Guest

For Nonprofits, Social Media is the Message

By: Guest | November 23, 2010 | 
8
Guest post by Eric Pudalov community events coordinator for Georgia Community Support and Solutions. I had an operation for a brain tumor at age 14, which forced me to learn and function differently as an adult. In some areas, I need more feedback and assistance on the job than the average person. On the bright side, this has added to my understanding of social media: These [&hellip... Read More
Gini Dietrich

Facebook Contests: Seven Tips for Flawless Execution

By: Gini Dietrich | November 23, 2010 | 
33
We just finished hosting our Facebook photo contest, where John Heaney was the winner for “Legally Gini.” It was great fun because, well, it made fun of me (though a friend called and said, “Is someone going to get fired over this?”). Look, I have four brothers. I learned A LONG time ago to laugh at myself or I’d have been miserable with their constant teasing [&hellip... Read More
Guest

Twitter: 15 Ways to Stay Interesting

By: Guest | November 22, 2010 | 
63
Guest post by Elena Verlee, founder of Cross Border Communications. If you’ve been on Twitter a while, you’re probably stuck in a rut. We all know we’re supposed to engage, share links to valuable information, and re-tweet others. What else is there? If you want to spice up your Twitter feed, here are 15 ideas to get you going. 1. Twitpic something – Photos of you [&hellip... Read More
Gini Dietrich

What Is Your Twitter Policy?

By: Gini Dietrich | November 22, 2010 | 
100
The Beast and I went for a run this morning (what can I say? It’s too dark to ride and waaaay too warm to be inside) and I listened to Mitch Joel and Mark Schaefer debate the Twitter elite on the Six Pixels of Separation podcast. If you have 40 minutes while exercising or commuting to work, I recommend you listen to it. As always, they [&hellip... Read More
Gini Dietrich

Top 5 Stories for Week Ending Nov. 19, 2010

By: Gini Dietrich | November 19, 2010 | 
17
Mr. D told me last night he can’t wait until it snows just so I’ll stop talking about why we don’t have snow yet. But did you know that Chicago had snow on October 16 last year? It’s November 19 and it’s supposed to be SIXTY DEGREES on Monday. Bah humbug, is what I have to say! I WANT SNOW! I told Mother Nature yesterday if [&hellip... Read More
Arment Dietrich

Is Neuromarketing Good for Us?

By: Arment Dietrich | November 18, 2010 | 
10
A recent article in the New York Times illustrates how neuromarketing will soon be a part of our everyday lives. New studies show there is scientific evidence on how to manipulate the brain’s electrical frequencies when watching TV and, specifically, commercials. This is called neuromarketing. The idea behind neuromarketing is that advertisers tap into our subconscious, causing deep responses to certain stimuli. (Not far off from [&hellip... Read More
Gini Dietrich

Photo Contests, Webinars, and a New CFO

By: Gini Dietrich | November 18, 2010 | 
7
Today’s video does not feature a Facebook question of the week. Rather, I do some housekeeping. The Arment Dietrich Facebook photo contest is closed and the three finalists will be announced tomorrow. You get to choose the grand prize winner (who, BTW, will win a Flip camera, so be sure to vote!). The ninth trend for the Dec. 15 webinar has been identified and the winners [&hellip... Read More
Guest

Underwear Models, Law Library, Twitter Bring Buzz to Diesel

By: Guest | November 17, 2010 | 
5
Guest post by Jon Ivanco, a lawyer in training and entrepreneur. On Thursday, Above the Law broke the story of the Diesel underwear ads that came out showcasing the lovely Brooklyn Law School library. This story is continuing to pop up all over my Twitter feed that is cued to search “law school.” The reality of the situation is wherever there is a scandal, social media [&hellip... Read More
Gini Dietrich

Building Your Online Presence Around Mobile Payments

By: Gini Dietrich | November 17, 2010 | 
52
So many things are happening this week, it’s hard to choose just one blog topic. Facebook is taking on Google in the email space. AT&T, Verizon, and T-Mobile are joining forces so we no longer have to carry wallets. And Google is launching a recommendation engine. You know the old adage about not trying to catch up, but leapfrogging ahead of your competition? I feel like [&hellip... Read More