Gini Dietrich

Gin and Topics: Cute and Inspiring Overdrive

By: Gini Dietrich | June 27, 2014 | 
25
This week's Gin and Topics is both on cute and inspiring overdrive. We have old ladies, talking babies, animals, a farmer with arms and legs, and more... Read More
Clay Morgan

Is Social Customer Service the Only Way?

By: Clay Morgan | June 26, 2014 | 
15
Is social customer service meant to help customers or just provide damage control? Use these tips to make sure your online and offline service is solid... Read More
Gini Dietrich

The Social Media Mob

By: Gini Dietrich | June 26, 2014 | 
110
The social media mob is a very real thing. Someone did something wrong on the Internet? Let's get out the pitchforks and take them down! ... Read More
Bryan Kramer

Be a More Human Marketer

By: Bryan Kramer | June 25, 2014 | 
15
Today, customers control our brands, but we control a few things. Our approach. Our understanding. Our message. We also control how to be a human marketer... Read More
Laura Petrolino

How to Develop a Consumer-Focused Culture

By: Laura Petrolino | June 25, 2014 | 
28
If you want customer service to be a priority you must develop a consumer-focused culture - through team goals, operations, and your leadership. ... Read More
Mary Anne Keane

Three Ways to Create Newsworthy Customer Service

By: Mary Anne Keane | June 24, 2014 | 
13
Opportunities to develop newsworthy customer service can only occur if providing superior customer service is part of your company’s core values... Read More
Gini Dietrich

New 120 Payment Terms from Big Brands Require Agencies Play Bank

By: Gini Dietrich | June 24, 2014 | 
58
Mars recently followed P&J, J&J, and Anheuser Busch in extending their payment terms to 120 days. This small firms requires small firms to play bank... Read More
Paul Sutton

What Does the Right to Be Forgotten Mean to You?

By: Paul Sutton | June 23, 2014 | 
15
The latest "right to be forgotten" ruling from the European Court of Justice raises questions about privacy, freedom of speech, and reputation management... Read More
Gini Dietrich

Your Customers Control Your Brand

By: Gini Dietrich | June 23, 2014 | 
37
Steve McKee, founder of McKee Wallwork Cleveland and author says your customers control your brand. How does that change your communications... Read More