Gini Dietrich

Top Five Stories for Week Ending Oct. 1, 2010

By: Gini Dietrich | October 1, 2010 | 
3
I’m having a hard time believing it’s already October. Just a year ago I was wondering if we were going to make it through the recession and trying to figure out what it would take to move us back into growth mode. Guess I lost sleep for nothing…and man it went by fast! Following are the top five stories for week ending Oct. 1, 2010. If [&hellip... Read More
Guest

Five Ways to Rule the World

By: Guest | September 30, 2010 | 
14
Guest post by The Young Turk. Additional editing and amplification by his mom, Sarah Robinson. A note from the author’s mother: My son, The Young Turk, is all about ruling the world. It is one of the many reasons Gini Dietrich thinks he is awesome. So when we were asked to write a guest post for Spin Sucks, I asked the YT for the top five [&hellip... Read More
Gini Dietrich

How Do PR Pros Pitch Bloggers?

By: Gini Dietrich | September 30, 2010 | 
26
It’s time for the Arment Dietrich Facebook question of the week! Beatriz Alemar asks, “How do PR pros pitch bloggers?” I answer her in the following video and would love to know your tips, as well. I mention the newsletter in the video. You can find the subscription page here and you can see what I’m talking about by reading the latest issue. If you’re receiving [&hellip... Read More
Arment Dietrich

Three Tips to Align Your Sales Efforts with Social Media

By: Arment Dietrich | September 29, 2010 | 
6
Guest post by Douglas Davidoff, founder and CEO of Imagine Business Development. Are your sales efforts aligned with your social media strategy? Your company’s Facebook page is alive, active and people are “liking” it. You have multiple people tweeting, and comments are regularly being posted to your blog. Your social media strategy is alive and engaging. Now take a look at the rest of your sales [&hellip... Read More
Gini Dietrich

Netflix Screws Up In Canada

By: Gini Dietrich | September 29, 2010 | 
20
On today’s InsidePR, Martin Waxman, Joe Thornley, and I discuss how Netflix screwed up in Canada. There were a few American news items about it, but I didn’t realize the severity of the issue until they had me read some Canadian stories about it. The gist of it is that Netflix hired PR and marketing firms to help them launch in Canada. Reasonable, right? But one [&hellip... Read More
Arment Dietrich

Three Truths that Made the Difference

By: Arment Dietrich | September 28, 2010 | 
28
Guest post by Frank Dickinson of Huckleberry Media Connection. Not where you want to be in life or business? Tired of that sickening feeling in the pit of your gut? Do you find yourself blaming others? The Company. The Pay Plan. The Job. The Wife. The Husband. The Childhood. The Money Problem. The Kids. Have you ventured out and been slapped back? Ready to quit? DON’T [&hellip... Read More
Gini Dietrich

The Top 10 Reasons the Packers Suck

By: Gini Dietrich | September 28, 2010 | 
21
I have Bears season tickets so Jeannie Walters, Mr. W., Mr. D, and I made our way to Soldier Field last night for the game. Fully expecting a disappointing night, I felt like I was going to throw up with anticipation. Sure we’d won against the Lions in the season home opener (a gift, really) and we stunned the Cowboys last week, but I had more [&hellip... Read More
Arment Dietrich

Social Media Primer eBook Out Today

By: Arment Dietrich | September 27, 2010 | 
2
The moment you’ve all been waiting for, or maybe it’s just the moment we’ve been waiting for…the launch of our Social Media Primer eBook! We’ve incorporated the top questions we get asked about social media and laid out our thoughts along with comments taken directly from Spin Sucks readers!  (Yes, you’ll have to buy the book to see if one of your comments made a feature.) [&hellip... Read More
Gini Dietrich

Using Phones In Meetings: Professionally and Personally

By: Gini Dietrich | September 27, 2010 | 
45
I’ve been thinking a lot recently about in-person conversations. A few weeks ago, I was at dinner with some friends and, with the exception of two of us, everyone was on their phones the entire time. Don’t get me wrong: I love technology as much as the next person and I love to check-in on Foursquare and tweet photos while I’m out. But we’ve gotten to [&hellip... Read More