Gini Dietrich

Gin and Topics: One Billion Opportunities

By: Gini Dietrich | July 1, 2011 | 
37
Happy Canada Day to my Canadian friends! Boy do I wish I were in Ottawa today. I LOVE Kate Middleton! We were recording Inside PR yesterday and Joe Thornley said the streets leading to his office (it’s near the Parliament) are all blocked. I said, “Get out there and get a picture with Kate for me!” I don’t think he did it. And happy long weekend to [&hellip... Read More
Guest

Ten Lessons I Learned from My Clients

By: Guest | June 30, 2011 | 
27
Today’s guest post is written by Heather Whaling. In PR, we spend a lot of time teaching our clients. We teach them how to speak in sound bites or how to assimilate into online communities. We explain how blogging can help achieve business goals, or why speaking opportunities matter. I’ve been reflecting a lot on what I can learn from my clients — both good and [&hellip... Read More
Gini Dietrich

The PR Pro and Blogger Manifesto

By: Gini Dietrich | June 30, 2011 | 
75
Yes, it’s Facebook question of the week time, but all you people have failed me. Minus Ryan Cox’s 20,000 questions, not one of you has asked a single question. Do you feel guilty yet? Good! Head over there and post a question on our wall. Go ahead. I’ll wait. Awesome! Thank you! A few weeks ago, I spoke at the Vocus User’s Conference about the PR [&hellip... Read More
Arment Dietrich

Three Secrets to Becoming an “Overnight Success”

By: Arment Dietrich | June 29, 2011 | 
81
One of my best friends is the manager for the Obesity Prevention Program for the State of Alaska. She has uncovered the secret to losing weight and has a FABULOUS idea for a book on the subject. It’s called, Eat Less, Exercise More. The end. I know, it’s a radical idea, and we laugh so hard every time we talk about it. And how huge this [&hellip... Read More
Gini Dietrich

The Google+ Project Is Here

By: Gini Dietrich | June 29, 2011 | 
277
Well, the Google+ Project is here (sort of – they’re rolling it out slowly to high influencers first) and I don’t know what to make of it. Yes, this is different than +1, which was introduced publicly a few weeks ago. Yes, it (seemingly) is yet another thing you have to try to fit into your life. Yes, this is their answer to Facebook. Don’t get me [&hellip... Read More
Guest

Now That We Found Love, What Are We Gonna Do?

By: Guest | June 28, 2011 | 
17
Today’s guest post is written by Michael Palko. Remember that song?  “I’m not quite sure as to what is going down; But I’m feeling hunky dory ’bout this thing that I found.” So what in the name of Dick Clark does this have to do with social media or marketing?  Well, let me tell you. I don’t have to tell this echo chamber that the use [&hellip... Read More
Gini Dietrich

Rules of the Road

By: Gini Dietrich | June 28, 2011 | 
196
This is not a blog post about PR or marketing. It’s not a blog post about social media. It’s not even a blog post about entrepreneurship or leadership. But it’s a post about something I care deeply about so I hope you’ll grant me a little leeway today... Read More
Guest

Three Ways to Improve Your Stage Presence

By: Guest | June 27, 2011 | 
24
Today’s guest post is written and recorded by Jill Foster. Have you ever been told your stage presence was “duller than a box of rocks?” To clarify: It’s a special level of suck. A straight-talking mentor gave that feedback years ago after seeing me deliver a speech. At the time my wounded ego just wanted to resign from public audiences altogether... Read More
Gini Dietrich

Thinking About Moving to Tumblr? Don’t.

By: Gini Dietrich | June 27, 2011 | 
154
A couple of weeks ago on Inside PR, Martin Waxman, Joe Thornley, and I broached the subject of Steve Rubel moving his blog to Tumblr. At the time, I didn’t know much more than the fact that he did it so I spent some time speculating with my compadres about whether or not that was a good decision, for him, for us, and for businesses that have built [&hellip... Read More