The great Jerry Seinfeld seems to have a new schtick - What's up with kids these days? They’ve all got these phones and never use them to make a call… I just don’t get it…’ Have boomers become their parents, reacting to social media the way their parents reacted to rock music... Read More

Social media connections, done right and built on real relationships, can help you in myriad ways. One important way, is when you're on the job hunt. Here are tips on building solid connections who will help you when you need it. ... Read More

Consumers today want real information in real time without fluff, filters, or fine print. Compared to other generations, they are very familiar with communication, media, and digital technologies, so it's incredibly important to come clean with them by using an honest voice and crafted messaging to offer insights into your business’ decisions, processes, and even failures. Learn how to use authenticity to reach a new generation of buyers. ... Read More

When faced with negative criticism online about their latest recalls, GM has figured out how to balance brand building, reputation management, and responding to unhappy customers... Read More

Using historic data to develop your marketing strategy? You may miss important opportunities to grow your business. Accessible data can help. Blogger AJ Wilcox tells you how... Read More

Financing a growing business is a bit like the chicken and the egg: You can't hire people without clients and you can't bring on new clients without people. So what do you do... Read More

By Gini Dietrich Another Friday, another week closer to the end of the first quarter. Note to self: Get the second quarter plan finished stat. You have only one week left. It’s hard to believe this year is going by as quickly as it is. Time flies when you’re having fun! Spring is trying really hard to arrive in Chicago. We’re consistently hitting 40 degrees now. [&hellip... Read More

Flying trapeze classes are both terrifying and exhilarating. They can help free your mind and show you what it's like to be weightless. The fragility and excitement of trapeze is an important reminder of how crucial timing is when it comes to pitching – both for new business and for public relations purposes... Read More