Gini Dietrich

Executives and the Ostrich Syndrome

By: Gini Dietrich | May 10, 2011 | 
100
This first ran on DIY Blogger, Dino Dogan’s blog, during his Fear of Marketing week. If you don’t know Dino, DIY Blogger, or what he and Dan Cristo are doing with Triberr, I suggest you check it all out! And, if you read this over there, just move to the comments. We all know that’s where the real action is anyway. I spend a good amount [&hellip... Read More
Guest

Five Ways To Freshen Up Your Tweets

By: Guest | May 9, 2011 | 
18
Leo Widrich is the co-founder of a new Twitter App called BufferApp, which allows you to tweet more fresh content without annoying your followers. Getting noticed on Twitter isn’t always easy. If your stream is anything like mine there are lots of tweets rushing by and competing for your attention all the time. How do you stay relevant, and make yourself heard above the noise? How [&hellip... Read More
Gini Dietrich

Doucheblogs and Spin Doctors

By: Gini Dietrich | May 9, 2011 | 
154
This year, at BlogWorld and New Media Expo, Danny Brown and I are speaking! Yes, together and yes, it’s going to be legen (wait for it) dary! Initially our blog topic was “Doucheblogs and Spin Doctors,” but some corporate suit was offended by that title so they asked us to change it. I guess he didn’t want to fly across the country to listen to all [&hellip... Read More
Gini Dietrich

Happy Mother’s Day!

By: Gini Dietrich | May 8, 2011 | 
42
Ah... Read More
Guest

Google +1 and the Future of Search

By: Guest | May 5, 2011 | 
25
Sean McGinnis consults with small to mid-size customers about DCAL – Digital Customer Acquisition and Loyalty. He blogs about SEO, Internet marketing, social  media, leadership and a variety of other topics at 312 Digital. At face value, the new Google +1 seems like their latest foray into the world of “social” but it’s really much more than that. The +1 button is an incredibly important play for [&hellip... Read More
Gini Dietrich

Facebook Does Not Mean Private

By: Gini Dietrich | May 5, 2011 | 
105
It’s Facebook question of the week time and, because I did a video on Tuesday, you get prose today instead. Well, that and I’m lazy again this morning. I still need to ride so no video for you! Nancy Davis is an avid Spin Sucks reader and one of the sane commenters in a sea of crazies (myself included). She works and lives in Jersey and, I [&hellip... Read More
Arment Dietrich

The Art of the Apology

By: Arment Dietrich | May 4, 2011 | 
56
It’s been said, that the hardest words in the English language are I love you and I’m sorry. Last week a colleague no-showed for a scheduled conference call. It wasn’t really that big of a deal, because I was at my desk, and had other things to work on (you know, like the Spin Sucks Pro launch), but I did have errands to run and I was [&hellip... Read More
Gini Dietrich

Take the Easy Route. Everyone Is Doing It.

By: Gini Dietrich | May 4, 2011 | 
144
This past weekend, Danny Brown, Geoff Livingston, and I had an email conversation about the sameness of the blogosphere. Mark Schaefer has long called it the social media chamber: Something I’ve always been overly sensitive to not becoming. Tools such as Storify quickly aggregates content, without having to create it. And paper.li pulls tweets into a newspaper-like format for you to share with your followers. Things [&hellip... Read More