Jess Ostroff

How to Structure a Successful Planning Session

By: Jess Ostroff | November 11, 2014 | 
19
Everyone hates meetings. But sometimes teams need to come together and look forward. Here's how to structure a planning session that doesn't suck... Read More
Gini Dietrich

13 Things to Include in a Communications Firm Business Plan

By: Gini Dietrich | November 11, 2014 | 
24
One of the worst things for a communications firm to have to do is create its own business plan. Here are 13 things you should include, to get you started... Read More
Michael Smart

Simplify Media Relations Planning with This Free Tool

By: Michael Smart | November 10, 2014 | 
13
The media environment is evolving. Learn to adapt your media relations planning strategy to create news stories that are actually worth picking up... Read More
Gini Dietrich

The Four-Step Process of Communications Planning

By: Gini Dietrich | November 10, 2014 | 
49
Every month, we bring you a free webinar that has actionable advice you can implement immediately. This month we talk communications planning... Read More
Gini Dietrich

Gin and Topics: A Spider Magic Trick and Swiftamine

By: Gini Dietrich | November 7, 2014 | 
14
In this week's Gin and Topics, we have a magic spider trick, the wonders of Swiftamine, Kevin Spacey doing impressions, a sneezing chicken, and more... Read More
Eleanor Pierce

Social Media Checklist: Planning for a Very Social New Year

By: Eleanor Pierce | November 6, 2014 | 
48
Working on your company's social media strategy? Our social media checklist will get you well on your way to meeting your social goals... Read More
Gini Dietrich

How to Find the Right Content Distribution

By: Gini Dietrich | November 6, 2014 | 
85
Typically getting the right content distribution in the beginning is easy. You go to your own networks. And then you have to grow beyond them. But how... Read More
Pete Borum

Your YouTube Plan is Not the Same as TV

By: Pete Borum | November 5, 2014 | 
18
Combining the energy of video with the relationship aspect of social media, marketers can create a YouTube plan to engage with audiences in a whole new way... Read More
Laura Petrolino

Context is the Key Ingredient for a Successful Business Plan

By: Laura Petrolino | November 5, 2014 | 
25
Are you guilty of business planning in a vortex? Evaluate your company's goals, culture, and environment to give your plan some context... Read More