Lisa Fowler

Four Free Tools Every Content Strategist Should Be Using

By: Lisa Fowler | September 15, 2015 | 
Four tools every content strategist should be using to get the big picture perspective on an audience’s needs, and help them with every piece of content... Read More
Gini Dietrich

It’s Our Birthday!

By: Gini Dietrich | September 15, 2015 | 
Happy ninth birthday to Spin Sucks, a blog that is consistently named a top one, two, or three PR blog in the world and afforded a book of the same name... Read More
Cam Secore

Six Simple Public Relations Efforts that Take Less than 10 Minutes

By: Cam Secore | September 14, 2015 | 
With a bit of effort and a little time, you can create considerable momentum by influencing others via public relations efforts. Here are six ways to do it... Read More
Laura Petrolino

Four Tiers of Successful Business Innovation

By: Laura Petrolino | September 14, 2015 | 
Business innovation requires facilitation from the top down. Learn about the four tiers of business innovation required for success... Read More
Gini Dietrich

Gin and Topics: Let’s Draw Love

By: Gini Dietrich | September 11, 2015 | 
In this week's episode of Gin and Topics, we have a slippery squirrel, kids drawing what they think love feels like, a happy little boy, and more. ... Read More
Rich Brooks

The Three “Ss” of a Successful Live Event

By: Rich Brooks | September 10, 2015 | 
A successful live event is a social media platform. Once you get people in the room, you don't compete for their attention. Turn a profit with a live event... Read More
Gini Dietrich

Pitching Secrets of the New Media Relations Superstars

By: Gini Dietrich | September 10, 2015 | 
Pitching Secrets of the New Media Relations Superstars... Read More
Jesse Kirshbaum

How to Make Musical Acts Work in Your Marketing

By: Jesse Kirshbaum | September 9, 2015 | 
While brands have long included musical acts in their marketing strategies, the practice has grown more complex. Work them in to your next campaign... Read More
Corina Manea

Why Project Management is a Must for Every PR Pro

By: Corina Manea | September 9, 2015 | 
Corina Manea argues project management, in the role of the PR professional, is almost more important than applying math to results reporting. Here's why... Read More