Gini Dietrich

Gin and Topics: The First Lady Goes to CVS

By: Gini Dietrich | September 16, 2016 | 
8
On this week's Gin and Topics, to help her prepare for leaving the White House, Ellen takes FLOTUS to CVS. That and squirrels, silly string, and more... Read More
Matt Press

What is Corporate Storytelling and How Do I Use it?

By: Matt Press | September 15, 2016 | 
3
Ever wondered why one brand becomes famous over another? What pulls us towards a specific product? The answer lies in corporate storytelling. Matt Press has more... Read More
Gini Dietrich

Seven Step Process to Email Drip Campaign Success

By: Gini Dietrich | September 15, 2016 | 
18
In a world where attention is divided, an email drip campaign still works, if done well and with value. Here is a seven-step process for success... Read More
Matt Banner

Five Tools for Managing Your Company’s Social Media Profiles

By: Matt Banner | September 14, 2016 | 
6
Social media is probably one of a hundred different things on your daily to-do list. Keeping up with the fast paced social world is fairly difficult. Matt Banner shares five social media tools you can use to manage your business' social media presence... Read More
Gini Dietrich

10 Ways to Get Comments On Your Blog

By: Gini Dietrich | September 14, 2016 | 
29
We live in an attention-deficit world where comments and shares on blog posts are at a premium. Here are 10 ways to be sure you'll get both every time... Read More
michelle garrett

Media Relations is Not about the Pitch—it’s about WHO You Pitch

By: michelle garrett | September 13, 2016 | 
7
You spend weeks crafting the perfect pitch, but if you send it to the wrong reporter, no one will ever see it. Michelle Garrett explains what you should do instead... Read More
Gini Dietrich

Spin Sucks Celebrates 10 Years!

By: Gini Dietrich | September 13, 2016 | 
54
It's hard to believe for those of us who contribute to Spin Sucks daily, but this blog that started out horrendously is celebrating 10 years on the internet... Read More
Ai Zhang

Digital Dinosaur to Digital Savvy: How Social Media Transformed My Career

By: Ai Zhang | September 12, 2016 | 
8
To be a better teacher you need to be a better student. Ai Zhang embarked on a journey to fully immerse herself in the digital world, and so use her own experience to influence her students and lead by example. Read her story here... Read More
Laura Petrolino

The Client Service SOAP Note

By: Laura Petrolino | September 12, 2016 | 
7
Laura Petrolino explains how to improve your client service workflow and process through the use of a SOAP note, a documentation and communication system created and used by healthcare professionals. ... Read More
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