Guest

Five Ways Pie and Social Media Helped Build Community

By: Guest | October 18, 2010 | 
7
Guest post by Marijean Jaggers, vice president, Standing Partnership. It may sound funny, but I have a true story of how pie and social media helped build community. I decided a couple of years ago I would master the art of pie making and therefore become the relative and friend everyone knows for making really fine pies. When I’m not baking, I work in public relations [&hellip... Read More
Gini Dietrich

Eight Social Media Trends for 2011

By: Gini Dietrich | October 18, 2010 | 
69
A couple of weeks ago, I promised to write about the additional social media trends I’m seeing for 2011. If you missed the first four (content, FTC rulings, net neutrality, and customer engagement) you can find that Spin Sucks post here. I’ve had a chance to review the post-it note I keep on my desk and following are four additional trends you should pay attention to [&hellip... Read More
Gini Dietrich

Top Five Stories for Week Ending Oct. 15, 2010

By: Gini Dietrich | October 15, 2010 | 
0
The rumors are true … I am on vacation next week! So my dear friend, Mark Schaefer, has agreed to write next week’s top five blog post. Be nice to him…he’s doing me a HUGE favor! I am going to be checking in throughout the week and will still be posting something every day. But I can’t pre-write the top five stories so he’s going to [&hellip... Read More
Arment Dietrich

Breast Cancer Mystery Messages

By: Arment Dietrich | October 14, 2010 | 
9
How many of you received a message through Facebook asking you to post where you like to keep your purse as a status update to help raise awareness of breast cancer?  How many of you made the status post? Men, were you wondering what was going on on Facebook when you saw updates such as “I like it on the kitchen table?” Last year to raise [&hellip... Read More
Gini Dietrich

What Is the Future of Press Releases?

By: Gini Dietrich | October 14, 2010 | 
8
Yesterday was rough. First the food poisoning and then I had to get myself out of the fetal position to get on a plane. As I was carrying my suitcase down the stairs, I fell. I have a GIGANTIC bruise on my rear end so every time I sit, I’m reminded of what a dummy I am. Hoogly moogly. But I’m feeling better! I’m dehydrated and [&hellip... Read More
Arment Dietrich

What My 8-Week-Old Son Can Teach Us About Failure

By: Arment Dietrich | October 13, 2010 | 
6
Guest post by Tim Jahn of Beyond The Pedway. I’m a new dad and an entrepreneur, so I’m familiar with the idea of failure. I have a hunch you are too. We’ve all experienced failure from time to time. The key is to harness that failure into useful lessons. My son is only about two months old. He has yet to attempt standing up, crawling, walking, [&hellip... Read More
Gini Dietrich

A Quick Round-Up of the Week’s Post (So Far)

By: Gini Dietrich | October 13, 2010 | 
6
I woke up at 2:08 this morning with an overwhelming feeling that something was wrong. And then something was wrong. I’ll spare you the details, but I think it’s food poisoning. So, rather than write my blog post at 5:14 a.m., which is what I typically do (and what time it is as I write this sentence), I’m going to soak in the tub and slowly [&hellip... Read More
Guest

Social Media: Plan Smart. Implement Smarter.

By: Guest | October 12, 2010 | 
2
Guest post by Heather Whaling, co-moderater of #pr20chat. “If you build it, they will come” may have worked for Kevin Costner in “Field of Dreams,” but it’s not a wise approach to social media (or any communication for that matter). Yet, we’ve all heard stories about companies that simply created a Twitter account or Facebook page without a plan – only to be disappointed in the [&hellip... Read More
Gini Dietrich

Having Children Means You Can’t Run a Start-Up

By: Gini Dietrich | October 12, 2010 | 
117
This past Sunday, I received a nice note from my hilarious friend, Laura Petrolino, asking me to comment on Saturday’s TechCrunch story, “Women don’t want to run start-ups because they’d rather have children.” If you’ve not yet had a chance to read the story, you can find it here.  First, congratulations to Penelope Trunk, the founder of Brazen Careerist. The article was well-written and she makes [&hellip... Read More