Gini Dietrich

The Three Things, Edition 21

By: Gini Dietrich | February 24, 2013 | 
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Tweet Share Share +1 Pin EmailShares 63Welcome to 21st edition of The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter (Honora, A Better Mess), Howie Goldfarb (Sky Pulse Media, Web Choice Consulting), and me! For those of you new to this series, The Three Things arrives in your inbox on Sunday mornings (unless you don’t suscribe, but that can easily be fixed [&hellip... Read More
Gini Dietrich

Gin and Topics: Harlem Shake, Downton Arby’s, and U.S. Military

By: Gini Dietrich | February 22, 2013 | 
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Tweet Share Share +1 Pin EmailShares 89Boy! What a difference one week makes! Jamaica last week. Snow this week. I’m certainly not complaining – I got the best of both worlds in a matter of seven days. But look at the difference! It’s been a kind of quiet week, particularly for those who had to stuff five days into four. Hope it was as productive for [&hellip... Read More
Mack Collier

Why Amanda Palmer is a Better Marketer than Your Brand

By: Mack Collier | February 21, 2013 | 
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Tweet Share Share +1 Pin EmailShares 259One Friday night in 2011, I was on Twitter when I suddenly started seeing a flurry of tweets from friends in Boston about a concert they had been to that night. It was a ‘secret show’ given by Amanda Palmer, and as I watched dozens upon dozens of tweets flying by, I decided to see what the big deal was. [&hellip... Read More
Gini Dietrich

Women’s Equality: It Starts with Us or it Stays an Illusion

By: Gini Dietrich | February 21, 2013 | 
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Tweet Share Share +1 Pin EmailShares 447A couple of weeks ago, Sam Fiorella wrote an interesting blog post called, “Under-Representation of Women in Corporate and Political Offices.” In it, he discusses how women make up more than half the population in the United States and comprise nearly 47 percent of the jobs, yet less than 20 percent hold executive seats in either boardrooms or political offices. [&hellip... Read More
Lindsay Bell

Why Your Editor is Your Friend

By: Lindsay Bell | February 20, 2013 | 
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Tweet Share Share +1 Pin EmailShares 197Today’s guest post is by Lindsay Bell. Jason Konopinski is a funny guy. He’s an even funnier guy when he uses words like ‘ding-danged,’ as he did in a recent Facebook post. To quote: “Bloggers, for all that is good and holy, COPYEDIT YOUR DING-DANGED POSTS.” While that status update sparked some great chatter around ‘writers – vs – authors’ and [&hellip... Read More
Gini Dietrich

Join Stanford Smith for a Special Livefyre Q&A Today

By: Gini Dietrich | February 20, 2013 | 
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Tweet Share Share +1 Pin EmailShares 120Guess what today is?! It’s the third Wednesday of the month, which means…Livefyre Q&A day! Today we have Stanford Smith, of Pushing Social fame (and someone I got to meet in real life at Social Slam last year), on to talk about Born to Blog, the new book he co-authored with Mark Schaefer (Businesses Grow, The Tao of Twitter, Return [&hellip... Read More
Guest

For the Love of Spam

By: Guest | February 19, 2013 | 
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Tweet Share Share +1 Pin EmailShares 234Today’s guest post is by Amy Vernon.  Spam fascinates me. Spam filters grow ever more clever, stopping it from even getting to us, more often than not. We’re all tired of it. But it works, apparently. Enough for people to keep doing it. Enough for people to keep sending ot invitations for us to buy pills, sex, or indirectly, money. [&hellip... Read More
Gini Dietrich

PR Firm Gets Client’s Site Blacklisted for Duplicate Content

By: Gini Dietrich | February 19, 2013 | 
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Tweet Share Share +1 Pin EmailShares 842I mentioned yesterday I’m reading Andy Crestodina’s “Content Chemistry.” It’s an interesting book that is half theory and half lab; full of tips, cautions and notes for even the most sophisticated content marketer. If you’ve ever seen Andy speak or read his blog (or read his guest posts here), you’ll know you’re going to learn something from the first page [&hellip... Read More
Guest

A Triberr Confessional

By: Guest | February 18, 2013 | 
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Tweet Share Share +1 Pin EmailShares 125Today’s guest post is by Amy McCloskey Tobin. This post took me longer than any I have ever penned because I am so torn over how I feel about it’s subject: Triberr. Before you react, I KNOW how beloved the app is to so many of us bloggers. I had to twist Gini Dietrich’s arm a bit to get approval because she [&hellip... Read More
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