By: Arment Dietrich | January 27, 2011 |
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If you have not heard, “the end of credit cards is near!” in some form or another during the past few days, then crawl out from under your rock and read the news, subscribe to some RSS feeds or newsletters, or watch some TV. We predicted mobile payments here on Spin Sucks last October, then talked about it as a growth area for 2011 earlier this ... Read More
By: Gini Dietrich | January 26, 2011 |
I have this darling friend named Jackie Lampugnano who, every time I see her name, I think she is my aunt (I have an aunt named Jackie Lampros). We started off Twitter friends because of a mutual love of shoes and have even been shoe shopping together (bad influence, cough!). Jackie works for Walker Sands, the agency for Alterian, a social web content and monitoring company. ... Read More
By: Guest | January 18, 2011 |
Barbara Weaver Smith is founder and president of The Whale Hunters, a strategic sales coaching company that helps small businesses grow fast by selling bigger deals to bigger customers. She is having Gini on her monthly Expert Series call tomorrow and asked if we wouldn’t mind reposting the information about the show, what you’ll learn, and how you can register (free, but registration is required). Gini ... Read More
By: Gini Dietrich | January 18, 2011 |
This first ran on MyMobiManager, a company that creates content management systems for the mobile web. Creative and fun, if you’re looking for help in that area, you should check them out! And now back to your regularly scheduled blog post… Most of the work we do at Arment Dietrich is B2B. We do some start-up consumer work, but the majority of our clients fall in ... Read More
By: Arment Dietrich | January 12, 2011 |
My aunt runs a mystery shopping company, Market Viewpoint. Her January sales and marketing newsletter discusses her hopes for her audience in the New Year. Which got me thinking, instead of wishing all of you a happy New Year and a successful 2011; I’ve taken the liberty to supply you with New Year’s marketing resolutions. These New Year’s marketing resolutions can be taken personally but are meant for ... Read More
By: Arment Dietrich | January 5, 2011 |
Mozilla recently announced their new version of Firefox (Firefox 4) will include an anti-tracking or a ‘Do Not Track’ function allowing users to be in more control of what data is shown to them through Internet browsers. Because of the recent Federal Trade Commission (FTC) endorsement addressing advertisers to limit the amount and use of behavioral Web tracking, the FTC countered their declaration by reaching out ... Read More
By: Arment Dietrich | December 22, 2010 |
For those of us running company Facebook pages I thought I’d use Spin Sucks to break down the new impressions and feedback data and how to best use this new information to your advantage in your online marketing campaigns. You’ll notice now when making a post to your company page, Facebook is supplying you with changing impression numbers and feedback percentages per post. What does this ... Read More
By: Arment Dietrich | December 2, 2010 |
As the top online websites all try to tap more into the fashion social commerce world, Google has launched Boutiques.com, an online fashion search site, (not to be confused with Boutique.com). Google’s new fashion search site lets the user go into the “boutiques” and find items of fashion based on their searches, likes, and follows. You can even go through and create your own boutique, which ... Read More
By: Guest | November 29, 2010 |
I am very flattered and humbled to be asked to write here… especially about privacy, the grand-prize winning idea I submitted for the Spin Sucks 9 Marketing Trends webinar contest. I view social media as a revolution in interpersonal communication technology. Notice the word marketing is not in that statement. The current platforms were created to connect people to people and, based on current architecture, have enabled marketing ... Read More
By: Arment Dietrich | November 24, 2010 |
This Thanksgiving I’m not thankful for holiday travelers. Did you read this report on CNN? It is so true. It’s not the delays, the incompetent attendants, or the cramped airplane seats that annoy me; it’s other travelers! New York has definitely jaded me, but luckily I’m still grounded (or so says my fiancé). So one thing I promise to do this Thanksgiving is to give to ... Read More
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