cheers, J</p>
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		<title>By: trontastic</title>
		<link>http://spinsucks.com/marketing/how-content-creators-can-think-like-fiction-writers/#comment-102292</link>
		<dc:creator>trontastic</dc:creator>
		<pubDate>Tue, 15 May 2012 17:38:40 +0000</pubDate>
		<guid isPermaLink="false">http://spinsucks.com/?p=11756#comment-102292</guid>
		<description><![CDATA[1) I prefer stale doughnuts over yogurt any day of the week. Especially if there are sprinkles involved.
2) If you put the word &quot;War&quot; in your title, people will watch it. Even if its a storage unit auction.
3) This is probably one of the better posts I&#039;ve read on creating fun content in a long while.]]></description>
		<content:encoded><![CDATA[<p>1) I prefer stale doughnuts over yogurt any day of the week. Especially if there are sprinkles involved.<br />
2) If you put the word &#8220;War&#8221; in your title, people will watch it. Even if its a storage unit auction.<br />
3) This is probably one of the better posts I&#8217;ve read on creating fun content in a long while.</p>
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