Lindsay Bell

Content Creators: Enough with the Boring

By: Lindsay Bell | February 23, 2015 | 
38
Do you fall into the "that's not cool, innovative, edgy enough" trap when creating content. Lindsay Bell says stop! Don't allow that trap to paralyze you

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Gini Dietrich

Four Ways to Fight Content Thieves

By: Gini Dietrich | February 23, 2015 | 
49
It doesn't matter if your content is widely read or it's a niche publication, the content thieves will get you. Gini Dietrich shares four ways to prepare

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Gini Dietrich

Gin and Topics: The Daughter Edition

By: Gini Dietrich | February 20, 2015 | 
27
On this week's Gin and Topics, we celebrate the birth of Ellie Pierce's baby girl by giving her videos of things she can look forward to with a daughter

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Laura Petrolino

Communications Planning: Why More is Not Better

By: Laura Petrolino | February 19, 2015 | 
20
Are you overtraining when it comes to your communications planning efforts? Laura Petrolino has the why the "more is better" philosophy is not effective

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Gini Dietrich

Media Relations Done Well: Ten Ways to Personalize

By: Gini Dietrich | February 19, 2015 | 
109
Media relations is not rocket science. In fact, it's just building relationships with human beings. But it takes time. Gini Dietrich has tips to do it well

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Tom Roswell

Real-Time Translation Software: Will it Change Marketing?

By: Tom Roswell | February 18, 2015 | 
10
While the Skype real-time translation isn't yet foolproof, there are opportunities to use it with marketing teams overseas. Tom Roswell has more

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Lindsay Bell

Join Hessie Jones for a Special Author Q&A Today

By: Lindsay Bell | February 18, 2015 | 
358
Is marketing as we know it doomed? And where does evolution fit into its future? Where do you fit in? Find out in today's author Q&A with Hessie Jones!

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Kerry Gorgone

A Content Strategy Fit for an Oscar

By: Kerry Gorgone | February 17, 2015 | 
25
The granddaddy of all award shows is coming up - the Oscars. Kerry Gorgone explains how to take content strategy inspiration from the film industry.

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Gini Dietrich

Seven Steps to Dealing with Critics

By: Gini Dietrich | February 17, 2015 | 
49
None of us like to assume the critics won't be out to get us. But it's the unprepared who get burned. Gini Dietrich has tips on how to deal with critics

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