Gini Dietrich

Five Traits of Successful Entrepreneurs

By: Gini Dietrich | December 17, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 395I was at dinner with a friend the other night and she mentioned an invite she’d received to spend New Year’s Eve “rubbing elbows with entrepreneurs.” I joked that if she came to my house on New Year’s Eve, she could rub elbows with entrepreneurs there (I thought myself quite hilarious when I said that). It made [&hellip... Read More
Gini Dietrich

The Three Things, Edition 12

By: Gini Dietrich | December 16, 2012 | 
5
Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 92I kind of can’t believe it’s been three months since  Michael Schechter, Howie Goldfarb, and I started this series. Where does the time go?! Apparently my co-bloggers feel the same because they both decided this was the edition to pester me. Both of them. Separately from one another. So I shall present you with their words with very few [&hellip... Read More
Gini Dietrich

Gin and Topics: Christmas, Sports Fans, and Procrastination

By: Gini Dietrich | December 14, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 83Well, you have 10 more shopping days until Christmas. Are you ready? I haven’t even begun, which is highly unusual for me. Heck, I didn’t start making Thanksgiving dinner until 2 p.m. this year. I guess it’s just how things are going to go this year. Thank heaven for the Internet and overnight shipping. I still have [&hellip... Read More
Guest

Business Results: The Good, the Bad and the Gorgeous

By: Guest | December 13, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 99Today’s guest post is by Sharon Gilmour-Glover. When it comes to business results, we’re pretty good at looking at the good and the bad. In fact, we’re experts when it comes to looking at the bad. Often, we only  focus on bad business results because we mistakenly believe that focusing on our weaknesses and what’s not working is [&hellip... Read More
Gini Dietrich

Use the Google Keyword Tool for Content Ideas

By: Gini Dietrich | December 13, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 285GEEK ALERT! Last night at dinner, I sat between Andy Crestodina and Jeannie Walters and we talked about content. Yes, we are a bunch of geeks who find this interesting dinner talk. You see, like anyone else, we all have trouble coming up with ideas. And, she was lamenting how she doesn’t come up in search results [&hellip... Read More
Yvette Pistorio

Spam Sucks: The Fallout from Recent Facebook Changes

By: Yvette Pistorio | December 12, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 126Today’s guest post is by Yvette Pistorio. There’s been a lot of talk about Facebook recently. Mostly regarding brand reach and costs. We’ve even talked about it here on Spin Sucks. In September, Facebook made some changes to crack down on spammy content. Will Cathcart, the product manager for news feed at Facebook, spoke to TechCrunch about the EdgeRank [&hellip... Read More
Gini Dietrich

Google+ Communities, Twitter Photos Change Social Game

By: Gini Dietrich | December 12, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 144I love social media. I love what it’s allowed us to do for both this blog and Arment Dietrich. I love the people I’ve met and the people I’ve hired because of it. I love nearly everything about it, except…the social networks copying each other is driving me crazy. First, Facebook took a stab at my beloved [&hellip... Read More
Guest

Memes and Marketing: Sell it Like You Meme it!

By: Guest | December 11, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 94Today’s guest post is by Thomas Ford.  Whether or not you’re a fan of golf, you’ve probably heard about the 2012 U.S. Open. Not just because young underdog Webb Simpson beat fantastic odds and won the championship by one stroke, but because of the guy who interrupted his victory speech. Just as the camera panned to a [&hellip... Read More
Gini Dietrich

The True Art of PR is Combining Creativity with Results

By: Gini Dietrich | December 11, 2012 | 
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Tweet Share Share +1 Pin Email Reddit Stumble ShareShares 248Last week, we talked about the idea that many of our bosses or clients think we’re not creative enough. It created a lot of really good conversation about why we’re not creative enough, what being creative really means, and how to bring that back into the trade while remaining focused on measurable results. Then Alex Wood sent [&hellip... Read More
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