Gini Dietrich

Facebook Questions Are Here

By: Gini Dietrich | March 28, 2011 | 
83
Well, I guess we don’t have to worry about not liking Quora any longer. Because Facebook questions are here! According to the social platform: “Questions is designed so that anyone on Facebook can help you find the answer. For example, when you ask a question and your friends answer or follow, their friends can see and answer it, too. You can get recommendations on restaurants, music, [&hellip... Read More
Gini Dietrich

Does Twitter Have a New Spam Policy?

By: Gini Dietrich | March 27, 2011 | 
41
While I can’t find anything about this on the Twitter blog, rumor around the blogosphere is that they have a new spam policy to prevent you from tweeting a bunch of @ names and a link. We’ve all received those tweets. The ones from an egg like the one below. The ones that are completely out of left field and you know, immediately, they are spam. The [&hellip... Read More
Gini Dietrich

Gin and Topics: The Entrepreneurial Spirit of Social

By: Gini Dietrich | March 25, 2011 | 
5
Does anyone else think 27 degrees is too cold for March 25? If it’s going to be this cold, I WANT SNOW! This in between – can’t ski and can’t cycle – weather sucks. Just like spin. While you’re here, check out the “Dear CEO” eBook that was written by 31 of my friends. So far Danny Brown and Laura Scholz have announced their giveaways. So [&hellip... Read More
Guest

The Top 10 Lessons I Have Learned In My First Blogging Year

By: Guest | March 24, 2011 | 
39
Tony Hastings is the man behind the Top 10 Blog. I just noticed I have been running The Top 10 Blog for almost 12 months so what a good time to review, and share, the main lessons I’ve learned. I am not, by any stretch of the imagination, a technical expert so, while I know that there are many excellent blog advice articles out there, I [&hellip... Read More
Gini Dietrich

Bootstrapping Your PR

By: Gini Dietrich | March 24, 2011 | 
84
It’s Facebook question of the week time (clap, clap, clap)! This week’s question comes from Danny Brown, the co-founder at Bonsai Interactive, founder of 12for12K, and all-around good guy (most days). He asks: What are your top three tools if you’re a small business and want to bootstrap your PR? I give you two tools in the video, but leave the third to you. If you [&hellip... Read More
Arment Dietrich

Facebook Is Becoming Walmart

By: Arment Dietrich | March 23, 2011 | 
43
One of the things I love about Europe (ok, France in particular) is the food shopping. They still go to the marché in Europe, an open street market, and buy meat from the boucherie, bread at the boulangerie, and cheese from the fromagerie. It’s worth it to go out of your way and make your purchases from people who are passionate about what they are doing. [&hellip... Read More
Gini Dietrich

Is Happiness the Same As Being Dumb?

By: Gini Dietrich | March 23, 2011 | 
132
Are happy people dumb? I just read that phrase in a Harvard Business Review blog and was offended. Because I’m happy. And I’m not dumb. But, of course, it enticed me to read on. The blogger, Shawn Achor, says, These sentiments are not uncommon. I believe we have a cultural assumption that happy people are anti-intellectual, delusional, or shallow. We’ve all heard the saying that “ignorance is [&hellip... Read More
Guest

Fifteen Ways to Use Twitter to Build an Army of Adoring Journalists

By: Guest | March 22, 2011 | 
29
Patrick Garmoe, serves as content and social media strategist for PureDriven, a digital marketing strategy company in Duluth, Minnesota. I spent 10 years as a reporter in the BT (Before Twitter) era. Now as a social media strategist and public relations professional, I’ve found Twitter to be my primary and most successful method of building and maintaining relationships with reporters. It’s brought myself and clients I [&hellip... Read More
Gini Dietrich

Four Ways to Charge for Content

By: Gini Dietrich | March 22, 2011 | 
88
On Friday, I received an email from the New York Times telling me, that as a subscriber, I now have the option to get my news on my phone or iPad and that they’re going to begin charging for that news. My first reaction was, “GOOD! We all deserve to make money on our content and this should help us begin to find ways to charge.” [&hellip... Read More