Corina Manea

Doing What You Love is Key to Your Success

By: Corina Manea | February 29, 2016 | 
Creativity is best expressed when you're doing what you love, and loving what you do. Corina Manea argues that it is also the key to your success in your professional and personal life... Read More
Laura Petrolino

Leap into these Online Professional Development Resources

By: Laura Petrolino | February 29, 2016 | 
Set a leap day resolution to up your learning game with the variety of online professional resources available to PR professionals. Laura Petrolino pulls together a starter list and challenges you to take a leap forward in your career through a commitment to lifelong learning. ... Read More
Gini Dietrich

Gin and Topics: A Hilarious Prank on Jamba Juice

By: Gini Dietrich | February 26, 2016 | 
On this week's Gin and Topics, we have Ellen and Adele playing a prank on Jamba Juice that might very well be the funniest thing you see all year. And more!... Read More
Tom Buckland

Alternative Funding for Small Businesses

By: Tom Buckland | February 25, 2016 | 
Alternative funding for your small business requires certain protocols and putting on your salesman to sell your business idea out there. Here Tom Buckland looks at small business funding options you can choose from. ... Read More
Gini Dietrich

Building Trust Does Not Happen Overnight

By: Gini Dietrich | February 25, 2016 | 
We want big community numbers overnight, but building trust with humans is not an instant gratification endeavor. The Trust Barometer shows why that is... Read More
Nadya Khoja

Original Research is Fundamental to Content Marketing

By: Nadya Khoja | February 24, 2016 | 
Inbound marketing is the most effective method to use if you want to build a following of people that will advocate for your brand. But with so many people creating content that everyone is searching for, it becomes very difficult to produce something that breaks through all the noise. According to Nadya Khoja, the solution is to create truly new and original content by conducting your own research... Read More
Gini Dietrich

What You Can Learn from Honda to Prepare for a Crisis

By: Gini Dietrich | February 24, 2016 | 
Honda continues to have to recall cars with faulty airbags, which has created a crisis for them for years. Here is what you can learn from their PR team... Read More
Erik Huberman

Clients are Players—Why isn’t Your Agency?

By: Erik Huberman | February 23, 2016 | 
Erik Huberman discusses the non-committal attitude of clients as they pass on the long-term contracts with agencies and choose to shop around instead. He makes an argument for the month-to-month contract which will encourage agencies to continue proving their value, in addition to protecting your business from contract disputes. Do you agree with him... Read More
Gini Dietrich

SaneBox is the Best Thing Since Sliced Bread

By: Gini Dietrich | February 23, 2016 | 
SaneBox is the latest thing to hit email and claim to control information overload with the click of a button. Gini Dietrich is here to tell you it works... Read More