Gini Dietrich

The 10 Commandments of Online Etiquette

By: Gini Dietrich | July 23, 2015 | 
194

Online EtiquetteBy Gini Dietrich

How many of you love to receive spam email?

How about when you meet someone and they automatically add your to their newsletter list?

And how many of you love to get information that talks all about the sender and tells you nothing valuable?

How often do you unsubscribe to email lists and newsletters or click “junk” so they don’t hit your inbox at all?

How many of you know organizations that push their messages via the social networks, but don’t use it to engage, network, or build community?

I’d venture to guess every one of you.

If you are right with me—you hate this stuff—I want to know why you do this to others when you get behind your computer at work.

Some Examples

I ask these questions when I speak, particularly when I do three or four hour workshops. It allows us to dig deep into why people do this at work, but hate it as a consumer or buyer.

A couple of years ago, I did some research on different programs for a CRM for a client.

I spoke to five different companies.

Of the five, three added me to their newsletter list without my permission. Simply because I called looking for additional information.

I’ve received emails from companies telling me they’ve added me to their email distribution list and to let them know if that’s not OK.

These are not typically companies I’ve ever communicated with…and why would someone want to add me to their list if I’m not a potential buyer?

I’m sure this is a sales technique of some sort. Maybe it’s to see if I check my email and, if I respond (even if it’s to say no, it’s not OK they added me to their list), they know it’s a viable email address.

And, last night, my friend Abbie Fink’s Facebook status was:

I find it ironic that I would get an unwanted email from a vendor introducing me to their “latest and greatest” app to remove me from unwanted email lists.

Why do all of us hate this, but a good majority of us use this tactic, when it comes to online marketing?

The 10 Commandments of Online Etiquette

Perhaps there isn’t a one-size-fits-all equation and maybe you’re focused simply on numbers instead of conversions, but I’d like to think there is some online etiquette we all should consider.

Therefore, I have created the 10 Commandments of online etiquette.

  1. Thou shalt not add anyone to your newsletter list without their consent.
  2. Thou shalt not send a LinkedIn invite that says, “I’d like to add you to my professional network.”
  3. Thou shalt not post your news releases as blog posts.
  4. Thou shalt not talk about yourselves in your communications.
  5. Thou shalt not use your Twitter, Facebook, Google+, and LinkedIn accounts as news feeds for your organization.
  6. Thou shalt not create newsletters that talk about how great you, your leadership, your products, or your services are without putting them in context of the buyer.
  7. Thou shalt not build lists, fans, followers, connections, or circles just for the sake of numbers.
  8. Thou shalt not abuse your online power.
  9. Thou shalt not email bloggers, journalists, influencers, or target audiences without doing your research, building a relationship, and giving them something of value … to them, not you.
  10. Thou shalt not engage in black hat email marketing.

What else would you add?

image credit: Shutterstock

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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194 Comments on "The 10 Commandments of Online Etiquette"

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HughAnderson
3 years 10 months ago

Amen to all of those. + a simple one: “Thou shalt not sell!” (overtly at any rate)

ginidietrich
3 years 10 months ago

 @HughAnderson Yes! Great addition…thank you!

yourgreatlifetv
yourgreatlifetv
3 years 10 months ago

@ginidietrich @SpinSucks Good morning friend!! Happy Monday and I LOVE YOU 🙂

ginidietrich
ginidietrich
3 years 10 months ago

@yourgreatlifetv Happy Monday to you! Love you back!

SpinSucks
SpinSucks
3 years 10 months ago

@yourgreatlifetv @ginidietrich Happy Monday to you too!!

KenMueller
3 years 10 months ago

Good list. You  need to make a printable, clippable version of this so people can post it next to their computers. I have a few in mind…

ginidietrich
3 years 10 months ago

 @KenMueller Like what?!?

KenMueller
3 years 10 months ago

 @ginidietrich No, no, I mean I have a few businesses I’d like to frame this and send it to…

ginidietrich
3 years 10 months ago

 @KenMueller Ohhhh! I get it now.

KenMueller
3 years 10 months ago

 @ginidietrich It’s a Monday morning. We’re all a little slow. I need more coffee.

Lisa Gerber
3 years 10 months ago

 @KenMueller  @ginidietrich That’s the thing – it needs to be mailed out to the people who don’t read this blog. They are the ones violating the commandments. 

Adam | Customer Experience
3 years 10 months ago

#1 happens so much with people you meet offline. How many times have you handed a business card to someone at a meeting and ended up on their stockbroker/insurance list. Pet.Peeve.
 
I will say I’ve violated #2 with people I know.
 
How do you feel about auto DMs on Twitter? I generally am annoyed by them but are they bad etiquette?

KenMueller
3 years 10 months ago

 @Adam | Customer Experience Oooh, I hate the DMs. Oh, and if I were to add one, it would be related to the whole business card exchange that happens in person.
 
#11 Thou shalt not view every human being as only a prospect.
 
That mindset sees everyone as a potential customer, and once they decide NOT to be a customer, you no longer care about them or have any time for them. 

ginidietrich
3 years 10 months ago

 @KenMueller  @Adam | Customer Experience I also hate auto DMs. Some have gotten clever by adding your first name to the DM, but it’s still jarring. I don’t give a flip about your blog or website or video if I just met you. Let’s get to know one another first. Then I’ll check out whatever it is you want to sell me.

Adam | Customer Experience
3 years 10 months ago

 @ginidietrich  @KenMueller I had one person DM me a validation service in order to deign to follow me back. I did it, only because I had not heard of the service and wanted to learn what it was all about. I jumped through the person’s hoops, and she still didn’t follow me. Big picture, it’s one follow — big deal — but what a trash move.

ginidietrich
3 years 10 months ago

 @Adam | Customer Experience  I refuse to click on those any more. If you want me to jump through those hoops, you don’t truly understand how all of this works.

KenMueller
3 years 10 months ago

 @ginidietrich  @Adam | Customer Experience That TrueTwit validation is nuts. Why do people obsess so much over who follows them? Yes, I have followers who aren’t real and are spammy, but I just choose not to follow them back. i don’t care if they follow me.

Adam | Customer Experience
3 years 10 months ago

 @KenMueller Funny, my post today is about how we view our customers. I’m probably less down on “sales” techniques than many here, but there is a difference between viewing someone as a prospect or a potential customer. The words are just semantics but it is the underlying philosophy that matters. Most people can sense when you’re genuine anyway.

KenMueller
3 years 10 months ago

 @Adam | Customer Experience It’s kinda like a guy going in the bar solely for the purpose of checking out the women. they’re all the same to him: prospects to hit on. They don’t mean anything to him other than a possible fling for the night. 

Sean McGinnis
3 years 10 months ago

 @Adam | Customer Experience  @KenMueller Quick tip – if you truly hate Auto DM’s you can eliminate a lot of them. I wrote a post about it a while back. Most if it comes from one company and they allow you to opt out by following these steps:
 
http://seanmcginnis.me/eliminate-twitter-auto-dms-in-4-easy-steps/

Sean McGinnis
3 years 10 months ago

 @Adam | Customer Experience  @KenMueller Rule 11: Thou shalt not come onto a friend blog comment stream and drop links to your ow blog. 🙂

KenMueller
3 years 10 months ago

 @Sean McGinnis  @Adam | Customer Experience Interesting. I need to check that out. On the other hand, getting an Auto DM is often a nice cue to me to unfollow them….

Adam | Customer Experience
3 years 10 months ago

 @Sean McGinnis  @KenMueller Thx Sean! Will definitely check that out.

RebeccaTodd
3 years 10 months ago

 @Adam | Customer Experience  @Sean McGinnis  @KenMueller @ginidietrich I actually came over to add this exact thing.  The ultimate worst- auto dm-ing me an “invite” to like you on fb…so, so SO hard not to auto-unfollow… Thanks for your post Sean! I am going to use your auto-reply! 

Lisa Gerber
3 years 10 months ago

 @Sean McGinnis  @Adam | Customer Experience  @KenMueller HAHAHAHA. Sean. LOL. Also, wouldn’t that be “Pro tip?” Just helping you with consistency.  

Sean McGinnis
3 years 10 months ago

 @Lisa Gerber  @Adam | Customer Experience  @KenMueller I prefer not to tout my own blog posts as “PRO TIP’s”  😉

jasonkonopinski
3 years 10 months ago

 @RebeccaTodd  @Adam | Customer Experience  @Sean McGinnis  @KenMueller  @ginidietrich Heh. It’s been months since I’ve seen an auto DM, thank heavens. 

mdyoder
mdyoder
3 years 10 months ago

 @KenMueller  @Adam | Customer Experience I always tell people at my networking events to lead with a conversation and leave, when asked, with their business card. Too many people use their business card as a crutch.

yvettepistorio
yvettepistorio
3 years 10 months ago

 @Adam | Customer Experience I violate #2 regularly but it is people I know. If I’ve only “talked” to them online a few times, I’ll write a message.
 
And amen to #9!!!

magriebler
magriebler
3 years 10 months ago

 @yvettepistorio  @Adam | Customer Experience I’ve seen the light with #2 and now I feel all superior and braggy about sending personalized invites.

yvettepistorio
yvettepistorio
3 years 10 months ago

 @magriebler  @Adam | Customer Experience Lol, Brag away!!

KenMueller
3 years 10 months ago

 @yvettepistorio  @Adam | Customer Experience I do the same with #2, but again only with people I know pretty well. 

N6LauraBean
N6LauraBean
3 years 10 months ago

 @Adam | Customer Experience 

N6LauraBean
N6LauraBean
3 years 10 months ago

 @Adam | Customer Experience I get so many auto DMs these days that I think I could occasionally be guilty of ignoring legitimate messages that people have taken the trouble to write to me on the assumption they are just spam.  I genuinely believe that these sort of messages have eradicated the value of this function on Twitter. 
 
The only time I ever use DM on Twitter is to expand a connection (over 140 characters) by giving / receiving someone’s email address.

Adam | Customer Experience
3 years 10 months ago

 @N6LauraBean That is my main use for DM too — email connection.

barbsawyers
3 years 10 months ago

11. Thou halt not pretend thou art my friend.

ginidietrich
3 years 10 months ago

 @barbsawyers Ha! Yes, yes, yes!

magriebler
magriebler
3 years 10 months ago

13. (I think we’re at 13.) Thou shalt not promote a blatant sales pitch as a webinar.
 
Call it what it is, people. If I like what you have to offer in your little online event, I’ll learn more about you and your products. If you set me up … not so much.
 

ginidietrich
3 years 10 months ago

 @magriebler And the same goes for speaking engagements. None of us want to be sold. If you give me really valuable content, I’ll check out your business.

barrettrossie
3 years 10 months ago

 @ginidietrich  @magriebler @Lisa Gerber Well I’m going to see a speaker next month and she sure as hell better not be selling stuff…  http://www.spokanemarcom.org/events/37

ginidietrich
3 years 10 months ago

 @barrettrossie  @Lisa Gerber Oh she’s totally full of hot air!

Lisa Gerber
3 years 10 months ago

 @ginidietrich  @barrettrossie HAHAHAHA! I’ve got the hard sell all ready. The whole thing is about me and why you should like me on Facebook. 

barrettrossie
3 years 10 months ago

 @Lisa Gerber  @ginidietrich Just so you know… I’m in a buyin’ mood and I’m bringin’ my checkbook. 

Lisa Gerber
3 years 10 months ago

 @barrettrossie  @ginidietrich Actually, I’m very excited to meet you in person! Please save time afterwards! I did not realize you are in Spokane. That way, you can hand me the check personally. It’s G-E-R-B-E-R.

BKneuer
BKneuer
3 years 10 months ago

@dariasteigman Re: Monday / Pats 🙁 http://t.co/iR81kbtT

dariasteigman
dariasteigman
3 years 10 months ago

@BKneuer Ha ha. You can blame Bobby V for the field goal. 🙂 I figured it was either Carpenters or this one (http://t.co/MohTZN0l).

BKneuer
BKneuer
3 years 10 months ago

@dariasteigman You read my mind (or my earlier tweets) 🙂 Trying to stay a bit more upbeat…

sydcon_mktg
3 years 10 months ago

I like this list.  For #2 I would say another thing I have noticed lately is people sending LinkedIn requests with the message that says something along the lines of “we are looking for custom programmers or would like to talk to you about our upcoming project where we need custom development”. Then after connecting we NEVER hear from them again, even after I reach out to further the connection.

ginidietrich
3 years 10 months ago

 @sydcon_mktg Those spammers are getting tricky! That’s what it sounds like to me. I’d delete them out of my contact list!

sherrilynne
sherrilynne
3 years 10 months ago

RT @ginidietrich: The 10 Commandments of Online Etiquette http://t.co/7NTyxAbr via @spinsucks

Carmelo
3 years 10 months ago

 @ginidietrich Okay, so as to #2 I have a question. I get a ton of these, yes. I simply ignore them mostly. But, aren’t they just asking to get to know you? How else should they do it?

ginidietrich
3 years 10 months ago

 @Carmelo A personalized invite…how we know one another or why you think we should connect. If it’s a blanket invite and I don’t remember meeting you at some point, I’m going to ignore you.

Carmelo
3 years 10 months ago

 @ginidietrich Yeah, I would agree. I guess since I haven’t used really started using Linked in I am not aware of the options you have. It seems to me, however, that the way they set up some of these social media sites is designed to promote themselves and it’s often dehumanizing. 
 
The “normal” social graces we used to live by begin to vanish. Hence the need for your “10 Commandments.” But, as I think about it now … I guess mankind has needed 10 Commandments at least once before, huh? 😉
 

ginidietrich
3 years 10 months ago

 @Carmelo LOL!! Yes…I guess we have needed them at least once before. Hilarious.

John_Trader1
John_Trader1
3 years 10 months ago
It’s a shame that we have gotten to the point where we need a list like this, but good info nonetheless. I hate it when people confuse minor online interactions with an interest or desire to consume another person’s content. The funny thing is that often times taking this approach damages you more than it helps you so why even do it in the first place? What ever happened to a little hard work and elbow grease to build up your content distribution lists?   For #2 – is it ok to include that language as long as you preface… Read more »
ginidietrich
3 years 10 months ago

 @John_Trader1 If you’re going to go to the trouble of creating a customized invite, why not just delete the verbiage LinkedIn provides?

John_Trader1
John_Trader1
3 years 10 months ago

 @ginidietrich Don’t disagree with that but also don’t see the problem with leaving it if you do customize the message. Is it so universally known to be the default language that it will turn someone off if they read your personalized message and see that at the end? It would be an interesting test to see if it does.

ginidietrich
3 years 10 months ago

 @John_Trader1 Nah … I don’t care if someone does that. I was just playing Devil’s advocate. 🙂

jasonkonopinski
3 years 10 months ago

 @ginidietrich  @John_Trader1 Because THAT’S so out of character for you. 😉 

ginidietrich
3 years 10 months ago

 @jasonkonopinski  @John_Trader1 Zip it.

jasonkonopinski
3 years 10 months ago

 @ginidietrich  @John_Trader1 Zip it good?

ginidietrich
3 years 10 months ago

 @jasonkonopinski  @John_Trader1 Zip it real good!

allenmireles
3 years 10 months ago

 @John_Trader1  @ginidietrich Hmmmn, A/B split testing for Linkedin invites?

Carmelo
3 years 10 months ago
This one might fall into another list … but! Don’t you hate it when a marketer/blogger says: “I have another webinar for you with my good friend So-and-So! Is everyone their good friend?? I mean EVERYone??? Then you attend the webinar and its obvious they didn’t really know that person from Adam. Just so disingenuous.    But, of course, I WOULD like to let you all know that I’m interviewing my close buddy Donald Trump next week and would love for you all to attend. And thanks to Gini, I’ve got you all on my list. I’ll DM and email… Read more »
ginidietrich
3 years 10 months ago

 @Carmelo HAHAHAHAHAHA! You made me laugh out loud. Literally. 

bdorman264
3 years 10 months ago
The reason we do it is because it’s from us; obviously it’s going to stand-out from everybody else and it’s like a badge of honor to be included on our list……..   I don’t think those ‘unsubscribe’ buttons really work. I get so much BS I have no idea where it comes from and I know a lot keeps coming from the same place. I also hate the ones I have to manually put my e-mail address back in to unsubscribe…………..sumbich…………   Good list; it’s hard enough for me to open something from our insurance companies because I already receive… Read more »
ginidietrich
3 years 10 months ago

 @bdorman264 We just had this conversation on my FB wall. If you have to put in your email address to unsubscribe, they’re feeding for new email addresses to spam. So don’t do it! The ones that are real don’t require you to input your email address.

sherrilynne
sherrilynne
3 years 10 months ago

@shah_meghna tx!

irishis98
irishis98
3 years 10 months ago

Though shalt not ever send something without an opt out, I see this one too.

ginidietrich
3 years 10 months ago

 @irishis98 OMG! Yes, you’re right. Those drive me crazy. And you know who are the worst offenders? PR pros.

KDillabough
3 years 10 months ago
I see a lot of responses referring to #2, and I’d like to hear how people handle what I see to be a little dilemma.   First, I don’t fire ff those “I’d like to add you” requests. I usually have found someone I’d like to connect with, and/or see that they’re connected to someone I know, I make a reference to that BUT…here’s the catch.You go to the place on LinkedIn that asks how you “know” them, but you’ve basically clicked on their LinkedIn button on their website, or some such. Now, you have to know their email address… Read more »
mdyoder
mdyoder
3 years 10 months ago
 @KDillabough You actually have several options. One of the benefits of joining groups is that you can communicate with other group members. So, you may want to check and see if you and the person with whom you’re trying to connect share any common groups. The other way you can connect is by using InMail. It’s LinkedIn’s version of email. If you upgrade to a paid LinkedIn account, you get at least three included each month. You may also purchase InMail on an ala carte basis at $10 each. That may seem a bit expensive, but it does come with a… Read more »
ginidietrich
3 years 10 months ago

 @KDillabough What @mdyoder said. A lot of times you will share a common group. And I have no problem with people connecting to me who I don’t already know. What I hate is when you don’t tell me how we know one another or why we should connect.

LeighBordelon
LeighBordelon
3 years 10 months ago

Thou shalt not invite me to your local IRL event when I live 2500 miles away.
 

ginidietrich
3 years 10 months ago

 @LeighBordelon SERIOUSLY! That one drives me crazy, too! Uh…I’d love to attend, but it’s tomorrow night and I live 2500 miles away!

RebeccaTodd
3 years 10 months ago

 @ginidietrich  @LeighBordelon I’ve “de-friended” people over this. 

kelly_ahern
kelly_ahern
3 years 10 months ago

So much #truth here –> RT @ginidietrich: The 10 Commandments of Online Etiquette http://t.co/7GrCNCcC via @spinsucks

Vidya Sury
3 years 10 months ago

Thou shalt not spam me with the same intro letter every single time just because you have my email.
Thou shalt not auto-check me in to groups thou thinkest are prefect for me.

ginidietrich
3 years 10 months ago

 @Vidya Sury Very good ones!

jeffespo
jeffespo
3 years 10 months ago

@ginidietrich Am I on that post?

ginidietrich
ginidietrich
3 years 10 months ago

@jeffespo Of course you’re not on the bad online etiquette post!

jeffespo
jeffespo
3 years 10 months ago

@ginidietrich damn it

StaceyHood
StaceyHood
3 years 10 months ago

@jeffespo @ginidietrich Yeah, Gini, Damn it. (wait, what happened?)

jeffespo
jeffespo
3 years 10 months ago

@ginidietrich but good post

SociallyGenius
3 years 10 months ago
I knew this was going to be good as soon as I saw 10 commandments! I’m surprised that #2 is as high as it is because A.) on mobile, when you click “add connection” on the people you may know page, it just sends it w/out ability to edit invite. B.) I’ve only received a half dozen invites saying something else. Other than that, we’re in complete lock-step. I’d add “do not refer to yourself as an expert or guru (especially if you’re not)” because other people should be proclaiming that for you (if you really are). Also, don’t tag… Read more »
mdyoder
mdyoder
3 years 10 months ago

 @SociallyGenius That’s just one of the many shortcomings of the LinkedIn mobile app. 🙂

ginidietrich
3 years 10 months ago

 @SociallyGenius The expert/genius/guru thing is like proclaiming you’re the smartest – or prettiest – person in the room. If you have to say it, you’re clearly not.

RebeccaTodd
3 years 10 months ago

 @ginidietrich  @SociallyGenius @mdyoder Add “ninjas” to that list please!!! I love the Linkedin App Cardmunch, but it doesn’t allow me to customize my invitation. Boo-urns! 

jasonkonopinski
3 years 10 months ago

 @RebeccaTodd  @ginidietrich  @SociallyGenius  @mdyoder The only person I call ninja in this social/digital marketing space? Chris Penn. Because, well, HE IS. 

ginidietrich
3 years 10 months ago

 @jasonkonopinski  Well. And me.

allenmireles
3 years 10 months ago

 @SociallyGenius I didn’t realize that mobile didn’t allow you the option of customizing your invite (Linkedin). I wonder if that’s an explanation for mountain of boilerplate Linkedin invites I’m getting? Seriously…huh,

Socialishnet
Socialishnet
3 years 10 months ago

Great tips! Thanks for sharing! @karlyeh721

karlyeh721
karlyeh721
3 years 10 months ago

@socialishnet no problems

bobbyisaacson
bobbyisaacson
3 years 10 months ago

@SpinSucks great list. Can very much relate. Only thing I have a hard time agreeing w/ is no using SM to promote your org from time to time?

KDillabough
KDillabough
3 years 10 months ago

@TroyClaus @ginidietrich Thanks Troy:)

LouHoffman
LouHoffman
3 years 10 months ago

Agree template #LinkedIn invites are lame RT @ginidietrich: The 10 Commandments of #Online Etiquette http://t.co/8cTpZjzv

adoptiontweet
adoptiontweet
3 years 10 months ago

@patmrhoads agreed! I find #2 pretty annoying too

patmrhoads
patmrhoads
3 years 10 months ago

@adoptiontweet Annoying, yes. I agree on that one (tho it happens to me all the time). But some of them are just downright wrong.

adoptiontweet
adoptiontweet
3 years 10 months ago

@patmrhoads very true. Have a great day!

barrettrossie
3 years 10 months ago
I so much wanted to send you a standard LinkedIn invite just now…   So many great ideas in the comments. My favorites: @ginidietrich ‘s don’t give someone your email address when you’re “opting out,” and @Sean McGinnis ‘s technique for eliminating auto DMs.   The worst part of auto DMs and the spam is the violation of my personal space. You send me a spam, I take a second to look at it… maybe it takes a total of a minute out of my day all told. It sucks, but no worse than a typical tv commercial. Yet it feels 10x worse. This… Read more »
ginidietrich
3 years 10 months ago

 @barrettrossie  And we get enough email as it is…it’s so hard to dig through what you really need vs. what someone wants you to have.

FelicityFields
FelicityFields
3 years 10 months ago

@ginidietrich I would also add “or websites” to #6 (writing email newsletters all about the company and no buyer context)

allenmireles
3 years 10 months ago

 @ginidietrich , as you and I have discussed recently: thou shalt not leave your freakin’ common sense behind when you go online.
 
And I am all over the Linkedin boilerplat invite issue! Grrrr….

ginidietrich
3 years 10 months ago

 @allenmireles And yet…

Lisa Gerber
3 years 10 months ago

I’m just really thankful for the DMs that warn me about all the people saying terrible stuff about me. What would I do without those? 

jasonkonopinski
3 years 10 months ago

 @Lisa Gerber Let all those naughty photos fly about unchecked. Duh. 

magriebler
magriebler
3 years 10 months ago

 @Lisa Gerber They’re performing a freakin’ public service!

ginidietrich
3 years 10 months ago

 @Lisa Gerber You know, that’s a good point. There are LOTS of people saying bad things about me that I wouldn’t know about without those DMs.

jeffespo
jeffespo
3 years 10 months ago

@Britopian who hasn’t though

Britopian
Britopian
3 years 10 months ago

@jeffespo I have multiple priors on many of those offenses 😉

jeffespo
jeffespo
3 years 10 months ago

@Britopian I am sure that you are past the statutes of limitations on this…

HeidiZuhl
HeidiZuhl
3 years 10 months ago

A journalist recently reminded a PRSA-SF gathering: Known when to take conversations offline w/ reporters in order to avoid oversharing his/her story angle, sources, etc.

ginidietrich
3 years 10 months ago

 @HeidiZuhl Very good one! 

CydM
CydM
3 years 10 months ago

@JeffSheehan @spinsucks …love the etiquette tips. Thanx.

ladylucas94
ladylucas94
3 years 10 months ago

@AmyVernon @ginidietrich I like that Amy though I know I’m guilty some of them ! Yikes!

annelizhannan
3 years 10 months ago

Sometimes I envision you like the Virgin Mary (a sweet mid-western gal) who sits at the right hand of God with these commandments and lessons that deserve to be put on stone.
 
But with your spice and robust flavor I really think you are more like a tangy  Bloody Mary, easily stirred by the stalk of social media, salty around the edge, pleasantly setting our heads in a spin and easy to swallow. And yes, we always want another. 

ginidietrich
3 years 10 months ago

 @annelizhannan Yeah…I’d say your second paragraph is more accurate. I am not sweet or without flaw. I’m waaaaaay too cynical. But the Bloody Mary analogy? I like it!

Leon
Leon
3 years 10 months ago

G’Day Gini,
And….. “thou shalt shake in your shoes and bubble in your boots if  Gini D catches you  breaking one of these commandments. Love the list
 
Have more fun.
Best Wishes
Leon

HowieG
3 years 10 months ago

 @Leon thank you for the comment. We just added you to the @ginidietrich candle of the month club newsletter. This months candle is a lemon verbania soy tapered candle. It will be shipped and billed to you unless you opt out. If you opt out @belllindsay will hand deliver a case and extract payment from you at that time. Thank you for your comment.

Leon
Leon
3 years 10 months ago

 @HowieG  @ginidietrich  @belllindsay 
Howie,
I’m just so flattered to have attracted you attention; not only flattered—-really honoured. Really! But I’d prefer my candle to have eucalyptus regnans aroma. I’m sure that you can arrange that. You could even write a post about ungrateful Aussie curmudgeons who peer intensely into the mouths of gifthorses.
 
I’ve often wondered what an “AHA” moment was really like. Now I know. 
 
I’m quite overcome. I also have a 12th Commandment “Thou shalt arrange Howie to respond to your blog comments”
 
Thankyou, Thankyou
 
Leon

belllindsay
belllindsay
3 years 10 months ago

 @HowieG  @Leon  @ginidietrich And you don’t want *me* extracting anything from you. Just sayin’. #payup

ginidietrich
3 years 10 months ago

 @HowieG  Seriously, how do you come up with this stuff?

HowieG
3 years 10 months ago

 @ginidietrich your blog post comments inspire me to be the ‘valued added’ art of your blog. Think of those infomercials that say ‘and that’s not all!’

ginidietrich
3 years 10 months ago

 @Leon Thou shall have fun!

HowieG
3 years 10 months ago

When you get pissed watch out.
 
The big thing I have an issue with is push content on social. It is OK to include some in your social media content. But if you aren’t going to talk WITH me see ya,
 
As for email stuff I have blogged that we get so much it is all spam. We signed up for most of it bit we get so much it looks like spam. So you had better stand out from the crowd.
 
But number 7 hehehehe

ginidietrich
3 years 10 months ago

 @HowieG I wasn’t even mad when I wrote this one. I haven’t been on my soapbox in a long while!

Tinu
3 years 10 months ago

Thou shalt not share with unclear motivations.

ginidietrich
3 years 10 months ago

 @Tinu Thou shalt not expect shares without something in return.

rdopping
rdopping
3 years 10 months ago

Crap! As a casual blogger this list is daunting. I am sure I have violated some of these in some way. Live and learn. So, uh, thanks.
 
No. 8 is a big, big deal because I have more that 250 twitter followers now so I have to start to watch what I do…..;-)

ginidietrich
3 years 10 months ago

 @rdopping I’m pretty sure the only thing you’ve violated is teasing me incessantly on Facebook.

rdopping
rdopping
3 years 10 months ago

 @ginidietrich I will back off……a little.

ginidietrich
3 years 10 months ago

 @rdopping Riiiiight.

Britopian
Britopian
3 years 10 months ago

@ant0ineh me too. several … : )

ginidietrich
ginidietrich
3 years 10 months ago

@geoffreiner Gross. I’m a vegetarian

LeighBordelon
LeighBordelon
3 years 10 months ago

Thou shalt not ask me to “like” your page when it’s BLANK. 

ginidietrich
3 years 10 months ago

 @LeighBordelon Ug! Yes! I just had that happen today!

write4unj
3 years 10 months ago
Excellent! A few of my pet peeves:   1.) if you do add me to your e-mail list, don’t just have somewhere for me to unsubscribe, make it easy for me to change the e-mail address that you send to (so I can get your newsletter out of my primary business e-mail address and into the secondary one set up to receive newsletters, etc.).   2.) If you send me a LinkedIn connection and we share a group, use that as your introduction, don’t say you’re my “friend” when I don’t actually know you.   3.) If you want me… Read more »
ginidietrich
3 years 10 months ago

 @write4unj HHAHAHAHAH on the AOL email address! It’s so easy to have a professional address, even if it connects to Gmail. I’m with you.

NeRoyMartin
NeRoyMartin
3 years 10 months ago

@shonali good stuff!

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susansilver
3 years 10 months ago

Yes, Yes, Yes.
 
I get frustrated with clients that do not understand that you cannot add people to lists without permission. I had to bring this one up with one recently. I finally got them to move their list to Mail Chimp where it is easy to set up the opt-in method for new subscribers. Which is converting a heck of a lot better.

ginidietrich
3 years 10 months ago

 @susansilver Isn’t it amazing? That conversion thing? We’re having to not only train on the new ways of doing things, but untrain the old way of thinking.

dokker_miami
dokker_miami
3 years 10 months ago

@kyleplacy @ginidietrich It’s all about being relevant and creating a relationship based on trust. Trusting the source is key. #expertise

OasisEventsIndy
OasisEventsIndy
3 years 10 months ago

@kyleplacy Everyone who ever uses the internet needs to read this!

ginidietrich
ginidietrich
3 years 10 months ago

@ShakirahDawud Or red!

ShakirahDawud
ShakirahDawud
3 years 10 months ago

@ginidietrich I know, right? Let’s plug all the loopholes…

ginidietrich
ginidietrich
3 years 10 months ago

@ShakirahDawud The other soapbox I’m on that you will appreciate is the writing one. Freaking learn how to write for business!

ShakirahDawud
ShakirahDawud
3 years 10 months ago

@ginidietrich Tell it!

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