Guest

How to Emulate the World’s Powerful Brands Using Social Media

By: Guest | February 1, 2011 | 
10
Natalie Sisson is an intrepid traveler and Kiwi entrepreneur who currently lives out of a suitcase. Don’t you just love to hate those big name brands who always seem to be getting right? You know the ones I’m referring to – The Apple gods, the addictive Starbucks and the sensual Victoria’s Secrets? At the same time you have to love them because they’re doing a great [&hellip... Read More
Gini Dietrich

Social Media In Egypt

By: Gini Dietrich | February 1, 2011 | 
61
By now you’ve certainly heard what’s going on in Egypt. A protest to topple their long-serving president that seems to have begun because of the cost of food. It’s sickening to me that looters are invading the museums and ruining history. There is a time and place for peaceful protests. But people taking advantage and doing damage that can’t be undone? Despicable. Not to mention people [&hellip... Read More
Gini Dietrich

Transforming Is Better than Changing

By: Gini Dietrich | January 31, 2011 | 
11
Joel Libava, The Franchise King,® is the president of Franchise Selection Specialists Inc, a franchise consulting/advisory firm. For some people, the word “change,” is one of the scariest words in the English language. Some people get all weak in the knees, with just the thought of possibly having to change one or two things in their lives. Others thrive on it. I think that I’m the [&hellip... Read More
Gini Dietrich

Your Mom Tells You What You Want to Hear

By: Gini Dietrich | January 31, 2011 | 
258
I was reading Umair Haque’s review of Davos titled, “Ten Things You’re Not Allowed to Say at Davos.” For those of you who don’t know (and why would you, if you’re not the CEO of a Fortune 10 company or, well, Bono), Davos, Switzerland is where the upper, upper, upper (did I say upper?) echelon meet for the World Economic Summit annual meeting. And it took place [&hellip... Read More
Gini Dietrich

Top Five Stories for Week Ending Jan. 28., 2011

By: Gini Dietrich | January 28, 2011 | 
11
Well, it’s the end of January already and it’s been crazy around here! I was telling my friend Rusty Speidel that January will be more profitable for us than 2008 and 2009 combined. I guess the economy has turned! Between that and all of the brand building we did last year (speaking, blogging, networking, guest blogging, featured columns, social media, email marketing, and more) things are [&hellip... Read More
Arment Dietrich

The End of Credit Cards is Near!

By: Arment Dietrich | January 27, 2011 | 
32
If you have not heard, “the end of credit cards is near!” in some form or another during the past few days, then crawl out from under your rock and read the news, subscribe to some RSS feeds or newsletters, or watch some TV. We predicted mobile payments here on Spin Sucks last October, then talked about it as a growth area for 2011 earlier this [&hellip... Read More
Gini Dietrich

How Much Time Do You Spend Reading Blogs?

By: Gini Dietrich | January 27, 2011 | 
187
It’s the Arment Dietrich Facebook question of the week time and this week’s question comes from Elizabeth Shelby. Elizabeth is a student at NYU, but is from Houston. All that snow is probably killing her right now (and I’m insanely jealous)! She asks, “I have a question for your weekly Spin Sucks video post. How do you (Gini, or any of your staff) manage the amount [&hellip... Read More
Guest

Five Reasons I Lost Readers in 2010

By: Guest | January 26, 2011 | 
118
This first ran on Dec. 30, but it was so close to the holidays and we like the topic so much, we wanted to re-run it so you don’t miss it. Michael Schechter is the digital marketing director for Honora Pearls, a monthly columnist for JCK Magazine, and the founder of Gen-Next Jewelers.  He also steals and shares your best ideas and quotes on his Tumblr [&hellip... Read More
Gini Dietrich

Marketing Has a Long Way to Go

By: Gini Dietrich | January 26, 2011 | 
79
I have this darling friend named Jackie Lampugnano who, every time I see her name, I think she is my aunt (I have an aunt named Jackie Lampros). We started off Twitter friends because of a mutual love of shoes and have even been shoe shopping together (bad influence, cough!). Jackie works for Walker Sands, the agency for Alterian, a social web content and monitoring company. [&hellip... Read More