Gini Dietrich

My Real-Life MBA from Vistage

By: Gini Dietrich | April 26, 2010 | 
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When I started Arment Dietrich five years ago TODAY, I did so pretty blindly. I didn’t know what I didn’t know, so I was blissfully unaware that I couldn’t just do client work and grow a business organically. Well, that worked for about a year. And then things got complicated. FICA taxes? Benefits? Employee handbooks? No shared offices between sexes? Collecting on invoices? Not getting paid [&hellip... Read More
Gini Dietrich

Boosting Your Career Via Social Media

By: Gini Dietrich | April 21, 2010 | 
26
Every week we invite our Facebook fans to post a question on our wall, which I then answer via video blog. This week, Jelena Woehr asks, “What is the best way a young professional can spend a few hours each week in order to give their current and future career a boost?&#... Read More
Gini Dietrich

iPhone 4G Prototype Means Checkbook Journalism for Gizmodo

By: Gini Dietrich | April 20, 2010 | 
15
I know today is supposed to be video blog day, but we are postponing for a day so we can discuss what’s going on with the iPhone 4G prototype, Gizmodo, and checkbook journalism. Never mind the latest reports that say Gizmodo may have been punk’d by Apple or the way they “outed” the 27-year-old engineer who “lost” the iPhone 4G prototype, I want to talk about [&hellip... Read More
Arment Dietrich

10 Must Have WordPress Plugins (part 1 of 2)

By: Arment Dietrich | April 19, 2010 | 
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Guest blogged by Nick Harrison Below are 10 must have WordPress plugins for your blog. There are so many others that I am turning this into a two part series, but I want your ideas, too. So review the list below and then let me know which plugins you think should make the second part!... Read More
Arment Dietrich

KFC Puts the SPIN on the Double Down Sandwich

By: Arment Dietrich | April 14, 2010 | 
21
Guest blog post by Nick Harrison The question lately has been if KFC’s new double decker sandwich will kill you. So will it? Of course not! But Nick, you’re likely saying, with the calories and fat content it is surely a cardiac arrest wrapped in paper…right? Nope! Let me explain. It won’t kill you because only a small percentage of you will actually eat it. If [&hellip... Read More
Gini Dietrich

How to Sort through Google Alerts

By: Gini Dietrich | April 13, 2010 | 
18
As is becoming customary, we answered another question from our Facebook fan page via video today. Nick Nichols, of DesignInaBag, asks, “how do you sort through all of the information you get in your Google alerts to get what’s most pertinent?” No hat today because the sun was shining so brightly that I had to swap it with sunglasses. Check out where we  are on location!... Read More
Gini Dietrich

Using Webinars to Promote Your Business

By: Gini Dietrich | April 12, 2010 | 
16
When I speak to business owners and leaders, I always have at least one person say to me, “I get that everyone is moving online to communicate, and I want to get on the bandwagon, but my customers don’t use the Internet.” I call baloney. American adults spend four hours every day online — which means your customers are on the Internet, and it’s your job [&hellip... Read More
Arment Dietrich

WordPress.com or WordPress.org

By: Arment Dietrich | April 11, 2010 | 
17
Guest blogged by Nick Harrison This is actually a question I get asked constantly, and WordPress doesn’t communicate it very well to a new blogger. The difference boils down to control versus limitations. That control, however, means more cost and more work. WordPress.com: WordPress.com is a free hosting solution. When you go on WordPress.com and create a blog account, you are able to access their software [&hellip... Read More