Gini Dietrich

To Taylor Swift, Love Spin Sucks

By: Gini Dietrich | June 24, 2015 | 
Earlier this week, Taylor Swift jotted an immaculate and respectful note to Apple, on Tumblr. It is a fantastic example of how the world of PR has changed

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Nancy Goldstein

Why You Should Stop Worrying About Differentiation

By: Nancy Goldstein | June 23, 2015 | 
Differentiation is typically about the stuff and not about what matters or truly makes a difference to customers. Think about what really is different

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Gini Dietrich

A Bone to Pick with Jawbone UP

By: Gini Dietrich | June 23, 2015 | 
The wearable technology field is creating a generation of movers, but there still is some work to do. This is what's wrong with the Jawbone

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Robert Conrad

Office Gossip: Is it Good or Bad?

By: Robert Conrad | June 22, 2015 | 
There are some situations where office gossip can be good. Robert Conrad discusses the differences between good and harmful gossip that can build or break a culture

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Eleanor Pierce

Five Things I Didn’t Realize About Working from Home

By: Eleanor Pierce | June 22, 2015 | 
You may think you can get by on email alone, but you can’t. When you work from home, you need to get face to face with the people you work with, and you also need to spend a little bit of time chatting and enjoying each other’s company. You can’t be a stranger to your co-workers.

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Gini Dietrich

Gin and Topics: Retired Teacher Can Move

By: Gini Dietrich | June 19, 2015 | 
In this week's episode of Gin and Topics, we have two Jimmy Fallon videos (we heart him!), a lie detector test, shopping math, and a retired teach who can move

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Reed Parker

The End of the Open Office Honeymoon

By: Reed Parker | June 18, 2015 | 
The end of the open office honeymoon is upon us, as Reed Parker so eloquently explains. We need to shift back to cubicles or invest in his Retractable Cubicle Wall invention

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Gini Dietrich

Use Media Relations to Generate Qualified Leads

By: Gini Dietrich | June 18, 2015 | 
Should media relations be used only for brand awareness or can it generate qualified leads? We think it's both and we'll teach you why during this free webinar

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Michael Gerard

Become a Content Marketing Fox

By: Michael Gerard | June 17, 2015 | 
A content marketing fox is someone who stays ahead of the trends and seemingly always has new stuff released. Here are three ways you can become one overnight

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