Michael Cahill

The Solopreneur’s Guide to the Affordable Care Act

By: Michael Cahill | December 23, 2013 | 
7
Running a business - even if you don't have employees - is full of lots of duties that aren't within your core expertise. Michael Cahill has tips on what solopreneurs and small business owner should follow when working with the Affordable Care Act
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Laura Petrolino

The Inside-Out Strategy for Reaching Business Goals

By: Laura Petrolino | December 23, 2013 | 
32
When setting business goals aligned around cultural change, taking an inside-out approach is most effective. Laura Petrolino outlines four questions you should ask yourself as you embark on a new year and a new plan
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Lindsay Bell

The Three Things, Edition 60

By: Lindsay Bell | December 22, 2013 | 
3
Welcome to the 60th edition of The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss – from Howie Goldfarb (Blue Star Strategic Marketing), Joe Cardillo (Visual.ly), and yours truly. For those of you new to this series, The Three Things arrives in your inbox on Sunday mornings (unless you don’t subscribe, but that can easily be fixed if you hurry over and [&hellip
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Gini Dietrich

Gin and Topics: Howling Puppy and Xmas Jammies

By: Gini Dietrich | December 20, 2013 | 
14
This week's Gin and Topics has a 20-day-old howling puppy, xmas jammies, the best bridal toast ever, cell phone crashing, and dealing with thigh gap. Look out, ladies! You have lots to think about with this one
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Jess Ostroff

Twelve Productivity Tools for the Digital Marketing Pro

By: Jess Ostroff | December 19, 2013 | 
29
Many of us manage multiple social media accounts, create different types of content daily, and still have to find a way to track and measure our efforts. Take control of your digital marketing tasks with these 12 productivity tools
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Arment Dietrich

Crisis Communications: How Chick-fil-A Weathered the Storm

By: Arment Dietrich | December 19, 2013 | 
106
We may not all agree with the politics of Chick-fil-A, but their crisis communications team is pretty good. Their sales were up, nearly one million people supported them, and they used influencers to spread the word. Here are some key learnings from the fast food chain
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Kerry Gorgone

Avoid This Common (and Costly) Copyright Mistake

By: Kerry Gorgone | December 18, 2013 | 
34
By Kerry Gorgone Not every use of copyrighted material is “fair” and one of the most commonly misunderstood areas of copyright law involves “fair use.” Many times, someone who uses a picture, some music, or a written article that doesn’t belong to them will claim “fair use” when the copyright holder contacts them about using their work without permission. First and foremost, it’s important to realize that [&hellip
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Gini Dietrich

Join Jay Baer for a Special Livefyre Q&A Today

By: Gini Dietrich | December 18, 2013 | 
252
Join Jay Baer to discuss his latest book, Youtility, during a live one-hour Livefyre Q&A chat. Ask him questions, read the transcript, or just stalk the page. If you leave a comment, however, you will be entered to win a copy of his book
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Kelley McGrath

Viral Videos in Social Advertising

By: Kelley McGrath | December 17, 2013 | 
25
By Kelley Anne McGrath Have you heard that Ylvis song “What Does the Fox Say?” I’m sure you have, or maybe you live in a van down by the river. That same parody band — in their absurdist, whimsical style — also released “Stonehenge.” Watch the video here: Here’s a question for you after you’ve finished watching the video: Did you see the Honda Civic planted [&hellip
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