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By: Gini Dietrich | July 17, 2014 |
43
Too often an organization hires a communications firm expecting magic to be built without their involvement. But a thought leader needs you, not your team... Read More
By: Peter LaMotte | July 16, 2014 |
A powerful message drives an effective strategy, but so does a little psychology. Incorporate social proof to achieve the brand awareness you seek... Read More
By: Lindsay Bell | July 16, 2014 |
Ed Zitron, the author of "This is How You Pitch" graces the Spin Sucks stage today for an author Q&A. Ask him, live and in-person, all of your PR questions... Read More
By: Eleanor Pierce | July 15, 2014 |
Some people are mad at Facebook, others are freaked out. One thing is clear: The Facebook experiments were more than just weird - they were unethical... Read More
By: Gini Dietrich | July 15, 2014 |
Walmart recently responded to The New York Times in a brilliant and creative way. Here is what communicators can take from this case study... Read More
By: Benson Hendrix | July 14, 2014 |
Telling a compelling story online is much like creating a good TED Talk. Learn how TEDxABQ used storytelling tell create an international event... Read More
By: Gini Dietrich | July 14, 2014 |
It recently came out that Facebook did a study to manipulate the streams of users to elicit responses. It's icky, but they don't owe us an apology... Read More
By: Gini Dietrich | July 11, 2014 |
In this week's Gin and Topics, we discover that it's summer everywhere, but in Canada, where they have tornadoes slash earthquakes and it's always winter. ... Read More
By: Gini Dietrich | July 11, 2014 |
On the Spin Sucks Inquisition hot seat is one Bob LeDrew, a friend, a communicator, a musician, a comedian, an introvert, and an all-around good guy... Read More
By: Clay Morgan | July 10, 2014 |
As a business, are you prepared to engage a battle on the social media front? We take a look at how Hobby Lobby is handling their social strategy... Read More
