Gini Dietrich

Gin and Topics: Watch Jon Cena as a Ripped Valley Girl

By: Gini Dietrich | March 9, 2018 | 
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On this week's Gin and Topics, you can watch Jon Cena as a valley girl, Jennifer Lawrence explain her drunk alter ego, and more.

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Mike Connell

The Big Question: What Are Your Marketing Nightmares?

By: Mike Connell | March 9, 2018 | 
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Crashed or hacked sites? Losing an RFP? Forgetting to wear pants to your virtual meeting? Mike Connell asks this week's Big Question: What are your marketing nightmares

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John Hall

Three Ways to Improve Your Guest Blogging Results

By: John Hall | March 8, 2018 | 
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Guest blogging is a smart tactic, but it involves more than just shopping an article to anyone who will take it. John Hall has three tips for better results

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Gini Dietrich

In the Trenches with Crisis Comms: Out of Respect for Guns

By: Gini Dietrich | March 8, 2018 | 
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In our ongoing series about crisis communications, Gini Dietrich talks to the team who handled the Machine Guns Vegas crisis following the Oct. 1 massacre

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Mostafa Elbermawy

How AI and Public Relations Go Together Like PB&J

By: Mostafa Elbermawy | March 7, 2018 | 
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Artificial intelligence seems big and scary, but we need not fear the robots. AI and public relations go hand-in-hand to make us more efficient at our jobs. Mostafa Elbermawy has more

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Gini Dietrich

The Complete Marketing Communications Measurement Guide

By: Gini Dietrich | March 7, 2018 | 
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Too many organizations use marketing and communications, but don't measure real results. This measurement guide by Gini Dietrich will help change that

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Warren Fowler

Why “Creative” Ideas are Ruining Your Content Strategy

By: Warren Fowler | March 6, 2018 | 
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The most successful content strategy begins with tried and true methods. Warren Fowler says clever marketers don’t try to generate new ideas, they simply refresh old ones.

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Gini Dietrich

The Death of Websites…or Are We Just Evolving?

By: Gini Dietrich | March 6, 2018 | 
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A TechCrunch article made a bold prediction around the death of websites. But they're not dying; they're evolving. Gini Dietrich has what it means for you

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Anna Julow Roolf

The Marketing Technology Trends Communicators Should Embrace

By: Anna Julow Roolf | March 5, 2018 | 
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There are several marketing technology trends on the horizon that communicators can embrace and own, such as content personalization. Anna Julow Roolf has more

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Laura Petrolino

The Communicator’s Guide to Instagram Stories for Business

By: Laura Petrolino | March 5, 2018 | 
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Unsure how to use Instagram Stories for business? Or why you should? Laura Petrolino explains how Instagram Stories affects your social strategy and how to use it effectively

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