Tom Roswell

Real-Time Translation Software: Will it Change Marketing?

By: Tom Roswell | February 18, 2015 | 
7
While the Skype real-time translation isn't yet foolproof, there are opportunities to use it with marketing teams overseas. Tom Roswell has more... Read More
Lindsay Bell

Join Hessie Jones for a Special Author Q&A Today

By: Lindsay Bell | February 18, 2015 | 
357
Is marketing as we know it doomed? And where does evolution fit into its future? Where do you fit in? Find out in today's author Q&A with Hessie Jones! ... Read More
Kerry Gorgone

A Content Strategy Fit for an Oscar

By: Kerry Gorgone | February 17, 2015 | 
24
The granddaddy of all award shows is coming up - the Oscars. Kerry Gorgone explains how to take content strategy inspiration from the film industry. ... Read More
Gini Dietrich

Seven Steps to Dealing with Critics

By: Gini Dietrich | February 17, 2015 | 
42
None of us like to assume the critics won't be out to get us. But it's the unprepared who get burned. Gini Dietrich has tips on how to deal with critics... Read More
Laura Petrolino

Valentine’s Day Tips for Communications Pros

By: Laura Petrolino | February 16, 2015 | 
38
Valentine's Day is over. But if you're still looking for that special someone, here's how communications pros can use their skills for a successful dating strategy... Read More
Gini Dietrich

How to Create a Call-to-Action for All of Your Content

By: Gini Dietrich | February 16, 2015 | 
22
Though many of us are content creators and spend a good amount of time on it, there are many places where we forget a call-to-action. Gini Dietrich has more... Read More
Gini Dietrich

Gin and Topics: We Await the Spin Sucks Intern

By: Gini Dietrich | February 13, 2015 | 
21
On this week's Gin and Topics, we eagerly await the arrival of the Spin Sucks intern with President Obama, Super Bowl stars, Jimmy Fallon, and more... Read More
Laura Petrolino

Using Social Media for Government Communications

By: Laura Petrolino | February 12, 2015 | 
35
Risk averse organizations often fear using social media in their communications strategies. But fear not! With good strategies in place you'll build community and reap the rewards. ... Read More
Gini Dietrich

How to Create High-Quality Content

By: Gini Dietrich | February 12, 2015 | 
52
Creating high-quality content isn't easy, but Gini Dietrich has 15 questions you can ask yourself as you develop your topics to make sure it's valuable... Read More